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Before you Buy: How to Interview Franchisees to Get the Real Scoop

Before you Buy: How to Interview Franchisees to Get the Real Scoop

The most honest and forthcoming franchisor can’t tell you what it’s like to be a franchisee. So, you should take the time to call existing franchisees and get some candid answers to your questions. Be careful that you don’t get a limited list of hand-picked contacts. It would be a waste of time to talk only to the most successful operators or those who are coached to give the “right” answers. Calling franchisees at random will give you the clearest picture of what you’re getting into. Here are some questions you should ask:

1. Are you happy with your franchisor? How is your experience different from what you expected?
2. How long did it take for you to realize a return on investment?
3. Approximately how much are you earning? Is it what you expected?
4. How many hours a week do you spend working on the business?
5. Did the training your franchisor provided really prepare you to run this business?
6. Were there any hidden fees or unexpected costs?
7. Are there restrictions on the products you sell and use in your business? If so, were you told of those restrictions beforehand?
8. What do you think of the marketing and advertising? Does the franchisor advertise as much as you were promised it would?
9. What kind of support do you receive now? When you have a problem, is your franchisor responsive or do you feel like you’re on your own?
10. What did it cost you to build and start the franchise?
11. Did your franchisor accurately estimate the start-up and operating cash you needed?
12. If you had it to do all over again, would you choose the same business and franchisor?





Before you Buy How to Interview Franchisees to Get the Real Scoop - To learn more about this author, visit Mary Tomzack's Website.

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David Barr
David Barr is the President of Venture Opportunities, Inc. David has been a professional business broker/intermediary since 1980 focusing on General Business Brokerage and Mergers and Acquisitions representing client transaction value from $400,000 to $20,000,000. Mr. Barr has handled the sale of over four hundred and fifty companies. David earned a university degree from the State University of New York majoring in economics and business. David holds the Mergers and Acquisition Master Intermediary and the Certified Business Intermediary designations from the International Business Brokers Association. He is also a Senior Business Analyst and a Texas licensed Real Estate Agent. For more information about David and Venture Opportunities, visit www.bizdealmaker.com. - Visit David Barr's Website

Staging Diva
Debra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained over 1000 Staging Diva Graduates worldwide to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular ebooks made up of a Design Guide, Color Guide and Portfolio Guide. For more information about Debra Gould visit stagingdiva.com. - Visit Staging Diva's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website


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About The Author


Mary Tomzack
(Visit Mary's Website) MARY E. TOMZACK is the President and Founder of FranchiseHelp, Inc. She is a noted franchise expert and the author of Tips & Traps When Buying a Franchise (First publication,1994,McGraw-Hill; new and completely updated, revised edition, 1999,Source Book Publications). Ms. Tomzack is often interviewed for franchise articles in publications such as The New York Times, "Franchise World" and "Entrepreneur Magazine." Reach her at (914) 347-6735 or at mtomzack@franchisehelp.com or company@franchisehelp.com

Mary Tomzack is a Platinum author on EvanCarmichael.com
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