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Denver Home Stager Makes a Believer Out of a Skeptical Real Estate Investor
| Guest post by: Debra Gould |
Article Overview: Staging Diva, shares a success story from Denver home stager, Debbie Fiskum, who’s proving in her market that home staging works.
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Free Download - Staging Diva Graduate Demonstrates Importance of Sticking to It By Debra Gould |
Denver Home Stager Makes a Believer Out of a Skeptical Real Estate Investor
Becoming a home stager was a natural evolution for Debbie Fiskum who worked with her husband doing “fix n flips” and rentals in Denver, Colorado before taking the Staging Diva Home Staging Business Training Program and starting her business, Perfect Home Staging Denver.
It didn’t take long for Debbie to learn that there was a future in home staging because through successful staging projects she was steadily educating her market that staging works.
One excellent example is a “fix n flip” she was hired to do for a real estate investor husband and wife pair last month. The wife was sure home staging was an excellent idea but the husband wasn’t so quick to get on board. The home had been beautifully renovated and upgraded and he didn’t see the need to go further before going to market.
Luckily, the wife ended up making the ultimate decision to go ahead and stage the vacant home before putting it up for sale.
Rental furniture and accessories were brought in. Furniture was kept minimal but Debbie splurged on accessories, creating vignettes and “emotional pockets” throughout the home to draw in potential buyers.
To her clients’ delight, the home sold in two and a half weeks, at Christmas time!
That’s all it took to educate the husband about the power of home staging and needless to say, both investors will be staging all of their future investment properties.
“Taking the Staging Diva Program helped me to speak more effectively to agents, investors and homeowners and to convince them of the value of home staging,” writes Debbie. She adds, “I gained insight about marketing my business and that continues to be an ongoing process as I follow Debra on Twitter and keep up with her blog posts. By doing the things Debra recommends in her program, you can build a profitable business.”
The Staging Diva® .
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About the Author: Debra Gould RSS for Debra's articles - Visit Debra's website Click here to visit Debra's website   Stagers Dont Let Real Estate Agents Discourage You Staging Diva Graduate Demonstrates Importance of Sticking to It Home Stagers Survive Tough Economic Times By Living Within Your Means Worried About How to Stage a House With No Good Qualities Slowing Economy a Boon for Home Staging Entrepreneurs |
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I have used trade shows (not participated) to collect potential clients. For example, the Home & Garden Industry is extremely behind the time in regards to their websites. I attended an Home & Garden Expo in Denver and collected all the companies contact information. I plan on cold calling & mailing information to each business.
It also gave me time to research the industry more, talk directly to the owners in many cases, and learn more about what they need.
Jeff
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- Thanks guys! I have been helping Real Estate and Mortgage professionals generate leads from the Internet for 5 years now!. I'd be glad to exchange some ideas. Have a great day=)
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what type of Real Estate investing do you specialize in?
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