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Guest post by: Michelle Jayes Become an Author

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Have you have been running your own online home based business for a while now and gained a fair amount of internet marketing knowledge that you are able to pass on to beginner internet marketers by visiting various forums, or maybe people have approached you to ask for your advice and help with setting up and running an online based home business?

If this is the case then maybe it would be time to consider adding another stream of income to your online business by becoming an internet marketing advisor.

The benefit of this is that you can extend your services beyond the internet to include off-line traditional businesses as well. There are probably many off-line businesses operating in your area and these businesses are managed by people who have no idea of how they could be using the internet to improve the quality of their businesses.

These business owners are unaware of the opportunities that they are missing out on that the internet offers to them. This is an excellent source of potential business that you can tap in to, by simply placing a few classified ads in your local newspaper or distributing leaflets in your area.

Another way that you could find some clients is by checking out the websites of your local business community and finding those that would get the most benefit from using your services. You could offer services such as copywriting, SEO or coaching internet marketing skills.

To start off with you must decide exactly what sort of services you would like to offer and work out the best way to communicate the benefits of these services to the business community. Keep in mind that the people you will be dealing with will have very little if any understanding of how internet marketing works, so speak in a language that they can understand. A lot of the terms used by online marketers will mean absolutely nothing to them.

When it comes to offering your services the choice is up to you whether you would like to offer a selection or if you would prefer to focus on one specific set of marketing skills.

If your decision is to keep it focused it might be a good idea to collaborate with other internet marketers who can help with some of the other necessary skills so that you are offering a full service between you and it will earn an extra income for all of you concerned. In this way you will be offering your clients a much wider choice of options.

As an online marketing advisor the biggest asset to your business will be your website. Set up a website that is specifically for your advisory business and make sure that the services you have to offer are explained in detail. Take extra care with this website as this is an advert of what you are able to do for any particular client and they can clearly see what you will be able to achieve for them.

To begin with it might be a good idea to offer some free consultations and ask for a testimonial if your client is happy with your work. These testimonials can be posted on your website with links to the websites of the business for whom you have done the work.

Word of mouth is the best form of advertising you can get as it already comes with a built in recommendation and this will help to increase your online marketing advisory business. Getting those initial happy customers is the best way to get your business off the ground.

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