Tweet

SEO Landing Pages

Guest post by: Zeeman Haus

Article Overview: SEO landing pages are definitely something that the internet entrepreneur should be aware of and understand. Without this understanding your website would most likely end up looking like a blade of grass floating on an endless sea. Actually, probably smaller than that, and way harder to find. Landing pages are just that important, making sure they are SEO landing pages is a must in most cases. First let’s define SEO. SEO stands for Search Engine Optimization. What does this mean? Well one way of looking at it is that SEO makes pages easier to categorize for search engines such as Google, Yahoo and Bing. By being easier to categorize, they are easier to rank higher in these search engines because they are easier to find. Understanding how all of this works is actually hard to explain than it is in practice, though there are several di

SEO Landing Pages



SEO landing pages are definitely something that the internet entrepreneur should be aware of and understand. Without this understanding your website would most likely end up looking like a blade of grass floating on an endless sea. Actually, probably smaller than that, and way harder to find. Landing pages are just that important, making sure they are SEO landing pages is a must in most cases.

First let’s define SEO. SEO stands for Search Engine Optimization. What does this mean? Well one way of looking at it is that SEO makes pages easier to categorize for search engines such as Google, Yahoo and Bing. By being easier to categorize, they are easier to rank higher in these search engines because they are easier to find. Understanding how all of this works is actually hard to explain than it is in practice, though there are several different models to use as examples.

One model of SEO is the keyword density model. This is probably one of the more common types. Picking a keyword that best describes the page’s content and using it at a certain percentage (usually 1%) helps SEO Landing Pages rank higher than the Non-SEO types. When providing content for these paged use the keyword or keyword phrase once per every hundred words or so. Typically you will not get 1% exactly, but getting as close as you can helps.

Landing pages can be used as an anchor for marketing campaigns as well as blog and internet commerce. Basically anything page that is trying to get a specific result could be called a landing page, so in this definition blogs and adverts as well as forums are excluded. Typically a landing page is designed to prompt the reader into one of the four following actions:

1. Get a visitor to click onto another page
2. Get a browser to buy
3. Get a visitor to join either an organization or a mailing list
4. Help provide information to a visitor. This could be general information about a specific subject or information about a product such as reviews

In order to be successful with any of these types of endeavors one must get the visitor to their website. SEO landing pages are designed to do just that.

There are many free tools and more than a few websites that will help you get your SEO landing pages up and running. The search engines themselves will often provide free tools and tips to help you optimize better to their standards. In addition to that there are sites and tools that will help you with some of the more “advanced” techniques such as back linking and the like.

SEO landing pages are a must in today’s content driven internet marketplace. Understanding at least the basic principles will help you to grow you business, drive traffic to your site and assure your success. Remember to research everything thoroughly and provide the best content you can on your landing pages. Getting them there is half the battle, the other half is getting them to click where you want them to.

Related Articles
  Quality landing pages to get more sales
  How To Start Your Own Business Using Landing Pages
  Landing Pages – The Key to Turning Potential Customers into Paying Clients
  The Beach Bum’s Guide to Landing Pages
  Teleseminars - 5 Elements of a Successful Lead Capture Page
  How to Navigate Browsers to your Landing Page
  Search Engine Optimization: How to Dominate a Niche Market in Less than a Month
  Search Engine Optimization Landing Pages
  Tips to improve Website conversion rate
  Will Smith’s Split…TEST?
  Which is more important A great Ad Banner or Landing Page?
  “How To Convert The Clicks” – Increase Conversions
  6 Steps For Managing Your Search Marketing Campaign
  The 7 Strategies For Landing Page Optimization
  Optimize Your Pay Per Click Advertising With These 3 PPC Tips
  Increase Conversions With Optimized Landing Pages
  Home Page Design - Why Does Your Home Page Exist?
  How to Prepare Your Website for Search Engine Optimisation
  Landing Pages - How they can help your company
  Effective Landing Pages

Article Tags: google, google yahoo, internet entrepreneur, landing pages, search engine optimization, search engines, seo, yahoo
Referred by: http://7inchlcdtv.com/



Related Forum Posts
Do the Yellow Pages still work? - People are increasingly turning online to find suppliers and research solutions to the problems they are having. Is it still worth taking out an ad in the Yellow Pages? Could there be a better way to use that money? Do you still use the Yellow Pages?
Re: Secrets About Landing Pages Revealed! - Hi Greg, Thank for posting this, it's very helpful. Landing pages can convert very well if they are well written.
Re: Facebook Advertising? - Hi Mal, I just added you to my circles. It'll be interesting to know how you think the two services, Facebook Pages and Google+, compare.
Re: Examples of Great Landing Pages - Kevin, been a while! hey I just reviewed the Landing Page - I like it! The structure is all there and I like how the testimonials are "related" to the business benefit of becoming a Partner - Nice work! Two points: 1. Have you tried other headlines or split tested other headlines? You can use google website optimizer to do it. I know you can come up with a slightly stronger headline unless this one came out on top. 2. I feel that when the page first loads it looks "incomplete". It's just a visual thing. I guess i was expecting a border around the content, a header image maybe... it's just the way i am wired to expect webpages to load. This point may be insignificant. Testing is the only way to know for sure.
Re: Facebook Fan Pages - What will always draw me to something valuable in Facebook Fan Pages is how they are giving information on a regular basis so that's what I could recommend. Generate more interesting contents on a regular basis and yes, giving freebies to those active followers could even motivate the others more. Good luck!


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

How to Conduct a B2B Marketing Content Audit

Download a template or see a lawyer?

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.