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Comparison between a brick and mortar franchise business and an online home business

Written by: Guy Luminato

Article Overview: Buying a franchise business is very different from buying an online business. Each business model represents two ways of doing business. One is not necessarily better than the other. They are each a good fit for the right business owner.

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Comparison between a brick and mortar franchise business and an online home business



Buying a franchise business is very different from buying an online business. Each business model represents two ways of doing business. One is not necessarily better than the other. They are each a good fit for the right business owner.

Let's break down three areas that you will need to consider when buying either business. You want to look at what kind of investment capital you will need. You want to look at what kind of overhead costs are involved, what kind of profits can be obtained, and finally what kind of daily challenges you will face.

Investment capital can not be avoided by any real business owner. It takes money to get a business going. In some cases, the business owner may need to constantly fund the business. Let's look at the cost of buying a franchise. It usually can cost between $250,000 to $1.5 million depending on the type of product, and the company you associate yourself with. If you consider paying any less, you will most likely end up investing more at some point in your start up.

Let's examine the cost of buying a successful online business. There are many out there, and you want to do your homework. You should expect to pay between $500 and $20,000 depending on your income goals. In this business model you would be paying a fraction of the cost of a franchise. Make sure it is legitimate, and a partnership you can be proud of.

With an online business, you should look for a business that includes complete online training, and a website set up so you can market immediately. Your monthly overhead will be minimal since you can do the work from home. You will need a good computer, internet connection, and a marketing budget.

With a franchise, your monthly overhead will be extensive. You will want a complete list of all the areas of operation. You will have a lease to pay for a high traffic space, employees to pay, workman's comp insurance, building insurance, inventory, and maintenance costs. Some of these items are big ticket items so you will want to make sure you have a fair amount of working start up capital to fund these items while you get your business going.

One of the most important areas to look at in owning your own business is the profit and loss category. You must make sure that after your overhead is covered, your profits are still there. With the large expenses of a brick and mortar business, it is easy find the profits are low and your return on investment is not always there.

With a quality online business, profits can be very high. Overhead is low and there is more room for profit in your pocket. There are two things to look for when your evaluating which online business to go with. Look for a quality product that has high commission sales. This will allow you to make a high monthly online income. Make sure that the marketing and website system doesn't require more than twenty percent of your profits to reinvest back into marketing and advertising.

Daily challenges with both businesses are inevitable. With a franchise you will be challenged by the head aches that come with managing employees, managing the fine line of stocking inventory to meet demand. You will have paperwork to file, submit and coordinate to keep your books in line to manage the company efficiently.

The online business model has completely different challenges. The number one challenge is learning something new if you are not familiar with online marketing. With this in mind the learning curve is quick with the right mentors. This challenge comes with a huge reward of learning how to market anything, to anyone, from anywhere in the world.

Only you can decide if you are a good fit for a brick and mortar business model, or if you would be better suited with the freedom of working online. I have personally worked both business models and find that the online business model works better for me and those I coach.

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Home > Home-Based-Business > Guy Luminato > Comparison between a brick and mortar franchise business and an online home business
Article Tags: 5 million, building insurance, business model, business owner, buying a franchise, buying a franchise business, comp insurance, complete list, computer internet connection, doing business, good computer, homework, income goals, insurance inventory, investment capital, marketing budget, overhead costs, successful online business, two ways, workman
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About the Author: Guy Luminato
RSS for Guy's articles - Visit Guy's website

We are a husband and wife team who were at the end of our rope. We had given up our six figure jobs to start a brick and mortar business and invested upwards of a quarter of a million dollars to end up with absolutely nothing at the end of a seven year push.

We had to pay off debts, and start over with virtually nothing to stand on. All we wanted was to work at home so we could raise our kids and work from anywhere in the world.

We searched for the answers on the internet. We found it! At first we were a bit skeptical and after doing our due diligence we realized that we had found an education platform that would allow us to learn, earn and turn our dreams into reality.

We ordered the system and went to work as it instructed. We had results immediately. It was simple, easy, and we could learn how to market anything, to anyone, anywhere in the world using the internet.

We haven't looked back. We have been extremely fortunate to find something that can educate us and set us up for life. We are passionate about sharing our knowledge with others who are looking for big changes in their life. If our articles, and story resonate with you, see for yourself if this will work for you by going to www.WealthCreationTemplate.com     www.WhyGptBeatsMLM.com

We now work from home, and work anywhere in the world so that we can be with family and friends. Guy Luminato is born to Italian parents and raised in Melbourne, Australia. Michele Luminato was born and raised in Billings, Montana.


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Related Forum Posts
Re: Improving Cash Flow Re: Improving Cash Flow - Not knowing your business model, I would first ask if you have a brick and mortar business or do you run it completely online? With so many new social media sites such as Twitter/Facebook/Firndster/myspace and click ads via Google, Yahoo, Facebook etc your main goal should be to increase traffic to your site/business while minimizing daily overhead expenses. Good Luck!
Critique Small Business Critique Small Business - Well, several things come to mind for me and is dependent upon the type of busienss (home based/ internet, brick and mortar). Being in the business financing field the first thing that comes to mind is business plan...Particularly, business history, financial plan/ projections/ budget as well as your present market and competition.... And lest not forget the three L's...Location, Location, Location!
Re: Improving Cash Flow Re: Improving Cash Flow - [quote="unlimited22":2cjbv6jo]Not knowing your business model, I would first ask if you have a brick and mortar business or do you run it completely online? With so many new social media sites such as Twitter/Facebook/Firndster/myspace and click ads via Google, Yahoo, Facebook etc your main goal should be to increase traffic to your site/business while minimizing daily overhead expenses. Good Luck![/quote:2cjbv6jo] I agree. Cut your costs as much as possible. That will instantly increase cashflow. Advertise with guerrilla marketing. Google guerrilla marketing you should find some stuff.
NEED SOME CLARIFICATIONS NEED SOME CLARIFICATIONS - My mother and I own a fantastic birthday party business. We have always thought it would be a good franchise for anyone wanting to work out of the home. How would we get our business to franchise? The parties include a costumed character, a birthday card art project, interactive story times, and themed games. We are based in Buffalo, NY . It is very successful here, and we want to get it out to the world, while making a couple bucks. How do we franchise this?
Re: Prospecting for a Franchise? Hold Tight Re: Prospecting for a Franchise? Hold Tight - A big business idea (although somewhat morbid) is to start a funeral home franchise. The business is booming, regardless of this economic down turn. People are always passing, and the baby boom is passing at an alarming rate. The business will be steady and prosperous for many decades to come. Creating a reputable, honest, and respectable franchise around funeral services may be big business. Food for thought nonetheless.


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