How To Market On Twitter By Tweeting Great Content: Don’t Run The Risk Of Being Un-followed
![]() |
Free Download - What the Dog Whisperer Taught Me About Internet Marketing By Yolanda Allen |
Twitter has become a major force in the social media landscape. And it has become a powerful resource for marketers. But there is a paradox with marketers using Twitter. Social media is about socializing and connecting with others who share your interests. Yet marketers have found that social media sites like Twitter are a great resource to connect with their target audience. So how does a marketer socialize and market on Twitter?
How Do You Market On Twitter?
It all comes down to marketing strategy. Marketers have to remember that socializing comes first when it comes to Twitter (and other social media sites). If all the marketer does is tweet marketing messages, their followers will feel like they're getting spammed. And the first thing someone will do if they feel like they're getting spammed is un-follow you. Good bye target market.
A marketer has to share, i.e., tweet, great content with their followers. Your tweets should be 80% content, such as sharing useful information and experiences, and starting conversations with people. The other 20% of your tweets can be marketing related. Sharing content your followers find interesting and useful will establish you as someone who can be trusted, and build your credibility, and authority.
Where Do You Find Stuff To Tweet?
One place is StuffToTweet.com. This website lists popular and interesting articles, videos, how-to's, and recipes.
You can also tweet:
- News from online newspapers
- Articles from article directories such as Ezinearticles.com and GoArticles.com
- How To's from how-to websites such as HowToDoThings.com, EHow.com, and WikiHow.com
- Content from social bookmarking sites like Digg.com and StumbleUpon.com
- Commentary from blogs
- Quotes, inspirational sayings, and quips
Do a Google search for these different types of media and you'll find plenty of options.
You can also find content by using Google Alerts. Tell Google what topics you are interested in and Google will send you an email with a list of content for that topic.
How Much Should You Tweet Each Day?
You should tweet throughout the day, keeping the 80/20 rule in mind. But let's get real. Who wants to be tied to Twitter all day? Granted there are some people who love to be on Twitter all day, but most people are too busy and staying on Twitter all day is impractical.
So what should you do? Use a service such as SocialOomph.com, which use to be called TweetLater. SocialOomph allows you to schedule your tweets throughout the day, week, or month. It's easy to do. Just write your tweet and schedule the time and date you want your tweet to go out. The service is free.
Conclusion
Effectively marketing on Twitter is about tweeting great content. With the right mix of socializing and marketing, you can successfully market on Twitter.
Happy Business Building,
Yoli
How To Market On Twitter By Tweeting Great Content Dont Run The Risk Of Being Unfollowed - To learn more about this author, visit Yolanda Allen's Website.
Like this article? Share it with your friends
![]() | |
| |
No article feedback found. |
| |
Leave Your Feedback |
|
| |
| |||
Joe DagerJoe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website |
|||
Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
|||
Dianne CramptonDianne Crampton is an executive leadership coach, team culture consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here. Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009. Her new book TIGERS Among Us: 5 Winning Business Team Cultures And Why, Three Creeks Publishing will release in March 2010. To receive publishing discounts, subscribe to the free TigerTracks Newsletter here. - Visit Dianne Crampton's Website |
|||
Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
|||
David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
|||
Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
|||
|
To learn more about the Evan Elite Author Program please contact us. | |||
![]() | |
![]()
| |
![]() | |
|
| |
![]() | |
|
| |
![]() | |||||||
|
Referred by: http://jaykubassek.com
![]() | ||
|
| ||
![]() |
| Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details. |
|
|
![]() |
| Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media |
|
|
![]() |
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"
Click Here To Learn More |
|
|
|
|
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
|
![]() |
|
|
![]() | ||
|
Top 50 Niche Blogs 2009
Top 50 Niche Blogs 2009 | ||
|
Top 50 SEO Posts - 2008
Top SEO Posts of the Year | ||
![]() | ||
![]() | ||||
| ||||
| ||||
| ||||
|
|
|
|
|
||||||||||||
|
|
|
|
|













Subscribe to Yolanda's articles











