|
The 5 Easy Ways To Increase Store Traffic - Click To Read Article
Loyalty Coach shares 5 easy ways to increase store traffic, customer loyalty & profits
The Benefits of Being Un-Conventional - Click To Read Article
Whatever unconventional advertising technique you employ, stick the fundamental principles of direct response advertising. Target the customers you want to do business with, send them memorable advertising that gets their attention and measure your response. In this way you’ll test your way to success, the unconventional way.
7 Online Tactics That Insure Customers Loyalty - Click To Read Article
Many traditional retailers, who perform services for homeowners and other businesses, feel they cannot use the internet as an effective marketing tool. After all, you can’t do landscaping or dry cleaning on the web. If you look at the internet as just another extension of the service you provide or strictly as a sales vehicle, you are severely limiting your potential.
What Makes Marketing Work - Click To Read Article
Many small businesses have a natural aversion to marketing. That’s understandable because marketing can be intimidating if you don’t know what makes marketing work. In my marketing blueprint there are eight steps to successfully generating productive, response driven marketing results.
Getting Your Message Heard Amidst The Clutter - Click To Read Article
Actually your customers are your most valuable asset. After all the decisions are made about which new methods to use and the equipment which will speed up production, the bottom line is what are you doing today to get new customers and keep them coming back again, then telling others about you. Without a viable, fluctuating pool of customers, no matter how fancy your new piece of equipment is...
Whats Your Story - Click To Read Article
WHY IT’S IMPORTANT TO KNOW YOUR STORY AND SHARE IT TO ATTRACT & KEEP CUSTOMERS
The Nine Lives Of Customer Loyalty - Click To Read Article
There are nine essential principles that must be put in place to insure customer loyalty.
After all there is only so much a customer is going to take before he leaves because of an attitude of indifference on the part of an employee or management.
Loyalty has to begin before you attract the new customer or client. The same rules that apply to keeping customers must be firmly in place to attract your perfect customer in the first place.
More Of What Makes Marketing Work - Click To Read Article
Many small business think every person in their city or town is a prospect for their service. While this sounds like a great concept, it can be disastrous emotionally when you consider your expectations. Knowing what makes marketing work realigns your expectations and makes your journey toward success more enjoyable.
Common Myths About Couponing Revealed - Click To Read Article
The retail marketing study was an analysis of coupon redemption trends in the health and beauty, food and beverage and apparel industries. 425 million coupons were issued to 28 million U.S. and Canadian households. What they found was shocking.
What Makes Marketing Work Part II - Click To Read Article
Many small businesses have a natural aversion to marketing. That’s understandable because marketing can be intimidating if you don’t know what makes marketing work. In my marketing blueprint there are eight steps to successfully generating productive, response driven marketing results.
Like this article? Share it with your friends
 |
Related Businesses - Evan Elite Authors |
|
The Evan Elite Authors program is currently in beta phase. For details please contact us.
|
|
|
Allan Katz
(Visit Allan's Website)
Allan J. Katz is the author of several
books on marketing including The Complete
Guide to Retail Loyalty Marketing, (loyaltycoach.com/completeguide.php
and the Ultimate Marketing System
for Dry Cleaners. www.cleanermarketingresults.com.
His ezine, “Remarkable Marketing Results,”
is read by over 3,500 subscribers each
month at LoyaltyCo
ach.com.
Allan is a "Certified Professional
Innovator TM with a keen insight into
identifying business opportunities using
strong creative intuition coupled with
practical, common sense thinking. His
unique blend of analytical idea generation
and excellent ability to identify the
needs and interests of others generates a
powerful bond with clients. therainmakersroundtable.com
He is former President of the Direct
Marketing Association of Memphis. He
presents seminars, workshops, lectures and
keynotes on loyalty marketing, problem
solving, idea generation and persuasive
communications.
He served as an adjunct professor at the
University of Memphis Continuing Education
Program on such topics as The Basics Of
Direct Marketing, How To Start A Mail
Order Business, Marketing Your Small
Business and Problem Solving.
|
|
 |
|
Loyaltyblog - For savvy small business people and entrepreneurs who want solid marketing advice on how to attract new customers and keep them loyal. I'm The Loyalty Coach and my mission in life is to help retailers and service companies attract more customers and keep them loyal through the use of proven marketing techniques & tactics I've perfected for my clients over the past 25 years.
|
|
|
Allan Katz's
Complete
List Of
Franchises
Articles
|
|
Author's Free Downloads
 Quick Start Guide
| |
|
|
|
