Eight Simple Steps To Finding A Lucrative Niche Market With Keyword Research
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Free PDF Download Internet Affiliate Program Tips For Startups and Entrepreneurs - By Mathew Tamin |
So we'd like to break down the barrier that stands between you and your success on the Internet, by giving you the 8 simple steps you MUST follow to do successful keyword research that will lead to a lucrative niche market for your website. Once you've mastered these 8 simple steps, you'll be able to start uncovering potential niche markets in literally MINUTES!
Then you can repeat the process, again and again, to find MANY niche markets, and set up a business with MULTIPLE streams of income.
Ready? Let's get started...
Step #1: Use one word to describe a passion or interest
Getting started is easy! You just need to pick a single word that describes an interest or passion, like "dog" or "garden."
And that's the end of step one! ;-)
Okay, it's not quite that simple. You do need to think carefully about your interests and passions first. It's important that you choose something that you already know lots about, and that you're interested in learning even MORE about.
That'll keep your new business fun and interesting for you over the long haul, and reduce the chances that you'll get discouraged and give up.
And if you're not sure what your interests or hobbies are, we can help you with that, too! Just check out this article, which contains a handy quiz you can answer to uncover your passions and interests.
Step #2: Generate "problem statements" by combining your interest word with "how"
Once you've identified your area of interest, you'll want to see if there's a problem related to that area of interest that people are trying to solve (and will hopefully be willing to pay for the solution).
Ultimately, you'll be selling the solution on your website.
So using a FREE research tool like the Google AdWords Keyword Tool, simply type in the word that represents your interest, along with the word "how" (for example: "how dog" or "how garden").
Why? Well, people who have problems they're trying to solve typically type questions into the search engines to find answers, and "how" is the way they usually ask them.
The AdWords tool searches Google's index to find what searches have been done using both of those words, so the results will contain search terms like "how teach dog fetch."
These results are called "problem statements."
Step #3: Record the "action words" in your problem statements
Once you've started generating some problem statements in your area of interest, you'll likely notice a lot of "action words" are popping up in the results.
For example, if you searched on "how dog," you'd likely get results like "how wash dog," "how house train dog", "how groom dog," "how draw dog," and so on.
The "action words" would be wash, house train, groom, and draw.
Take note of these words. They're the ones people are using as they search the 'Net to try to solve their problems.
Step #4: Choose problem statements that you have the interest, knowledge, or skill to solve
From your list of problem statements, select the problems you'd be most interested in helping people solve.
So, if you'd like to help people housebreak their dogs, you'd choose problem statements like: "how to paper train a dog," how to house train a dog," how to house break a dog," and so on.
Make a list of the relevant problem statements related to your interest.
Step #5: Find as many ways as possible to search for help with this problem
Okay, so now you know that you're interested in helping people who are trying to learn how to train their dogs.
But remember: "how train dog" is NOT the only way people are going to search for this kind of help!
There are LOTS of different words for "train" ("educate," " teach," "show," "obedience," etc.) and quite a few words for "dog" too ("puppy," "canine," "mutt," etc.), and you want to make sure you identify as many of them as possible.
The more different ways you can identify for people to ask their question, the larger your potential market will be!
So, using a FREE tool like Thesaurus.com or Google Sets, make a list of as many different words for BOTH your interest word and your action words as possible.
Step #6: Find the keywords people are actually typing into the search engines
Now you're ready to get down to the nitty gritty!
It's time to take a paid keyword research tool, like Wordtracker, Keyword Discovery, or BeBiz, and find the actual keywords that people are typing into the search engines to find the solution to their problem.
Just enter your "interest" + "action" phrases into your keyword tool, making sure you use ALL of the different words you found in Step #5.
You'll get a long list of actual searches that people are doing in the area you're focusing on (for example, "stop dog messing inside," "teach dog go outside," "paper train puppy").
Step #7: Organize the top keywords into groups
Once you've got a long list of the actual keywords that people are entering into the search engines to find the solution to their problem, you want to organize them in groups -- or "clusters" -- according to intention of the search term.
For instance, if you did a lot of keyword research for "dog house training," you could organize all of your keywords under groups, like this: house training, puppy training, dog door training, dog incontinence, etc.
By creating these clusters, you'll be able to find out what SPECIFIC problems people are searching for.
Step #8. Look for the clusters with the largest groups of keywords
Once you've got all of your keywords clustered, you'll want to add up the number of different keywords each cluster has.
A large cluster with LOTS of keywords, all expressing the same problem, is one that's worth exploring further. That's a sign that there are plenty of people trying to solve the SAME problem, and that means LOTS of visitors to your website.
And there you have it... keyword research, in a nutshell!
You might not find a serious moneymaking niche the first few times you go through this process, but stick with it. You'll find one soon!
Then, once you've found your potential niche market, we can show you exactly how to create a profitable website around that market.
We've developed a foolproof, step-by-step system that you can use to find the perfect product to sell to your niche market... set up a professional- looking website to promote your product... write winning copy that will turn the MAXIMUM number of visitors into eager buyers...
... and even show you DOZENS of ways to send eager shoppers straight to your website, for FREE!
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Free PDF Download Internet Affiliate Program Tips For Startups and Entrepreneurs - By Mathew Tamin |
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About the Author: Mathew Tamin RSS for Mathew's articles - Visit Mathew's website Mathew E. Tamin is 27 years old. He is the CEO and founder of Tamin Inc; an online company that specializes in helping small businesses and entrepreneurs build better brands online. Mathew is a self taugh web programmer, marketer and online startup coach. He has worked with entrepreneurs and small business from all over the world to create dynamic websites, web based applications, training videos, marketing plans, etc. Mathew started college at age 16 and graduated from Kean University, one of the best colleges in New Jersey with a B.A in Psychology and an A.A in Music. He has served as a minister of music for several churches. He was one of the lead pianist in his Jazz ensemble in college in which they collaborated with Montclair State University to recorded a CD. Mathew is also a Pastor. In 2007, he and his wife Julie-Ann planted several churches in four African countries. They are very active people with a passion to save the lost souls for the Kingdom of God. Today, Mathew serves as the CEO of Tamin Inc where he oversease the day-to-day operations. He is also a filmmaker working on his first feature film called UNVEIL. The film focuses helping people build a better marriage. Mathew is a passionate young man with a vision to enrich the lives of everyone he comes in contact with. He hobbies includes fishing, walking, traveling, playing video games and just enjoying life. He is the proud father of two beautiful kids; Josie-ann and Josiah. The best part about being an entrepreneur for him is that he gets to watch his kids grow up. Click here to visit Mathew's website. Basic Marketing Tips With Maximum Results 10 Steps to See More Sales in 48hrsor Less Make Money Online With eBay 6 Types of Clients You Dont Need As a Startup Best Ways to Provide Quality Customer Service |
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