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GREEN REAL ESTATE EDUCATION COMES OF AGE!

Guest post by: Kerry Mitchell

Article Overview: GET EDUCATED! All in the green arena agree education is lacking for people in all professions. Not anymore. It is here and working beautifully as markets can wake up to a new day of "green!" The time is now to take advantage of the educational programs and resources being shared by Green Real Estate Education. Up to now, no one has taken upon themsleves to educate this sector of business, yt it is thse professionals that will represent green structures in the future for sale and lease.

GREEN REAL ESTATE EDUCATION COMES OF AGE!

It is time practisioners stop complineing and get tough. It is time for the tough to get going in "GREEN!" Over 3100 professionals in real estate have been "green leadership" educated in just 12 months. Markets are challenged now and information on going green in the practice of all professions in the real estate industry everyday can help raise awreness and change the dynamic of down markets. 68% of people who bought property last year say no one talked with them about energy efficiency. Should that have been inspectors, mportgage pros and agents? Real Estate Professionals can position them selves NOW.

There are many programs coming of age, but one that is educaating at warp speed ws written bya 15n year veteran of real estate, Kerry Mitchell. Her first level for real estate practisioners of the Real Estate Environmental and Energy Certification Series she authored is the GL- Green Leadership-"Green Building for Real Estate Professionals"-- The certification course is approved for 3 hours of CE- in Florida, Louisiana, Georgia, New Mexico, Minnesota, South Carolina, Maryland, DC, Virginia, Illinois, Iowa and Delaware. Our 13th, 14th, 15th, 16th, 17th, 18th and 19th states on the drawing board for approval are California, Connecticut, Colorado, Idaho, Texas, Oregon and Washington State.

There are other "certification" courses now available geared towards all real estate professions. It is time the real estate arena get educated in the coming months.- Now inspectors, appraisers and mortgage professionals can get "green leadership" certified and go green with learning about how this affects the practive of their profession. There are marketing techniques and there i information for them to scale into their businesses. A classroom delivery presentation is always well received moreso then on line- and includes bringing in information from "local" sources for students to share with their client base. These topics are very state specific. All professions need to take it upon themselves to stop complaining and get educated. The education is here.
If you push your local organizations where you PAY OUR DUES and urge them to offer this training to their members, you will succeed.

Don't under estimate the new arena of green building and renovating "green" will have on a clients real estate decision. The education is here in 3-4 hour classes for continuing education credits and a certification too! Get in the game.

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Related Forum Posts
Re: Search Engine Optimization - [quote="samin":1px36mr2] You need to decide yourself whether you indend to increase the GREEN BAR of Page Rank, or your actual Search engine rankings.[/quote:1px36mr2] This is a great point Samin and one that many people often miss! Wendy
Re: Poll: Print News vs. Internet News - Interesting topic, GT. When I was working, one of my fellow co-workers always bought the local paper. When there was downtime and I wasn't doing anything (which happened quite frequently) I would read it. There were certain sections that I couldn't miss, including the comics section. I was addicted to say the least, and what else is there to do when you don't have any work? Now, I don't read the paper at all as we don't buy it. I do sometimes read it online, but there's a lot missing compared to the print version, including my favorite sections. Any other news I read about is online, usually just browsing through MSN's home page. I don't watch the news on TV, as the media is so biased and can't even show the REAL news.
Re: Search Engine Optimization - [quote="Shimmy":ivyrc6ii]Just curious as to what others are doing to optimize their websites. I have received a page rank 5 from google which is very good in my line of business in comparison to my competition. I am still not coming close to being on the first page for main key word searches though, even though all of the websites ahead of me have a smaller page rank. Does anyone know how this works and what I can focus on? Thanks![/quote:ivyrc6ii] Your Page Rank has little or no effect on your actual search engine rankings ( ie SERPS) Search gives give high PR to websites with BULK of back links, whereas they grant higher rankings to those websites which get good links from related WEBSITES. You need to decide yourself whether you indend to increase the GREEN BAR of Page Rank, or your actual Search engine rankings.
The Way We Were - You have to be middle aged or older to get this but I thought I would share it with you and it's all about [color=#008000:22uc7wu6]THE GREEN THING[/color:22uc7wu6] The Green Thing In the line at the supermarket, the cashier told an older woman that she should bring her own grocery bags because plastic bags weren't good for the environment. The woman apologized to him and explained, "We didn't have the green thing back in my day." The clerk responded, "That's our problem today. Your generation did not care enough to save our environment." He was right -- our generation didn't have the green thing in its day. Back then, we returned milk bottles, soda bottles and beer bottles to the shop or off licence. They sent them back to the plant to be washed, sterilized and refilled and re-used. So it could use the same bottles over and over. So they really were recycled. But we didn't have the green thing back in our day. We walked up stairs, because we didn't have lifts and escalators in every shop and office building. We walked to the local shops and didn't climb into a 300-horsepower machine every time we had to go to a supermarket. We bought fruit and veg loose - and washed them at home. We didn't have to throw away bins full of plastic, foam and paper packaging that need huge recycling plants fed by monster trucks all day, everyday. But she was right. We didn't have the green thing in our day. Back then, we washed the baby's nappies (diapers) because we didn't have the throw-away kind. We dried clothes on a line, not in an energy gobbling machine burning up 220 volts -- wind and solar power really did dry the clothes. Kids got hand-me-down (mostly hand made or hand knitted) clothes from their brothers or sisters, not always brand-new clothing shipped from the other side of the planet. But that old lady is right; we didn't have the green thing back in our day. Back then shops repaired things with funny things called spare parts - we didn't need to throw whole items away because a small part failed. Back then, we had one TV, or radio, in the house -- not a TV in every room. And the TV had a small screen the size of a handkerchief (remember them?), not a screen the size of Wales. In the kitchen, we blended and stirred by hand because we didn't have electric machines to do everything for us. When we packaged a fragile item to send in the mail, we used a wadded up old newspaper to cushion it, not Styrofoam or plastic bubble wrap. Back then, we didn't fire up an engine and burn petrol just to cut the lawn. We used a push mower that ran on human power and hand clippers for the hedges. We exercised by working so we didn't need to go to a brightly lit, air conditioned health club to run on treadmills that operate on electricity and then drink millions of bottles of that special water from those plastic bottles. But she's right; we didn't have the green thing back then. We drank from a fountain when we were thirsty instead of using a plastic cup or a plastic bottle every time we had a drink of water. We refilled writing pens with ink instead of buying a new plastic pen, and we replaced blades in a razor instead of throwing away the whole plastic razor just because the blade got dull. But we didn't have the green thing back then. Back then, people took the bus and kids rode their bikes to school or walked instead of turning their parents into a 24-hour taxi service. We had one electrical outlet in a room, not an entire bank of sockets to power a dozen appliances. And we didn't need a computerized gadget to receive a signal beamed from satellites 2,000 miles out in space in order to find the nearest Macdonalds. But isn't it sad the current generation laments how wasteful we old folks were just because we didn't have the green thing back then? ------------------------------------------------------------ regards, Mal.


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