Seasonal franchises
Seasonal franchises
Seasonal franchises can include a vast array of business ideas and models including ice cream parlours, garden services and Christmas gift outlets. However, opting for a business that does not often have a regular monthly turnover can present a number of problems and therefore may only be suitable for someone will good management skills and budgeting experience.
Competent franchisees sometimes run two franchises to help ensure they have a reliable level of income throughout the year. For instance, a swimming pool cleaning franchise is likely to have a stronger turnover during the summer months, but profit will fall as winter arrives.
Therefore, a franchisee could look at opting for a second business that could boost revenues during the winter. A Christmas house decorating operation that attracts clients and money in December could help to offset the less profitable months of the seasonal franchise that sees profits surge in summer.
Potential franchisees are reminded that before committing to any operation they must make sure they do adequate market research and undertake sufficient preparation for setting up their own venture.
The first step for anyone looking to move into the seasonal franchise business is to request information from the leading chains who offer suitable opportunities. This literature can then be used to compare different options as well as assessing possible business structures and the amount of investment required to get up and running. It will also help establish what can be done to help limit the effects of seasonal differences.
Another crucial factor is to calculate how much it will cost to recruit and train staff, especially as they are likely to be employed seasonally and may not return each year. In addition, the storage of equipment that is only used during a few months of the year must be incorporated into any initial business plans.
New franchisees also need to place strong importance on how much support they will receive from the company as it could be vital to ensuring maximum returns and long-term success. This is especially crucial when marketing and publicity is needed to drum up sufficient business during the traditionally busy months to help lesson the impact of slow times.
However, no matter how much training and support is given by companies, franchisees must realise that a lot of hard work and business flair is the key to success within the seasonal franchise market.
Copyright Adfero 2006
Seasonal franchises - To learn more about this author, visit Diarmuid Kieran's Website.
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The strong increase in the number of people spending money on leisure pursuits and activities has helped to boost demand for a number of seasonal franchises.
Seasonal franchises can include a vast array of business ideas and models including ice cream parlours, garden services and Christmas gift outlets. However, opting for a business that does not often have a regular monthly turnover can present a number of problems and therefore may only be suitable for someone will good management skills and budgeting experience.
Competent franchisees sometimes run two franchises to help ensure they have a reliable level of income throughout the year. For instance, a swimming pool cleaning franchise is likely to have a stronger turnover during the summer months, but profit will fall as winter arrives.
Therefore, a franchisee could look at opting for a second business that could boost revenues during the winter. A Christmas house decorating operation that attracts clients and money in December could help to offset the less profitable months of the seasonal franchise that sees profits surge in summer.
Potential franchisees are reminded that before committing to any operation they must make sure they do adequate market research and undertake sufficient preparation for setting up their own venture.
The first step for anyone looking to move into the seasonal franchise business is to request information from the leading chains who offer suitable opportunities. This literature can then be used to compare different options as well as assessing possible business structures and the amount of investment required to get up and running. It will also help establish what can be done to help limit the effects of seasonal differences.
Another crucial factor is to calculate how much it will cost to recruit and train staff, especially as they are likely to be employed seasonally and may not return each year. In addition, the storage of equipment that is only used during a few months of the year must be incorporated into any initial business plans.
New franchisees also need to place strong importance on how much support they will receive from the company as it could be vital to ensuring maximum returns and long-term success. This is especially crucial when marketing and publicity is needed to drum up sufficient business during the traditionally busy months to help lesson the impact of slow times.
However, no matter how much training and support is given by companies, franchisees must realise that a lot of hard work and business flair is the key to success within the seasonal franchise market.
Copyright Adfero 2006
Seasonal franchises - To learn more about this author, visit Diarmuid Kieran's Website.
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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