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Defying the 3 Main Barriers to Energy Efficiency or "Green" Projects - Click To Read Article
Although the popularity of Energy Management & “Green” projects is improving, there are MANY good projects that are postponed or cancelled due to common barriers. This article discusses these barriers/problems, as well as effective, proven strategies to overcome them. These timeless, as well as cutting-edge strategies involve marketing, educational resources and financing approaches to make your projects irresistible. The goal of this article is to help organizations get more “good” energy management/green projects approved and implemented and help slow global warming.

Stock Prices Rise 21% When Firms Announce Energy Management Projects - Click To Read Article
When selecting projects under a limited budget, a firm should implement the project that will return the most value. Ultimately, firm value is measured by stock price, which can be impacted when the firm makes a major announcement. This paper shows that announcements of energy management projects correlate with a 21.33% increase in stock price within 150 days of the announcement. This increase is in addition to the risk-adjusted return the firm would normally experience. For example, during a “bull market” a firm’s expected return was 10%. After the announcement, the return would increase by 21.33%, for a net return of 31.33%. These results suggest that investors react positively to energy management projects. This outcome demonstrates one more strategic incentive for firms to implement energy management projects.

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Eric A. Woodroof
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Eric A. Woodroof, Ph.D., C.E.M., shows clients how to make more money and simultaneously help the environment. During the past 15 years, he has helped over 250 organizations improve profits with energy-environmental solutions. He has written over 25 professional journal publications and his work has appeared in hundreds of articles. Dr. Woodroof is the Chairman of the Board for the Certified Carbon Reduction Manager program and he has been a Board Member of the Certified Energy Manager Program since 1999. Dr. Woodroof has advised clients such as the U.S. Public Health Service, IBM, Pepsi, Ford, GM, Verizon, Hertz, Visteon, JPMorgan-Chase, Universities, Airports, Utilities and Cities. He is friends with many of the top minds in energy, environment, finance and marketing. He is also a columnist for several industry magazines, a corporate trainer and a keynote speaker. Eric is the founder of ProfitableGreenSolutions.com. See what Clients say about Eric's programs.
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