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Jim Coen Articles

Written by: Jim Coen

How to find the best franchise opportunity for you! - Click To Read Article
Before you make any decision to invest in a franchise, sit yourself down and analyze your needs, capabilities, and limitations in relation to a franchise business. Be careful not to fall into the trap of deciding to invest based on emotions, it’s a business decision, judge the investment on the merits of the investment and your probability of success.

The best franchise systems all have effective leadership. - Click To Read Article
The single most important factor in the long term success of the best franchise systems is effective leadership. When you look at the cause of every significant achievement or problem there is always one driving force; effective leadership or lack thereof.

The history of franchising. - Click To Read Article
Unless you’ve been living on another planet, you probably are familiar with franchising. You probably patronize a variety of franchised businesses without realizing that they are even franchises. These businesses run the gamut from gasoline stations and financial services to ice cream and carpet cleaning. Franchising is a part of everyday life. This article explores the history of franchising.

What is franchising? My personal definition! - Click To Read Article
Working in the franchising community for 25 years, I have come to define the concept of franchising, based on my personal experience.

Visiting a Franchise Show is a great way to investigate franchise opportunities. - Click To Read Article
Visiting a franchise trade show is a great way to gather a lot of preliminary information and survey what’s out there in the franchise world in a short period of time, and you can find them in most cities.

6 Attributes of Franchise Systems Worth Investing In - Click To Read Article
Does the franchise system you are investigating pass the quick sniff test?

Rapid expansion doesn't always mean success when it comes to franchise businesses - Click To Read Article
Growing franchise businesses too fast is an easy to kill off a good concept.

Owning a franchise is a great way to become your own boss. - Click To Read Article
Franchising can be a very effective way for you to get into business, just keep your eyes and ears wide open and ask lots of questions, the more you know about owning a franchise the better your decision will be.

How to identify your "must have priorities" in a franchise! - Click To Read Article
Franchising presents the opportunity to be successful in your own business, it's also a chance to get stung if you choose unwisely.

Franchise information that is pertinent to your investigation is disclosed in the Uniform Franchise Offering Circular (UFOC). - Click To Read Article
Each franchise is obligated by law to disclose pertinent franchise information to its prospect, prior to that prospect making a commitment to the franchise i.e. signing an agreement or paying a deposit.

About 60% of all franchise opportunities have less than 50 units. - Click To Read Article
There are over 2500 franchise opportunities operating in the U.S., some of these franchise opportunities are larger systems but most of them are smaller emerging systems. About 60% of all franchise opportunities have fewer than 50 locations, so you’ll have a bigger choice if you opt for the newer, smaller systems.

10 Costly Mistakes to Avoid When Buying a Franchise - Click To Read Article
Many people dream of being their own boss someday, but are afraid of the risks involved. We know that it is impossible to take all the risk out of going into business. In many cases franchising provides a way to minimize the risk, but it can never remove all of it. Franchising methods can be quite complicated, and certainly anyone looking into a franchise quickly learns that there are a large number of factors to be considered. Again and again, I’ve seen people ignore the important warning signs and make Costly Mistakes when buying a franchise. They fall into the same traps that have victimized others before them. As they say, what we don’t learn from history, we are doomed to repeat!





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