Free Download - Benefits Of A Business That Allows Personal Branding By Jasper Silvis
What is a vanity goal and why is it so devastating to my life and business? Simply put, a vanity goal is a superficial desire disguised as an internal necessity in order for you to achieve success. Such goals begin with a seemingly attainable time frame for accomplishment, but soon inevitably expand beyond its intended scope and drains the life out of your true goals, your passion, and your success.
The 2 most devastating vanity goals are the most commonly recited and lead to the most failure in business and frustration in life than any other. Avoiding these as goals will nearly guarantee your business success and personal happiness.
These vanity goals are "making money" and "weight loss".
Surprised? As an internet marketing coach and a fitness coach, I require all my clients to write down 3 major goals. At first, I give them no guidance to see the first things that come to the forefront. In business, it's "make more money". In fitness, it's "lose more weight". Both of these goals are so superficial that they give a person a rush of confidence and motivation until their first set back, their first disappointment.
Once that first disappointment happens, they store the exercise equipment away forever and they quit their home-based business opportunity, even though given enough time with proper goal setting, they would have seen success in both. This cannot be understated: "More people quit when they haven't failed than quit when they have failed." Failure is not the force behind quitting, but fear of failure. A business breaking even for its first 3 months is not a failure, but the business owner feels a real fear because they based their success solely on making money. A person whose weight fluctuates even just a few pounds up and down for 2 months will quit because they do not see progress in their mind, not appreciating the other fitness and health benefits of their program.
I once was asked by a 54-year-old 6ft 3in fitness client how best to lose weight so he could start running. He could only run a single lap around a track (a mile is 4 laps). I told him to forget about his weight loss and focus on a 6-9 month fitness goal he wanted to achieve. A little hesitant, he always wanted to run an 8-minute mile. At that time, he was well over 11 minutes. With an open mind, he implemented my coaching plan laid out on a 9 month calendar. Within just 3 short months, I timed him at 8:24. He broke the 8-minute mile mark by his 5th month. He was very excited to update me on his progress every week, and you know, we never did discuss his weight, because it was not important. You can guess how much thinner he was, though.
Your business "income", just like your body "weight", will adjust to the level of your effort to achieve you "real goals". Never let vanity goals come between you and your success. Plan your business goals the same as your fitness goals, with short 6-9 month attainable milestones, that continuously motivate you to achieve more.
Anne Barr
Anne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations,
networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business
ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website
Dianne Crampton is North America's leading authority on team culture. She is an author and professional speaker and president of the leading team culture consultancy, TIGERS Success Series, Inc. Crampton has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down or to subscribe to TIGES Free monthly e-newsleeter go here.
Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009. Her new book TIGERS Among Us: Winning Business Team Cultures And Why They Thrive, Three Creeks Publishing will release in March 2010. To receive publishing discounts, subscribe to the free TigerTracks Newsletter here.
I am a former aerospace engineer
who grew tired of working 12-15
hours per day on aircraft programs
that were canceled after a few
short years. I switched to
information technology only to
have the entire department
outsourced within a year.
I needed a change. I needed to
find something that could take my
far fetched dreams and turn them
into attainable goals. Working
several network marketing and real
estate investing ventures, I found
a few business models that work
for my personality, creativity,
drive, and passion. I can now
focus on helping new entrepreneurs
achieve and exceed my level of
success. I succeed when I help
others succeed.
It thrills me to watch people I
coach become coaches themselves,
forever leaving a legacy that will
endure as long as the
entrepreneurial spirit lives on.
I believe everyone should have
some sort of online network
marketing business even if it is
not their primary source of
income. The knowledge gained from
learning to effectively market to
millions of people transfers to
all aspects of business.
Financial freedom is about time,
not money. It is my hope that my
articles help you to grow into the
successful person you deserve to
be.
Jasper Silvis is a Gold author on EvanCarmichael.com
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