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Slowing Economy a Boon for Home Staging Entrepreneurs

Written by: Debra Gould

Article Overview: Have you been thinking about starting a home staging business? With the economy slowing down, you may be wondering if this is a good time to enter the field. In this buyers housing market, home staging has become one the most sought out services in the real estate industry today, and the future looks even brighter.

Free Download - Staging Diva Graduate Demonstrates Importance of Sticking to It By Debra Gould
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Slowing Economy a Boon for Home Staging Entrepreneurs

Have you been thinking about starting a Home Staging business? With the economy slowing down, you may be wondering if this is a good time to enter the field. You may be worried that home sellers, your potential clients, will not be as willing to spend money on your services. As a professional Home Stager who also teaches a course on the business of home staging to students around the world, I know this is an excellent time to be in the Home Staging business.

1) The slowing economy means a lot of people's financial situations are changing and they will no longer be able to afford their mortgage. Sellers in this market will quickly realize that when their own home hits the real estate market, it will have a lot of competition. Home Staging is the special ingredient that gets buyers excited about a home. The vast majority of homes are not decorated for sale, so they show poorly. But as more people understand that a staged house helps it stand out from the crowd by appealing to home buyers on an emotional level, they will realize they need to invest in staging if they want to sell quickly and for top dollar.

2) We'll see more and more real estate agents recommending that their clients stage their homes. Again, with so many nice houses available for a good price, agents will see their profits squeezed as prices continue to decline. So, just like homeowners, they will need to do everything possible to make their listings stand out from the crowd. Staging ensures a home puts its best foot forward to buyers. Agents that don't already know the benefits of staging will learn very quickly in this market.

3) Home staging also has the merit of being a low cost business to start and run. You don't have the high overhead that other service or retail businesses may have, and many Home Stagers work from home. Remember, you're going to your client's home, they aren't coming to yours. So don't think you need to spend extra money to perfect your own house before you can become a Home Stager. As long as you project a professional attitude and have an efficient office from which to work, you're set.

4) Home Staging has been recognized as one of the best growth businesses. Entrepreneur Magazine identified home staging as one of the hottest growth businesses, and the Staging Diva Home Staging Business Training Program is the ONLY home staging business opportunity recognized by the magazine for the last three years in their business start up guides.

If you are a creative individual with an eye for design, you should consider becoming a Home Stager and put your talent to work for you. Home staging is a great career if you choose it. It is one of the most sought out services in the real estate industry today, and the future looks even brighter.

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Home > Home-Based-Business > Debra Gould > Slowing Economy a Boon for Home Staging Entrepreneurs
Article Tags: best foot, crowd, economy, emotional level, extra money, financial situations, good time, home buyers, home sellers, home stagers, home staging business, market 3, mortgage, nice houses, professional home stager, profits, real estate agents, real estate market, retail businesses, top dollar

About the Author: Debra Gould
RSS for Debra's articles - Visit Debra's website

Debra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained 4000+ students in over 20 countries to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular home staging guides made up of a Design Guide, Color Guide, Portfolio Guide and Twitter Guide. For more information about Debra Gould visit stagingdiva.com.

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More from Debra Gould
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