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The Most Important Aspects Of Website Design For Local Small Businesses

Guest post by: Dwayne Phelps

Article Overview: There is a rampant tragedy happening today in the local and small business world when it comes to web design. Most businesses are wasting small fortunes on websites designed by big firms that look awesome!

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The Most Important Aspects Of Website Design For Local Small Businesses

There is a rampant tragedy happening today in the local and small business world when it comes to web design.

…Most businesses are wasting small fortunes on websites designed by big firms that look awesome!

Usually on the recommendation of the web design company, most small business owners go right ahead and think that looking cool is the key to getting customers online.

But the truth is that your customers don't care, how cool you look…

Here is what matters when it comes to designing a website for your local business.

…That is, if you are looking to generate customers, not just look cool.

First, just because you put up a website doesn't mean that its going to get found by potential customers.

Your site needs to get optimized for the search engines, not just once but over and over again, daily. This will push your website up in the natural search engine rankings.

In turn, your website goes from a lost island in the ocean, to a well known and frequently visited state.

Second, once you're website is completely optimized, you need to make sure you have a clear call to action..

Here are a few typical call to actions…

Make a phone call to your business

Request a quote via email

Get on your newsletter

A clear call to action, will be the difference in you wasting money on internet marketing and web design services. To getting a 1000% return on investment…

Third, you have to establish credibility right away with your website. Especially if you are a local business.

Put some of your customer testimonials on your home page. This will hook your visitor in and show them, that you are not just a fly by night operation.

Now, as simple as these aspects are of web designing for local small businesses. Most design firms will not bring them to your attention, much less actually take charge of your website and do them.

As the business owner, you need to take charge and do these simple steps. In turn, you will actually start attracting customers to you not just wasting your time and money.

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Home > Home-Based-Business > Dwayne Phelps > The Most Important Aspects Of Website Design For Local Small Businesses >
Article Tags: local, local small businesses, most important, small businesses, website design
Referred by: http://jaykubassek.com



Related Forum Posts
Re: what position to request? Re: what position to request? - Hi Michael, Great suggestion from David, or you could try something around a design consultancy, How about Website Design Consultant, Design and Development Manager, Website Support and Development Manager or maybe Internet Business Development Consultant. Ultimately whatever you are comfortable with and good luck for the future, Mal.
Re: What works for you? Re: What works for you? - Hi Yinka, I work better under pressure of deadlines when I am doing something for other people. However, I like to have the leisure to develop my own projects. The first case is what Stephen Covey calls a "Quadrant 1" activity ("Important and urgent") whereas the second case is a "Quadrant 2" activity ("Important, not urgent"). We should aim to make as much time as possible for Q2 activities so that we can develop our own projects. Easier said than done!
Re: Reduce Bounce Rate Re: Reduce Bounce Rate - Website bounce rate matters most today. You can decrease by providing 1. Good Web Layout And Design 2. Relevant and unique content 3. Content clear and proper navigation 4. Improve website loading speed 5. Add relevant images 6. Analysis of keywords 7. Minimize pages 8. optimize your target keywords 9. Good quality of links 10. Take People Where They Want to Go
Managing Your Website Managing Your Website - Hi Beat I know what you are talking about when you say it could be a frustrating experience. I would recommend to every business owner to find a website partner who can handle the Website Design/SEO/Hosting by themselves while still at a reasonable cost to your business. This is the most economical way to operate the online side of your business if you are unsure about it. I actually do this for a few clients myself and all I do is send them a bill every year for hosting/seo but if there are any problems its up to me to call the hosting company to find out what's wrong as well as keep them high ranking for particular keywords. If anyone else has found it difficult with their website, hosting or the management of any online services please post your feedback here and I'll try to advise your best option.
Re: Top Banner Help Re: Top Banner Help - [quote:35xjo6uq]Good job on the banners BennyBoy![/quote:35xjo6uq] No probs:) I agree Online Marketing and Publicity Search Engine Optimization - Web Design and Programming Blogging also may be... Web Design Tutorials Looking to Hire - jobs section Interesting Articles / websites


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