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Get your franchises website rating in the top 1%
Written by: Andrew EdwardsArticle Overview: Any business owner will know that having a website is crucial. What most seem to fail at, is getting the website to perform well in all aspects of the site. In other words: Good Content, Lots of traffic, Ready to buy customers and Effective ways of making Money from the site.
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Free Download - Get your franchises website rating in the top 1% By Andrew Edwards |
Get your franchises website rating in the top 1%
My Experience
My school fees in this department were extensive, (probably like yours :-)
I firstly got a friend to help me build a site. This was great buy frustrating
to get what I really wanted and then very slow to get changes and updates done
as I needed them. I was new to website design and the vastness of all
that is the internet, so it seemed easier to let someone else do it. My friend
said "I will build the site but you must work at getting it found by the search
engines". I knew enough to know that without being found by the major search
engines my site would remain sunk under a zillion other pages of info that
no-one sees or cares about. I decided to educate myself in getting my site
found. (Not an easy subject)
What I found out is that there are a zillion ways that are constantly changing!
I made some progress the hard way and learned about "keywords" and google
"page rank" and lots of other jargon.
In the end the pearl of wisdom that I found that is really worth sharing,
(and the reason I am writing this article) is the following. I read an
article by Ken Evoy that looks at this topic. He has put together a set
of website tools that are quite incredible. They say it takes a genius
to state the obvious and that is what he seems to have done. He has worked
out exactly what the search engines are looking for in a website!!!
(pure rocket science) His conclusion is that they are looking for
Good content, and reality (in other words no artificial tricks to improve
the sites rank or rating) This might not sound like much but it is in a
way revolutionary, when every computer geek and expert is trying to sell
and get you to try the next best trick to improve your sites rating. As
he says the search engines will always get more clever and find out who
is trying to trick them and them make them pay the price, i.e. drop their
page rating or rank.
I decided to put his program and idea to the test since, what he says has
been my own hard learned experience. I purchased a SBI website, (that is
a kind of website applications generator or instant website for dummies).
The program takes you step by step from deciding on the idea for the
website, checking if the idea will work in terms of people search for
the topic of the site, to how many other competing websites are focusing
on this particular niche of knowledge. Then one is taken through choosing
a good domain name (www.mysite.com) to building the home page, to the look
and feel, and so it goes on and on. The end result of following this lead
me by the nose system is that one is guided through a normal maze of pit
falls and bad habits, to the kind of search engine utopia of having what
the engines want. This then automatically, without much effort (the only
effort being the painfully slow process of following the SBI process
through to completion) takes the site to the top of the search engine
rankings. Their success in this regard is quite amazing. They list over
400 websites created through this approach that all rank in the Top 1%
of all sites on the net.
As a test project I decided to build a website in a niche (that after
doing the SBI research should work). I am in the early stages of building
the site and I want to see which site will do better in its rankings.
Either my old site built the hard way and currently performing ok,
but with some serious flaws or my new SBI
site (see the links in my Author profile)
After comparing the two I know which one my money is on. With the
awesome array of tools and help from the forums of other SBI site
owners I am pretty sure the power of networking will win.
If you are in the same boat as me regarding your franchises website or
small business website I recommend you check out SBI
Once on the sitesell site, if you scroll down I also found a 30 min video
clip that one can download that explains the whole process a lot better
than I could.
In Conclusion
For anyone wanting to get a top performing site who does not have tons
of internet experience I seriously recommend looking at the SBI process.
Sure it costs $299 dollars a year, but if one considers what it includes
then I think it is worthwhile. Considering the school fees I paid over
the years and the time and effort wasted if I had to do it again I
would go the route of giving the engines what they want:
Reality and Good content. After all isn't that what the human visitors
and your customers want too?
Have a look at the SBI link in my Author profile if you are interested.
Article Tags: google page rank, major search engines, people search, search engine, search engines
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About the Author: Andrew Edwards RSS for Andrew's articles - Visit Andrew's website Andrew Edwards www.face-painting-fun.com www.sitesell.com/sellsafe20.html Born in 1964, the son of a South African gold mining manager, I grew up in the days of the SA gold boom. I was lucky enough to go to private schools while many others in the apartheid era faced hardship and lack. While I cannot complain about my schooling one thing it never taught me has how to run a business, let alone a national franchise network. In 2003 after a long career in the electronics corporate world, I decided to "exit the rat race". I had started my own sideline business in the un-related party hire industry, and found it a great learning experience. My financial learning had just begun, as I rapidly tried to increase my Financial IQ. Success for me is defined as a delicate balancing act, to keep all areas of life whole and fulfilled. Success brings real enemies and false friends, so for me "success" in the American Dream definition is not nearly enough. For me meaning, purpose, fulfillment and wisdom are areas that I hold dear. Money is only one of the tools we need to learn to master in this life. Click here to visit Andrew's website Passive Income in a Franchise Get your franchises website rating in the top 1 A keep it simple Franchise |
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