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Pros and cons of franchise ownership

Written by: Michael Hemenway

Article Overview: There are various pros and cons of franchise ownerships. While it’s true that starting a franchise is better than setting up a stand-alone business; it’s equally true that franchise business has its limitations. So, compare both the sides before you start looking for different franchise business for sale offers.

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Pros and cons of franchise ownership

Every coin has two sides; similarly every business has its pros and cons. The positive side of franchising is so big that sometimes, we fail to look into the negative side while thinking about starting a franchise. But to ensure a secure future, checking out both the sides is very necessary. This way, you can understand whether franchising is suitable for you. To help you in this regard, here is a list of pros and cons of franchise ownership.

The Pros of franchise ownership

• You don’t have to start a business from the scratch. A skeleton business model is available, which you just need to fill up with your hard work and understanding of how the system works.
• The franchisor will help you at every step while you start a franchise business. When you are alone, various hassles like finding suitable real estate and writing a killer business plan can take a toll on your time and energy, which will further push back the launching of your business.
• The franchisor will provide you an estimate of how much money you will need to buy a franchise from it. But when you are alone, many times, you will find that you are staring at unpaid bills without any money source to pay them.
• Finding such an investor, who is willing to invest in a business venture of a novice, is quite difficult. But with franchising, it’s never a problem, because the name of the franchisor acts as a guarantor for the new franchisees. The scenario is even better when they go for small business franchises, as they get SBA loans for almost all their business requirements.
• The bulk purchasing power of a franchise system ensures that you get discounts from leading manufacturers and distributors.
• Developing a market position takes a long time; but with franchising, it comes easily as you are marketing the already established brand-name of the franchisor.

The Cons of franchise ownership

• Your freedom as an entrepreneur is restricted when you are a franchisee. Your franchisor may dictate you in almost everything, starting from when you open your store and what you can sell to what will be the design and color of your store!
• You may suffer loss, if another franchisee somehow gets entangled in bad publicity. Like the proverbial “rotten apple”, it can damage the whole chain.
• Your franchisor may be out of sync with local market and force you to adopt policies that are counter-productive.
• Your franchisor may force you to buy products from designated suppliers at higher prices than the market-rate.
• Joining hands with certain franchisors can be damaging, as they may have restrictive non-compete clause, if you terminate or don’t wish to renew your franchise agreement.
• A high royalty fee may eat into your profit margin.

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Home > Franchises > Michael Hemenway > Pros and cons of franchise ownership
Article Tags: business franchises, business model, business plan, business requirements, business venture, franchise business, franchise ownership, franchise system, franchisee, franchisees, franchisor, guarantor, hassles, market position, money source, pros and cons, purchasing power, sba loans, system ensures that, unpaid bills

About the Author: Michael Hemenway
RSS for Michael's articles - Visit Michael's website

Founder/CEO of brandEXPANSION the only firm of its kind serving all aspects of franchising. With our industry background and successful franchise units established around the world, we have a time tested strategy to assist you in locating, developing, advertising, marketing and executing the optimal franchisor and franchisee strategy. brandEXPANSION brings over a dozen years of hands on experience in the field. This gives us an insider’s perspective on the business of franchising, which is an invaluable asset in supporting your objectives. We simplify the franchise experience by providing on going consulting and support designed to deliver the most profitable franchise investment you can attain. brandEXPANSION has placed franchise units in over 1000 locations nationwide. This includes the strategy and writing of franchise documents, over 600 franchise real estate locations selected, over 200 construction projects completed and over 250 proven franchise companies currently represented. The company also operates the leading franchise-industry social networking site, http://www.FranchiseUltraLounge.com.

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Related Forum Posts
Franchise Info Website Franchise Info Website - I took a look at your website too and it has a wealth of info. It seems that a priority would be to analyze the pros and cons of franchise ownership and to see if that's the right option for each person, their experience, goals, etc. Then I think your questions are great and would help a person making the initial decisions about franchising. Do you have a pros and cons questionnaire for potential franchisees on your site? Sorry, I didn't think about it while I was looking around. Chris
Re: Franchise Info Website Re: Franchise Info Website - [quote="ChrisH":r196k9x5]I took a look at your website too and it has a wealth of info. It seems that a priority would be to analyze the pros and cons of franchise ownership and to see if that's the right option for each person, their experience, goals, etc. Then I think your questions are great and would help a person making the initial decisions about franchising. Do you have a pros and cons questionnaire for potential franchisees on your site? Sorry, I didn't think about it while I was looking around. Chris[/quote:r196k9x5] I do not have an "all made" questionnaire for really analyzing the pros and cons but I have several articles that help you find out if franchising is for you or not. If the moderator of this forum is ok, I'd like to post an extract from some of my articles everyone in a while in this forum.
Re: Franchise Consultants Re: Franchise Consultants - Reading through these comments, I don't see where anyone has said they had a bad experience? I am going to refrain from commenting on the pros & cons as I am a franchise consultant, but I would indeed like to hear from anyone that has had a bad experience with the process itself. Carl you mention an "experienced franchise attorney". Can you recommend one to us? I have use for one quite often and have yet to find one that is in my area. Maybe there are some in other areas.
Depends on the conditions Depends on the conditions - If for example I give up ownership, but the owners commit to pursuing my vision with my product, then I will certainly considering giving up ownership. Contingent on my being able to buy back ownership in the event of incompetence or if the new owners fail to follow through with my vision.
Would you give up ownership of your company? Would you give up ownership of your company? - Basically I wouldn’t like to give up ownership. I would like the company to continue to reflect my ideas. But I may consider giving up ownership if economic conditions continue to worsen.


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