Tweet

Article Marketing Builds Backlinks And Leads

Written by: Michael E. Friedman

Article Overview: Article marketing may be a solution to your problem if not having enough qualified leads at your website. You know your product is good and that it has appropriate pricing. The problem is, you do not have enough people coming to your website to buy from you.

Article Marketing Builds Backlinks And Leads

Article marketing may be a solution to your problem if not having enough qualified leads at your website. You know your product is good and that it has appropriate pricing. The problem is, you do not have enough people coming to your website to buy from you. Assuming you have set up a website that prospects will respond to, you will need to drive traffic to your website. Article writing can help you to accomplish this. It will be your entry point to free lead generating marketing.

How It Works

Article marketing will help you to build backlinks to your website. These are important for search engine ranking. The higher your website ranks in the search engines results pages (like Google, Yahoo), the more people will find your website, visit and buy from you. By writing and posting articles in the proper places, and along some specific guidelines, you can get these back links in place to start helping you to pull in better, more specific leads.

In order to use article marketing, start by either writing your own articles or hire a professional to do the work for you. The goal is to create content rich articles that are informative, not sales like. You do want to use keyword optimization to help the articles to rank well on article distribution websites.

Once the articles are complete, they can go on article distribution websites or given to other marketers. The goal is to have these articles posted on ther websites, with a unique resource box at the end of them, which contains a link back to your own website. Here is an example of how to use this service.

You are promoting a health product for weight loss. You write an article about weight loss methods, incorporating the health product as one solution. You do not want to sell the product through the article, but you may mention it as an option for losing weight. At the bottom of the article, you create a resource box. Within it, you state who you are, as the author, and why you are an expert in the field. Then, you include a link to your website where the reader can learn more.

This benefits you because the link is going to create backlinks to your website on any website that you article is put on. In addition, it allows you to create leads from any of the people that have read the article and now want to make a purchase.

Key Advantages

Article marketing is one form of attraction marketing that is highly successful and easy to utilize. Here are some of the advantages of utilizing it.

• It is relatively easy to do and most online business owners will be able to do it on their own.
• Use already well established article distribution services or websites to make the process faster and less time consuming.
• You become highly visible online. People can find you, what you are offering as well as your website quickly.

Article marketing offers two unique benefits. First, you will improve search engine ranking. Second, you will get more highly qualified leads to your website. All this for writing a well designed article.

Related Articles
  Article Marketing Tips To Dramatically Increase Your Backlinks
  Why Article Marketing Is Good For Your Internet Home Business
  Internet Home Business Tips - The Importance of Baclinks
  How To Build Effectively The Backlinks To Get The Top In Search Results Of Search Engines
  The Importance of Page Backlinks

Article Tags: article marketing, improve search engine ranking, michael e friedman, online business owners



Related Forum Posts
Re: Let’s talk about the ways of marketing your products, servic - I agree with some of the others who responded it depends on what your selling... but to answer your questions here are some of the methods I use. Forum Marketing Yahoo Answers (I need to use more of) SEO (Search Engine Optimization) Bum Marketing or Article marketing P-P-C (Pay Per Click) Marketing Online Directories Hope this helps.
Re: Should Evan add a "Social Media Marketing" category to the f - Hi, Online Marketing would be a great title, and having sub categories would make it even better, there would plenty of categories to choose from, Social Media, SEO, Article Marketing and yes even Affiliate Marketing to name just a few, great looking site btw Jeff, take care, Carol
Re: Traffic! How do you get it? - Traffic is the lifeblood of your internet business and it is one of the most popular questions asked all the time how do I get more traffic. The following are some good strategies that are proven to work to help ou gain traffic to your website A) Forum Marketing b) Article Marketing - (Where you distribute your content is the key to success with Article marketing) c) Video Marketing d) Blogging e) Social Media ( sharing content amoungst a targeted network of friends or creating Fan Pages and updating) f) Ezine advertising ( send solo mailings to email lists of people within your niche) Go to google and type in your niche name followed by ezine or newsletter g) Pay per Click H) Joint ventures and ad swaps ( generally will need a list of email subscribers of your own) I) Classified adverts online J) Banner and Image ads - go to google and type in google image ads - full tutorial their I would reccomend you pick one strategy and learn it until you can generate some great traffic and then you should look to move on and implement other strategies.
Re: How to Promote Your Business Online - Thanks for the list ZekeLL , I use many of these ways to promote my online business and am looking into using more of them. I also use Article Marketing, Social Networking and Blogging which I find a very good way to get traffic to my site and also gain valuable backlinks. Take care, Carol
Re: How to promote my site - All I can suggest to you is.. if you don't have knowledge in SEO and or in Internet Marketing, you better understand what is SEO first and what it's dos and don'ts.. After you learn in.. Start with the basic SEO techniques: - Web Directories Submission - Classified Ads - Social Bookmarking - Forum Posting - Blogging - Article Submission Then the rest follows..


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Tweet

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

How to Handle the “I Am Not Interested” Objection

Multilevel Marketing: 4 Tips To MLM Success

Unspoken Yet Important Rules for Book Proposals

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.