|
|
Like this article? PLEASE +1 it! |
|
Australian Home Stager Increases Property Value by $30,000
|
| Guest post by: Debra Gould |
Article Overview: The Staging Diva, shares a home staging success story from Staging Diva Graduate, Colette Smith.
![]() |
Free Download - Staging Diva Graduate Demonstrates Importance of Sticking to It By Debra Gould |
Australian Home Stager Increases Property Value by $30,000
Colette Smith has always had an entrepreneurial spirit. This former owner and operator of a picture framing and gallery shop is now using her business acumen and talent for decorating to help homeowners in the Perth Metropolitan area of Australia sell their homes fast.
Colette is a Staging Diva® Graduate and the owner of Perth home staging business, Staged with Finesse. Her company recently helped a real estate investor increase the value of a property by $30,000.
This real estate investor was preparing to sell her unit in a 200 unit complex. The 2-bedroom unit was in a great location with river views but because it had been a long-standing rental, it needed to be updated before going to market.
Colette determined that the home’s target market was a professional couple or a small family and the home staging was done with that demographic in mind.
First, though, maintenance issues were attended to with non-working exhaust fans being replaced, new carpets installed and old cupboards removed. Walls were then painted in soft shades of grey and doors and trim were done in dark charcoal to give the unit a smart, crisp and modern look.
The unit was staged with rental furniture, lamps, art, draperies and accessories all expertly chosen by Colette.
Colette’s client was a real estate agent in addition to being an investor and quickly determined that the asking price would have to go up after the transformation. There were two other units in the building for sale at the same time – one for $250,000 and another for $265,000.
The unit “Staged with Finesse” went on the market for $295,000 and sold to the first person to view it. Clear proof that home staging works!
Colette recently wrote to say, “Training with Debra Gould gave me the confidence to take what I knew I had and put it into practice. What I did for free before I now do for money and love what I am doing. The gleaming smiles of satisfaction on clients’ faces when they view the transformation is more important than the financial rewards at the end of the day. What a difference a day makes!”
|
About the Author: Debra Gould RSS for Debra's articles - Visit Debra's website Debra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained 4000+ students in over 20 countries to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular home staging guides made up of a Design Guide, Color Guide, Portfolio Guide and Twitter Guide. For more information about Debra Gould visit stagingdiva.com. Click here to visit Debra's website Home Staging Projects May Always Make You Nervous Denver Home Stager Makes a Believer Out of a Skeptical Real Estate Investor Home Staging Business Lessons From a Brisket Home Stagers Help Sellers Preserve Their Homes Equity What to Do When Youre Asked to Stage a Filthy House |
Related Forum Posts
Share this article with your friends. Fund someone's dream.
Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Web Design in 30 Minutes - Can this be Right?
Ten Reasons to take Notes during Sales Meetings
Top 5 Qualities in an Outsourcing Company
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.



