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Mark Coleman Articles

Mark Coleman Articles

Communicating Your Corporate Sustainability Strategy - Click To Read Article
As more companies publicly disclose their corporate social responsibility and sustainability efforts in annual reports, press releases, investor presentations and marketing collateral it will be crucial for good communications. There is a risk of under-and-over stating your sustainability story to the public. Increasingly the general public and all stakeholders are becoming more educated on best practices in corporate governance, social responsibility, environmental management, and sustainable business models and practices.

Going Beyond Random Acts of Greenness
- Click To Read Article
Developing an Enterprise-Wide Sustainability Strategy through Internal and External Alignment of Corporate Goals is Essential to the Long-Term Performance and Success of Your “Going Green” Efforts

Corporations & Consultants: Together We Are Creating a Culture of Conscious Capitalism
- Click To Read Article
Like a Rainforest that is rich with life, the evolving green economy is full of hope and promise for renewed economic growth and prosperity. However, like a Rainforest, this new economy needs nourishment and space to grow. Finding one’s way through the dense foliage of the Rainforest can be achieved with the spirited gusto of a pioneer; or as many smart explores will employ, with the skillful guidance of an experienced scout. Consulting organizations are creating change among some of the world’s largest corporations and governments. With business knowledge and market intelligence gathered from dashboards that span multiple sectors, technologies and insight on leading corporate organizational strategies, consultants are helping large enterprises make sense of the evolving green economy.

Building a Foundation for a Stronger Company: Hope, Unity and Purpose
- Click To Read Article
Hope, Unity and Purpose. These are the foundational words that the future generations of corporate leaders are using to build better people, better products, better brands and better businesses in a changing world. Many companies like SHARP, GE, Whirlpool, OwensCorning and Shaw Industries are developing “eco and green” products that enable customers to achieve their goals toward sustainability and individual responsibility to reduce their footprint on the earth. These companies are the foundation by which a new economy is being formed, one that is more robust and transparent that its predecessor; and one that is responsive to the needs of a global society.

A Stimulus for a Better World: Give them Sustainability without Compromise
- Click To Read Article
Sustainability sounded good when money was flowing in. But now that the economy is broken, business sustainability is taking a back seat to business survival. However, now more than ever, this is a time to advance your business case for sustainability as a top-line and bottom-line strategy for not just survival, but long-term growth and profitability.


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About The Author


Mark Coleman
(Visit Mark's Website) Mark C. Coleman is a Senior Associate & World Inc. Case Leader with the AHC Group, Inc. a management consulting firm specialized in the critical areas of corporate governance, energy, product, and environmental strategy. Mr. Coleman was a major researcher on World Inc.: When It Comes to Solutions - Both Local and Global - Businesses Are Now More Powerful Than Government, a newly released book authored by Dr. Bruce Piasecki. Mr. Coleman has worked in government, applied research, industrial and consulting organizations for more than a decade. Mr. Coleman is a graduate of Rensselaer Polytechnic Institute with a Master of Science in Environmental Management and Policy from the Lally School of Management & Technology. Mr. Coleman is also a graduate of Binghamton University with a Bachelor of Art in Geography and Environmental Studies. Mr. Coleman resides in Fairport, NY with his wife Aileen. Mr. Coleman can be reached at Mark@ahcgroup.com. For more information on the AHC Group, Inc. see www.ahcgroup.com or contact Mark Coleman Mark@ahcgroup.com. Also see Mr. Coleman�s blog at: http://worldincbook.blogspot.com/.

Mark Coleman is a Silver author on EvanCarmichael.com
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Corporations Consultants Together We Are Creating a Culture of Conscious Capitalism
Building a Foundation for a Stronger Company Hope Unity and Purpose
A Stimulus for a Better World Give them Sustainability without Compromise
Going Beyond Random Acts of Greenness
Communicating Your Corporate Sustainability Strategy
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