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How To Market On Twitter By Tweeting Great Content: Don’t Run The Risk Of Being Un-followed

Written by: Yolanda Allen

Article Overview: Learn how to market effectively on Twitter by tweeting great content. Find out where you can find stuff to tweet.

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How To Market On Twitter By Tweeting Great Content: Don’t Run The Risk Of Being Un-followed

Twitter has become a major force in the social media landscape. And it has become a powerful resource for marketers. But there is a paradox with marketers using Twitter. Social media is about socializing and connecting with others who share your interests. Yet marketers have found that social media sites like Twitter are a great resource to connect with their target audience. So how does a marketer socialize and market on Twitter? How Do You Market On Twitter?

It all comes down to marketing strategy. Marketers have to remember that socializing comes first when it comes to Twitter (and other social media sites). If all the marketer does is tweet marketing messages, their followers will feel like they're getting spammed. And the first thing someone will do if they feel like they're getting spammed is un-follow you. Good bye target market.

A marketer has to share, i.e., tweet, great content with their followers. Your tweets should be 80% content, such as sharing useful information and experiences, and starting conversations with people. The other 20% of your tweets can be marketing related. Sharing content your followers find interesting and useful will establish you as someone who can be trusted, and build your credibility, and authority.

Where Do You Find Stuff To Tweet?

One place is StuffToTweet.com. This website lists popular and interesting articles, videos, how-to's, and recipes.

You can also tweet:

Do a Google search for these different types of media and you'll find plenty of options.

You can also find content by using Google Alerts. Tell Google what topics you are interested in and Google will send you an email with a list of content for that topic.

How Much Should You Tweet Each Day?

You should tweet throughout the day, keeping the 80/20 rule in mind. But let's get real. Who wants to be tied to Twitter all day? Granted there are some people who love to be on Twitter all day, but most people are too busy and staying on Twitter all day is impractical.

So what should you do? Use a service such as SocialOomph.com, which use to be called TweetLater. SocialOomph allows you to schedule your tweets throughout the day, week, or month. It's easy to do. Just write your tweet and schedule the time and date you want your tweet to go out. The service is free.

Conclusion

Effectively marketing on Twitter is about tweeting great content. With the right mix of socializing and marketing, you can successfully market on Twitter.

Happy Business Building,

Yoli

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Home > Home-Based-Business > Yolanda Allen > How To Market On Twitter By Tweeting Great Content Dont Run The Risk Of Being Unfollowed
Article Tags: find stuff to tweet about, finding great content to tweet, how many tweets per day, how to market on Twitter, twitter tweets per day
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About the Author: Yolanda Allen
RSS for Yolanda's articles - Visit Yolanda's website

Yolanda Allen is a retired Air Force officer & online entrepreneur. Read Yolanda's blog, Online Business Plank Owner. Find out what Yolanda did when her daughter said she hated her job at Online Entrepreneur Know How. Enter your name & email for a free business review. Could this business help you earn lifestyle you want?

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ReTweet Buttons Now Shown on Forums Threads ReTweet Buttons Now Shown on Forums Threads - For those of you Twitter die-hards we've now incorporated retweets into the forums. If you like a particular thread and want to ReTweet it you'll see the green ReTweet button next to the title at the top of every forum thread. Happy Tweeting!
Re: How to Promote Your Blog – The Definitive Guide to Promoting Re: How to Promote Your Blog – The Definitive Guide to Promoting - Great Post! Dont forget to put your blog in Anchor Text For SEO purposes for the keywords you want when getting backlinks (for example with article marketing)...Very important. You can conquer quite a few small Niches and get your site on the number 1 spot in Google!
Re: Using Twitter To Double Your Traffic? Re: Using Twitter To Double Your Traffic? - Great feedback guys! Trent, you've inspired me to do a post on conversion from Twitter traffic - It will be interesting to see how it compares to the other social media sites as well as direct or search engine traffic. David, the issue is that you can't control where the Twitter traffic comes from very often. If it's your own posts then you can but most of the bloggers get Twitter traffic from other people posting the blog posts or articles on Twitter which makes it difficult to track because it's not going to a specific landing page.
Re: Who are the best entrepreneurs to follow on Twitter? Re: Who are the best entrepreneurs to follow on Twitter? - I've got to start Tweeting so I can figure out what you're all talking about. I feel out of the loop. Wish I had more time.
Re: Is Twitter really worth $1 Billion? Re: Is Twitter really worth $1 Billion? - Great analysis GT. But MySpace was sold for $580 million right?... and it later got trumped by Facebook. So what happens if a "Twitter-cone" pops up and steals all of their traffic the minute Twitter begins selling out and adding ads? Is that a realistic threat?


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