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Going Green = saving money

Guest post by: Peter Bonenberger

Article Overview: More and more we get mail with this statement: "I Want to Be Seen in Green" Nowadays “Going Green” improves public perception, many companies think: “It is just good business…” Many of the big companies understand this metric - green is "in" and it is not a color that is going to go out of style. This change of view comes from new workers, from new entrepreneurs, just having finished schools and universities. US education places are the greenest places in the United States. Green is cool in school today. More and more of former students are becoming new customers, but customers with new-fashioned views, views their fathers would never have thought about. So, what’s all the fuzz about going green? Can GREEN bring in some money?

Going Green = saving money

How can a company get the Going Green touch?

• conservation easement - do good and talk about

• LEED certification for buildings - do good and talk about

• fleets using biodiesel, gas, hybrid

• Solar panels on the roof - show your green ideas

• Recycling bins seen in company buildings

• Insulation upgrades to lower energy consumption

• green meetings are cool today - ask us how to organize one

• Smart appliances with an energy star

• Small wind turbine - everybody can see your commitment to renewable energy

• Composting food waste

• Carbon offsets

What's in it for your me?

New ideas get the most green press.

Green ideas show that You are a responsible person / company. Green actions give your friends / your customers the feeling *YOU CARE*

Composting - many people look for it.

It fits the three "‘R's"

REDUCE - REUSE - RECYCLE

Recycling of course gives you credit in the eyes of your customers: You / your company cares for the future, reduces the amount of natural resources, so some is left for the next generation.

A nice side effect of GOING GREEN it, that you can save money on your energy bill, on your trash bill, on your gasoline bill and often you get free press articles, you normally have to pay big bucks for.

So think about GOING GREEN - and if you do:

Show it, explain it, talk about it!

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Article Tags: going green, green insulation, green is cool, green meeting, leed building, recycling, saving money



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