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Use Facebook Pages to Market Your Online Income Opportunities

Guest post by: Michelle Jayes

Article Overview: At the last count Facebook had something like 500 Million users worldwide the majority of whom live in the USA. This social site is rapidly becoming Google’s biggest rival with Facebook advertising getting ready to take a lot of business away from Google Adwords. Because of this Facebook has become too big for any serious online business marketer to ignore.

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Use Facebook Pages to Market Your Online Income Opportunities

At the last count Facebook had something like 500 Million users worldwide the majority of whom live in the USA. This social site is rapidly becoming Google’s biggest rival with Facebook advertising getting ready to take a lot of business away from Google Adwords. Because of this Facebook has become too big for any serious online business marketer to ignore but I am pretty sure that many of the work from online business owners have not yet taken the time to even think about Facebook as a tool to add to their marketing strategy.

Many of these marketers still think of Facebook as an way to link up online with family and friends and share photographs and news, and they feel uncomfortable using this same medium to promote their online income opportunities.

One solution to this dilemma may be to simply create a separate account for your business, but unfortunately this is not possible as Facebook forbids anyone from having more than one account.

So how can you possibly solve this problem and still tap into the massive amount of traffic that is available on Facebook if you don’t want to invest in placing ads and you also don’t want to mix all your personal stuff with your business messages and news feeds?

One way to solve the problem is to make use of Facebook pages. You can use a Facebook page to promote a particular service or product and this can be done through your Facebook account. Once it is all set up then all you need to do is invite other Facebook users to come and view it and if they like it they can become “fans’ of your page.

Fans differ from friends as they will not show up on your main Facebook site, but any news from pages where you may have become a fan yourself will show up in your newsfeed.

It is pretty easy to set up a series of Facebook pages for a few of your opportunities and this is a way to keep your Facebook traffic segmented into the different audience groups and keep your business activities separate from your social ones.

There are a number of applications that you can use, for example you can post photos, videos and text to your page and all of this will provide great link juice to your blogs or web pages. Likewise you can utilize your blogs for publicizing your Facebook fan pages.

When it comes to the type of fan pages that do well on Facebook this very much depends on the amount of effort you put in to it but one point to keep in mind is that the leading demographic profile on Facebook is the “young educated women” bracket. A good idea would be to source a product or service that will compliment this niche and you might hit a winning streak.

It is really simple to set up Facebook pages and the good thing is that there is no cost involved. This is an excellent method to use for adding more awareness to your online income opportunities, so take another look at Facebook and make it part of your advertising campaign.

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Article Tags: adwords, amount of traffic, audience groups, bu, business messages, business owners, dilemma, facebook, family and friends, google, income opportunities, marketer, marketers, marketing strategy, personal stuff, placing ads, rsquo, share photographs



Related Forum Posts
Re: Facebook Advertising? Re: Facebook Advertising? - Hi Mal, I just added you to my circles. It'll be interesting to know how you think the two services, Facebook Pages and Google+, compare.
Do the Yellow Pages still work? Do the Yellow Pages still work? - People are increasingly turning online to find suppliers and research solutions to the problems they are having. Is it still worth taking out an ad in the Yellow Pages? Could there be a better way to use that money? Do you still use the Yellow Pages?
Re: What are some fun games for small business owners? Re: What are some fun games for small business owners? - I've been involved with a web-based game called Tycoon Online for some time. It is not necessarily a vehicle to gain some entrepreneurial flare, but it is a fantastic game surrounding supply and demand. Market dynamics are also fairly accuracy within the community, and they have some members that have insightful entrepreneurial discussions on the message boards. Have a look and you may be hooked! Cheers!
Re: Facebook Fan Pages Re: Facebook Fan Pages - What will always draw me to something valuable in Facebook Fan Pages is how they are giving information on a regular basis so that's what I could recommend. Generate more interesting contents on a regular basis and yes, giving freebies to those active followers could even motivate the others more. Good luck!
Re: Tactics for Blog Traffic Re: Tactics for Blog Traffic - some more tips to drive traffic to blog or to promote a blog. Squidoo Lens Creation Hub Pages Creation Social Bookmarking (Digg, Delicious, Stumble, Reddit etc.) Be helpful in forums Social Networking (Facebook, Twitter, Myspace, LinkedIn etc.) syndication blog commenting (other blogs) Guest post


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