Check With Your Company Before Marketing A Direct Sales Business Online
Check With Your Company Before Marketing A Direct Sales Business Online
The Internet has opened many doors for business owners in tons of fields and direct sales businesses are no exception. Marketing your product or service online allows reps to reach a vast amount of people from all areas of the world.
No longer is it necessary to limit your direct sales business to your own town and surrounding communities. It's quick and easy to set up a website for your business and as your customer base grows so will your profits. That sounds great right?
Unfortunately, not all direct sales corporate headquarters allow their reps to use the power of the Internet for marketing purposes. Therefore, it's important that you check with the company you are doing business for before deciding to invest your time, energy or money into a marketing plan that involves the World Wide Web.
Every business typically has specific guidelines for what is and is not allowed in terms of marketing their products. Although many companies would be more than happy for you to market their products or service on the Internet, other companies may not be so thrilled.
Some businesses would prefer their products and services not be marketed over the Internet for various reasons. Many companies already have company websites that advertise their products and would like to have just that one website to market their product. Other companies will give their representatives a website that branches off of the main website to make sure that orders are placed and filled correctly.
Yet other direct sales corporations would rather not take the risk of products being misrepresented online. Then there are still more companies who may simply choose to use other methods of marketing.
Even if your company is perfectly fine with you advertising their products or services online, it is still respectful to ask permission beforehand. By asking for consent, you are showing that you value your company and that you want to abide by your company's rules, both of which are great traits of a good employee.
No matter what the reasoning may be, if your direct sales company does not consent to the marketing of their merchandise via the Internet, it is up to you, as their representative, to respect those rules.
If you choose not to respect their wishes or go ahead and use the Internet to market your company's products or services without consulting with them first, it could lead to trouble and possibly even termination of your agreement with the company. It is always better to be safe than sorry, so if you are in doubt, just read your company's policy and if you can't find the answer within the text, ask.
Check With Your Company Before Marketing A Direct Sales Business Online - To learn more about this author, visit Chris Simpson's Website.
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Do you run a direct sales business? If so, and you have been searching for ways to increase your sales through marketing options, the Internet can prove to be a wonderful avenue. The web is fast, efficient and gets your product or service in front of thousands of people who might not have had access to it otherwise.
The Internet has opened many doors for business owners in tons of fields and direct sales businesses are no exception. Marketing your product or service online allows reps to reach a vast amount of people from all areas of the world.
No longer is it necessary to limit your direct sales business to your own town and surrounding communities. It's quick and easy to set up a website for your business and as your customer base grows so will your profits. That sounds great right?
Unfortunately, not all direct sales corporate headquarters allow their reps to use the power of the Internet for marketing purposes. Therefore, it's important that you check with the company you are doing business for before deciding to invest your time, energy or money into a marketing plan that involves the World Wide Web.
Every business typically has specific guidelines for what is and is not allowed in terms of marketing their products. Although many companies would be more than happy for you to market their products or service on the Internet, other companies may not be so thrilled.
Some businesses would prefer their products and services not be marketed over the Internet for various reasons. Many companies already have company websites that advertise their products and would like to have just that one website to market their product. Other companies will give their representatives a website that branches off of the main website to make sure that orders are placed and filled correctly.
Yet other direct sales corporations would rather not take the risk of products being misrepresented online. Then there are still more companies who may simply choose to use other methods of marketing.
Even if your company is perfectly fine with you advertising their products or services online, it is still respectful to ask permission beforehand. By asking for consent, you are showing that you value your company and that you want to abide by your company's rules, both of which are great traits of a good employee.
No matter what the reasoning may be, if your direct sales company does not consent to the marketing of their merchandise via the Internet, it is up to you, as their representative, to respect those rules.
If you choose not to respect their wishes or go ahead and use the Internet to market your company's products or services without consulting with them first, it could lead to trouble and possibly even termination of your agreement with the company. It is always better to be safe than sorry, so if you are in doubt, just read your company's policy and if you can't find the answer within the text, ask.
Check With Your Company Before Marketing A Direct Sales Business Online - To learn more about this author, visit Chris Simpson's Website.
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
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Cheryl MatthynssensCheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur. Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well. A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles. She opened up a small affiliate site - The Balance Guide- to help others find resources for mental and emotional well being. Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com - Visit Cheryl Matthynssens's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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