Evan Carmichael Top Header about About About facebook Twitter YouTube Google+

Promotional Products - Custom Logo Mats - The Insiders Guide



Free PDF Download
Custom Rugs and Carpets - 8 Tips Before You Buy - By Russell Webb

Name: Email:


As most business owners will agree, logo mats create another great opportunity to market their unique brand-name. The mat industry has heeded the call by addressing every possible need. Save time by reviewing this summary of what's hot and what's not.

The logo mat industry has seen phenomenal growth in the past decade. This is in large part due to technological advances that have paved the way to newer and more cost effective product lines. Now you have choices ranging from gorgeous thick plush logo carpets to heavy duty rubber outdoor mats, and lighter weight printed mats.

The challenge for most consumers is having the time to research these various options. Let’s shed some light on the subject to see if we can save you a few moments of your precious time. I’ll start with the high-end products and wrap it up with the lower budget items (rated most $$$ to least $).

Plush Logo Carpets – The elegance of a thick plush carpet with a logo inset can really make a statement. Materials range from shorter commercial grade 36 oz carpet on up to the heavier residential grade 90 oz carpet. Sometimes the logo details can be hand-carved to create a 3D effect. Ideal for Corporate Lobbies, Tradeshows, and Special Events. $$$

Digitally Printed Carpet – now it’s possible to capture photo quality images and have a digital print applied - inkjet fashion - on to a short looped commercial grade carpet and some cut pile carpets. Still in its infancy stages, this technology promises to lead the way into some fascinating directions. This product is good for short term events like tradeshows. $$$

Indoor / Outdoor Mats – These medium to heavy duty mats have a wide range of uses. These mats are made from a more substantial Nitril Rubber or polypropylene / plastic. They are machine made and may also feature an anti-fatigue closed cell construction that is perfect for warehouse facilities and other industrial applications. Ideal for heavy traffic areas. $$

Tufted Printed Mats – This is the ubiquitous printed mat that you see in the retail sector, in gas stations, supermarkets, and convenience stores everywhere. These are designed for heavy traffic and overall abuse from the general public. The main purpose is to collect dirt, moisture and grime before entering the building. Ideal for retail locations with lots of traffic and wet weather conditions. $

A look into the future: we’re seeing some progress into more luminescent applications of logos and carpet, specifically the addition of lighting effects within the carpet itself. The effects can be impressive in subdued lighting. I can imagine some creative applications when these products finally enter into the mainstream.

There are a few dozen online sources for all of these mat products. When you’re ready to get some quotes, it’s recommended to measure your space and determine how many mats you’ll need, the sizes, and finally have your logo ready in digital form. You can email this direct to the merchant and receive a quote same day or usually within 24 hrs.

As you can see, there is a broad selection of possibilities to choose from, all with different features and benefits. Here is a quick recap: higher quality commercial grade carpeting is fine for indoor lobbies & tradeshows, industrial grade rubber mats are used outdoors and in high traffic areas, and finally the cheaper printed versions are also designed for heavy foot traffic and the collection of dirt and moisture.


Related Articles

  Sometimes the most common Promotional Products can be the most effective
  5 Tips on How to Choose Which Wholesale Promotional Products to Offer
  Get a Custom Logo Design and watch your Business Grow
  Tape Measures are your Best Friends for Advertising:
  10 Reasons why to use Promotional Products
  What Is The Role Of Custom Signs In A Successful Business Promotion?
  Cheap Promotional Products
  Think Outside the Basic Promotional Items
  A Basic Guide to Promotional Products
  Five Ways Hispanic Business Owners Can Boost Sales with Promotional Products
  Promotional Products – A Successful Way of Brand Endorsement --V3
  Promotional Products – Successful Way of Brand Endorsement #V3
  Choosing the Promotional Products Company That is Right for You -V2
  Promotional Products - Mutually Advantageous Form of Marketing K2
  Use Promotional Products To Communicate Your Marketing Campaign Message
  Advertise without saying a word
  Trade Show Marketing Made Easy With Promotional Products:
  What Everybody Needs to Know About Golf Promotional Products
  Promotional products: the Multifunctional roles -
  The same cigarette as me

Home > Home-Based-Business > Russell Webb > Promotional Products Custom Logo Mats The Insiders Guide >

Free PDF Download
Custom Rugs and Carpets - 8 Tips Before You Buy - By Russell Webb

Name: Email:

About the Author: Russell Webb

RSS for Russell's articles - Visit Russell's website
We design and fabricate extraordinary custom rugs and carpets for residential and corporate clients. In 2009 we launched a 'business opportunity' that teaches aspiring entrepreneurs to enter into this creative field of custom rug fabrication. In our program we share our successful business model and teach all facets of the business from marketing to design to production.
Click here to visit Russell's website.
Dashed Line

More from Russell Webb
Exquisite Logo Rugs 5 Unique Marketing Applications
Promotional Products Custom Logo Mats The Insiders Guide
Work at Home as a Custom RugMaker
Corporate Art Tapestries
Decorative Rugs for Home Interiors

Related Forum Posts

Starting New Business Venture would like some tips Starting New Business Venture would like some tips
Advertising is the essential Advertising is the essential
How to dress for success? How to dress for success?
Re: Google Custom Search: Let Visitors Search YOUR Site Only Re: Google Custom Search: Let Visitors Search YOUR Site Only
Re: Best Internet Marketing Strategy Re: Best Internet Marketing Strategy

Share this article. Fund someone's dream.

Share this post and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
Share for a Cause
Featured Article



Worksheets
By: Evan Carmichael

Do you have what it takes to be an entrepreneur?

8 Powerful Steps to Finding Your Passion

Does your pitch suck?

Create a plan of attach to launch your new business.

8-Cover

Like this page? PLEASE +1 it! Evan Signature
Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

Overcoming Sales Objections Made Easier

Cutting Edge Leadership from Ancient Greece

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.