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Home Staging Gets House Seller An Extra $80,000 On Home Sale

Guest post by: Debra Gould

Article Overview: Home staging expert, Staging Diva, shares a home staging success story from Staging Diva Graduate and Ontario home stager, Fabia MacNair.

Free Download - Staging Diva Graduate Demonstrates Importance of Sticking to It By Debra Gould
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Home Staging Gets House Seller An Extra $80,000 On Home Sale

Before finally hiring Staging Diva Graduate Fabia MacNair, a desperate house seller had accepted an offer of $250,000 for her home knowing it was worth more. She wasn't interested in doing the work needed to complete the home staging to-do list, however, because she just wanted to sell. Fabia hated that her hands were tied and the seller was losing so much equity for the sake of a little elbow grease. But nothing could be done with a signed offer and a date with the lawyers.

In an odd twist of fate, the deal fell through and as soon as she left the lawyer's office, the homeowner called Styling Spaces.

The homeowner took down notes during her two-hour consultation with Fabia and followed her advice to the letter doing a clean-up and making repairs. Fabia helped choose the rental furniture and prepare the home for showings. The work was done two weeks after the original deal fell through.

After the first open house, the home sold for $330,000 after an investment of less than $6000! Remember this house seller originally accepted $250,000. So that’s an extra $80,000 after spending $6,000. I’ve always said home staging is one of the few legal ways to see such a quick return on an investment, especially when you consider what’s happening on the stock market.

The homeowner was obviously thrilled and now Fabia has this glowing testimonial to use in her marketing, “We were ready to sell the house, as is, because we didn’t want to spend the time or the money fixing it. When the deal fell through I invited Fabia over to see what needed to be done so that I could make my proper profit. My sister and I did as Fabia suggested and with two weeks work, in between my full time job, we went through the home staging to-do list and made all the design and redesign changes. I spent about $6000 on construction materials, furniture rental and her fees. I had doubts about putting in the amount of work that Fabia said I should, but when it was done, it sold on the first day. I’d have to work two years to make profits like that!”

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Home > Home-Based-Business > Debra Gould > Home Staging Gets House Seller An Extra $80000 On Home Sale >
Article Tags: home stager, home staging, homeowner, staging diva

About the Author: Debra Gould
RSS for Debra's articles - Visit Debra's website

Debra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained 4000+ students in over 20 countries to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular home staging guides made up of a Design Guide, Color Guide, Portfolio Guide and Twitter Guide. For more information about Debra Gould visit stagingdiva.com.

Click here to visit Debra's website
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More from Debra Gould
Staging Diva Reveals Her Top 5 Home Staging Tips
Staging Diva Graduate Shows How One Room May Make all the Difference
Home Staging Helps Sellers Meet Conditional Offer Deadline
Home Stagers Dont Have to Buy Their Own Accessories
Every House on the Real Estate Market is Not in Foreclosure


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