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Using Squidoo for Maximum Return

Written by: Michael E. Friedman

Article Overview: Squidoo is a highly effective marketing tool if you are hoping to build a strong attraction marketing base. Squidoo lenses, as they are called, are informative, one page websites. These websites are designed to rank well in search engines. You can place links to affiliate marketing products you are promoting right on the page. In addition, you can link back to your own website. Squidoo's performs well in Google and other search engine results pages. With the backlinks to your website, it can even help your website to rank well.

Using Squidoo for Maximum Return

Squidoo is a highly effective marketing tool if you are hoping to build a strong attraction marketing base. Squidoo lenses, as they are called, are informative, one page websites. These websites are designed to rank well in search engines. You can place links to affiliate marketing products you are promoting right on the page. In addition, you can link back to your own website. Squidoo's performs well in Google and other search engine results pages. With the backlinks to your website, it can even help your website to rank well.

Establishment of an Expert

Another way that Squidoo will help you with your business is to establish you as the expert in the industry. These one page websites allow you to provide readers with helpful information, instructions, and details they need to purchase the products or services. Yet, as with all other types of attraction marketing, the goal is not to sell to the customer. Rather, you are presenting useful and valuable information and resources. Then, the consumer builds a strong trust in you and the information you provide. When you provide information about the product or service you are selling, your reader will respond to you by purchasing.

What is important to note is that you are also creating a brand image for yourself, which is also referred to as personal branding. Squidoo is a large and growing web portal, easily found through search engines. Because of this, it is easy for people to find your information online. They are able to learn about who you are and why you are an expert. In fact your Squidoo page will establish you as the expert in the field.

Attracting Leads

With a well designed Squidoo page, you will be achieving maximum returns in leads. Those who respond to you through your Squidoo page are some of the most qualified leads you will have. To attract them, keep the following in mind as you design your Squidoo page.

1. Build a page that provides useful information that other websites do not have. Being unique will help with personal branding as well.

2. Note that not all Squidoo pages do well. The difference is in optimization and providing something valuable to the reader. There is no benefit to spam here.

3. Take full advantage of the allowed promotion of your Squidoo page. Use social networking websites and methods to help you to promote your lenses to gain maximum exposure.

4. Keep the page new and fresh by adding new data to it. Ask yourself, "If I was reading this, what would I want to know?"

5. Link to your Squidoo page from your blog and website. Be sure that readers can learn more about you, your product or the niche you are discussing. Note that you can also make some money from ad revenue at the Squidoo page, too.

Squidoo is a great tool for anyone who is looking for a simplified way to market effectively. It does not cost anything to set up. It also is likely to earn you a bit of money from ad revenue which can help you to pay for advertising your business. Plus, it brings in leads and works well for personal branding.

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Article Tags: affiliate marketing, attraction marketing, backlinks, brand image, effective marketing, google, information instructions, marketing base, marketing products, marketing tool, maximum returns, other search engine, own website, page websites, search engine results, search engines, span style, squidoo, style font, web portal



Related Forum Posts
Is Squidoo an effective tool for you? - When Squidoo first came out I signed up a few lenses to promote some of the activities I was up on on my site and showcase some of the famous entrepreneurs we had featured. I found that it did not generate a lot of traffic and I stopped investing the time. Now I'm reading more and more about spammers taking over Squidoo to create landing pages and they have decreased the quality of content on the site. Has anyone had success using Squidoo?
Re: What are the ways to start a business with a small capital? - Hi John, I agree with the others, get yourself a blog, join a few affiliate programs related to music, write articles and submit them to article directories with a link to your blog in the resource box (no links in the article itself) and create a Squidoo lens. Add new content to your blog and Squidoo lens as often as possible and you'll start seeing some results. Also make sure you follow GT's tips about SEO Good luck, Carol
Re: Best Internet Marketing Strategies - It's funny to come across the phrase "don't put all your eggs in one basket" on the first thread I check out - after seeing the exact phrase on a blog about Squidoo's policy changes last year. If you rely on a single strategy - such as, for example, building multiple Squidoo lenses about your affiliate programs, you are effectively at the mercy of the managers of Squidoo. They brought in a much stricter policy about links and spam last year, a lot of lenses were shut down. Even with web hosting it probably makes sense not to rely on a single website or a single web host. What are members' thoughts on the number of marketing methods to employ, and in what percentages? In my case, for one of my games sites, it would be approximately: 1. Website seo, keywords and unique content 40% 2. Blog 25% 3. Forum 15% 4. Article marketing 10% 5. Squidoo 5% 6. Twitter & Facebook 4% 7. Broadcasting to my list - 1% (This needs to be built up...)
Re: Teens make $$ on Squidoo - I make a residual income from Squidoo, and some of it I give to charity. But I never made lenses for that reason, more for a wider promotion strategy. In all honesty I don't think squidoo is the best strategy for making money online, since Squidoo takes a big chunk of your earnings and you don't have 100% control of your content. The advantage is your pages have some ranking power out of the bag, but with consistent effort you could have your own site which ranks. If you want to make $500/mo from Squidoo you'd need between 100-1000 quality lenses (depending on niche and aff. comissions), be specifically promoting a good product using your own affiliate links, and do a little bit of promotion to your lenses and profile. A keyword juicy title for your lenses is also a must so do some keyword research and go for LONGTAIL. I recommend you also create your own site and link the squidoo lenses to that, and also incorporate other authority sites where you can publish content like ezinearticles and hubpages.
Viral Marketing With Squidoo - Another effective viral marketing strategy is to take advantage of Squidoo. Make a page - actually, make several pages - related to your main business. The great thing with Squidoo is that you can post your affiliate links. Next, start browsing other people's pages, award the good ones with four or five stars, and post a comment on them. Some of these people will reciprocate, and that will push you up the rankings. Also, some of the other people who visit their pages will see your link and click through to view your pages - especially if you leave an interesting comment, I guess.


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