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Network Marketing Is Connecting With People

Written by: Deb Bixler

Article Overview: Sales is the art of serving your potential customers by focusing on them. The word sales is derived from a Scandinavian word with a root that means “to serve”. Network marketing, like all sales is the skill, art and science of connecting with people through networking. So, how do you connect?

Network Marketing Is Connecting With People

Networking Is Finding New Friends

When you think of networking or connecting as meeting new friends it becomes a lot easier. People shop emotionally, so connection or developing a friendship is the key to sales. In the direct sales business it is even more important. People never invite strangers over to their house, therefore becoming a friend is the first step necessary in scheduling a show or a showing.

Finding Commonality

Connecting with someone is all about figuring out what you have in common with each other. Most people give you many clues to their interests without saying a word. Take a look at their clothes jewelry, or carry bags and technology. The words printed on their shirt, back pack or even a tattoo may be a good place to start. Next time you are standing in line at the post office or grocery store, take a look around you and find someone to develop a friendship with. It doesn’t have to be business related. To a person wearing an Australian shirt, you could say “What part of Australia did you visit?” Even if the person never went to Australia it is an easy way to get quickly into a meaningful conversation. Anyone wearing a sport team jersey or shirt will be easy to connect with when you have an interest in their team. Always ask open ended questions so that they have to pause to answer rather than making a quick yes or no. Are they carrying a Burton back pack? (snow boarders, skiers) Wearing a Hard Rock Café shirt? (into music or travel) Friends are everywhere and it is up to you to take the first step toward connections.

Develop A Network

Connecting with people and developing friends by focusing on their interests will payoff in your personal and business life. When you network with the intent of developing friends you will build friendships, connect and develop business relationships as well. It is not so much about forcing the sale or pushing the relationship into the business side quickly. Network marketing is about building friendships that creates a supportive network to grow a business within. Friends like to do business with friends. Friends never invite strangers to their house. You will never be pushy if you focus on the other person and developing friendships. Remember to take this concept a step further. You should dress to meet friends. Wear clothes that make it easy for people to connect with you. Always dress for success when out in public, making sure you look like someone who a person may want to do business with or become friends with. Be sure to include logo wear or personalization that encourages conversation so that you can connect with people everywhere you go.

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Article Tags: finding business, finding networking leads, leads in network marketing, mlm, network marketing, networking for business, networking success



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Why do people hate Network Marketing / MLM? - I've been looking at a number of different opportunities and end up meeting a lot of Network Marketing / Multi-Level Marketing people. Some of the offers look interesting but everyone I talk to about it says to avoid these guys like the plague - what's the deal? Why do people hate network marketers and MLM people so much? Is it not legit?
Re: MLM Marketing, youtube, and buzzirk mobile. - I have experience with MLM too. My initial reaction to the business was "snake-oil salesman" but once I got to understand the "overall business model" I am now an advocate to it. MLM (Multi-Level Marketing) is also known as Network Marketing. I realized an MLM business is no different than any other business. One needs to focus on both words "Network" and "Marketing" and give both equal respect. Some people focus heavily on the Networking part but forget "Marketing". I've started to use Building on a Budget and Magnetic Sponsoring concepts in my NM business and have found that people don't get involved so much because of the product but more because of what you bring to the table as far as marketing systems and support. I have both products listed in my signature. you don't have to buy it as the link to the free videos itself provides you a good understanding of what is required to position yourself as my above paragraph. If you do plan on purchasing it I can tell you that the measly $40 will open your eyes BUT your upline will not be too happy (atleast in the short term) beacuse the system is not duplicateable. I wrote this post as a polar post to Bulmer's reply as I have exhausted the friends and family networking and realized i never really focused on marketing. My leads now are more qualified and open to hearing about my opportunity than the other way around. my 2 cents if you plan on growing an MLM or Networking Marketing business.
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10 best franchises to get involved - My advice is: 1) Go to the library and start reading business books (accounting, finance, etc.) 2) Go to your local community college and enroll in night classes 3) Join the local Chamber of Commerce 4) Network / Network / Network -- through the above sources. Once you have spent two years doing the above, then look for a 55 - 60 year old business person that is looking to reduce their time in the business. Then you can work on a sweetheart financing option.
Re: answer this question - This is a good topic. I haven't done anything, yet, to seriously damage my business. I did shift gear though. It was the best decision I ever made. For me, affiliate marketing was not working. Making the switch to Network Marketing made all the difference.


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