---

Guest post by: Dave Greenlee Become an Author

Tweet

---

---

Online Business is more competitive now than ever before. And, I've got news for you, I don't see it slowing down anytime soon. So, if you want to dominate your online market, there are a few things you are going to need to do on a consistent basis. While it is true that you can have a great Marketing and Sales system in place that requires little involvement of you, truly dominating your online market is going to require some hands on work. Let's get started!

1) Content: This is so important it's ridiculous. I don't care what industry, market or line of work you're in, if you want good rankings and quality traffic to your business, you need to produce good quality content. I spent some time over the weekend with a friend of mine in the insurance business. We got to talking about manufacturing leads, driving traffic and all the other good stuff I love to talk about. I took a look at his site and immediately saw a few mistakes. The first being content. Look, nobody cares how nice your office, how long the company has been around, what part of town your located, etc. You know what people want? They want FREE content that they can actually use. Now, the better the content, the more information you should get. In the case of my insurance buddy, why not give out the 10 most commonly asked questions about buying Health insurance, or the 10 most common questions that SHOULD be asked. Or, a report on how new Government guidelines can and will effect your insurance policies. I have no idea what it is for your business, but what ever it is, make it relevant to your industry and make it so that it helps people make a decision to buy. When you have given them enough information to buy, they will buy from you.

2) SPECIFIC Keywords: Keywords are great, but specific keywords are even better. Some call these long tailed keywords. I like to just say specific. So, if you're a mechanic that specializes in the restoration of '65 Mustangs and you live and work in Orlando, FL, you should be HAMMERING those specific keywords. "Orlando, FL '65 Mustang restoration." Get creative with this. Add words like "how to" or "did you know" maybe "you'll never believe." Again, whatever it is, make it as specific and as relevant to you and your business as possible. The previously mentioned keywords would get you much better results that simply "Mustang restoration." You may get more traffic with the broad keyword, but it won't turn into more revenue for you. So what do you want, a lot of traffic or a lot of money?

3) Media: You have multiple outlets to distribute your content and you should take advantage of all of them. Currently the most effective medias to get your message out to your market are: Articles, Blogs, Videos, Social Media (Twitter, Facebook, etc.) and of course PPC (Pay Per Click). 4 of the 5 of these are free by the way. It doesn't take a genius to dominate your online market, it just takes a little work. And when I say a little work, I'm serious. You should be able to do all of your Marketing work in less than 2-3 hours. If your best skill set is not marketing, outsource. I don't care how you do it, just make sure you do it. Like I said before, anyone can put together a great Marketing and Sales system and generate a good revenue. However, if you're a business owner who wants to dominate your online market, you will have your message out on as many medias as possible.

Online Marketing is a lot like the news. Messages change, offers come and go and tools soon become out dated. Make sure this is something that is done regularly. I'm not telling you that you've got to do these things 4-5 hours a day every day, but it should be done minimum 3 times a week. Yesterday's news is old news and with the speed of information these days, it truly pays to be in front of the curve. I hope these tips help you dominate your online market. Until next time, Happy Marketing!

Related Articles

  Dominate Your Market By Creating An Authority Site | Great Tips!
  How many times should you "touch" your customers?
  Discover Hidden Online Business Ideas in Your Niche
  How to Dominate Your Niche Market
  Online Advertising Tips
  Business and Entrepreneurs
  Squidoo - A Fast Way to Promote Your Website or Blog
  Creative Online Business Ideas for Beating Your Competitors
  Profit Boosting Tip - Understand your niche
  The Million Follower Mission
  How to Set Yourself Apart From Other Affiliates online job from home
  Finding Hot Products That People Really, Really Want
  Work From Home: Earn Money Online With YouTube
  Specialized Techniques to Get REAL Results in Your Online Business
  A Target Market the Key to Selling More Part II
  Don’t Read the News, Be the News!
  LED Lighting- Ready for Prime Time?
  MULTIPLE STREAMS OF INCOME IS NOT DUMB
  From Good To Great Recruiting
  If You’re Not First, You’re Last

Referred by: http://jaykubassek.com

Related Forum Posts

Re: What are some fun games for small business owners?
Newbie from Africa
Re: How should i promote a new website?
Re: Ideas For Business
Internet Users Hbk http://www.internetscamsanonymous.com

Share this article. Fund someone's dream.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

How To Give Effective Feedback

Why We NEED A Business Analyst

Naming: A subjective primer

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.