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How Mini Courses Work For An Internet Marketing Business
| Guest post by: Stephen Beck |
Article Overview: The mini-course is an effective tool in the hands of an internet marketing business owner. Of course, it is only effective if you know all the different steps involved with actually setting one up.
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How Mini Courses Work For An Internet Marketing Business
The mini-course is an effective tool in the hands of an internet marketing business owner. Of course, it is only effective if you know all the different steps involved with actually setting one up.
The first step is to send your visitor the first email. This is part 1 of your mini-course, and it welcomes them and provides the introductory lesson. This email is received immediately upon subscribing. Part 2 of the mini-course should be sent 2-3 days later on a different topic of the course. In the 3rd email, you may want to promote an affiliate program or product you want to sell. The 4th email should include part 3 of the mini-course. The key is the provide these emails in that 2-3 day period. 2-3 days is a good level of frequency.
When doing a product launch, if you are going to do a teleseminar, you do not have to launch the mini-course first. You can have the mini-course and the teleseminar happen at the same time. The mini-course gives you a reason for emailing your web site visitor 5 times in a 10-day period.
Once your visitor has received all of the parts to your mini-course, you should send emails featuring tips and strategies once every 7 days. This is like a newsletter for your internet marketing business. Both the mini-course and the newsletter should be loaded up into your autoresponder as follow up emails.
There is also another feature part of every autoresponder that allows you to email your list at the same time. This feature is referred to as a broadcast. In an internet marketing business a broadcast is used for time sensitive information. You can use it to promote upcoming events or to reminder your subscribers about deadlines for special offers you have made. A broadcast email gets emailed out to every subscriber that is currently subscribed to your list at the time you send it.
Hopefully, you now understand how to use a mini-course to drive repeat visitors back to your website. Implementing these strategies will result in more income from your internet marketing business.
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Related Forum Posts
Re: How many mambers of this forum are also member of WF?
- Hi Kevin,
I have to agree with Tanny. All forums are unique in their own way, but doesn't mean that one is better than the other. What you might get out of one forum, you may not get from another. For instance, the WF focuses on Internet Marketing, while this forum focuses on Entrepreneurship. Each has their own set of benefits. I don't think you can really compare one to the other, unless of course they focused on the same topic. I have learned a lot from this forum, stuff I would never have gotten from the WF. With that being said, I've learned a lot from the WF, specifically since I need to know about Internet Marketing and running an online business. The addition of the Online Business forum here will help, and Jeff is doing a great job as moderator.
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Re: Kevin's Case Study #11 - A New Forum Category?
- Hi Kevin,
Like GT suggested, I also think you can add Internet Marketing as a sub category in the Marketing section and also a Social marketing as subcategory.
Online marketing/internet marketing/online promotion are the same, and it will be best to use the common term - Internet marketing.
I can't think about someone to moderate a Social Marketing category. We all use it, we all know how to make it work and we all have our own different experience with it.
Internet Marketing Conference on SLife
- I've been trying to log in but it keeps crashing.. anyways..
a friend of mine in BC plans on holding Internet Marketing Conferences on SecondLife and have the same top internet marketers that would normally be in Live Internet Marketing conference speak.
Income will be generated from admission charges, product sales during breaks, sponsor tables, etc etc..
Just to get the ideas flowing in your head that anything you can do in the real world can be replicated in SL.
There is no planned date as of yet for this conference.
Re: Hi from a Manhattan coach
- Hi Julie,
Welcome to the forum, it's great to have you here and thank you for telling us a little about yourself. You sound like a very enthusiastic person who likes what she does and in Internet Marketing that is very important and you also sound like a 'people person' which is great.
Internet Marketing is time consuming and challenging but can also be extremely rewarding and hopefully profitable. I don't know how many forums you have signed up to but this is one of the best. The support and guidance you get here is what makes it the success that it is but as I am sure you know from looking at the side bar that there are many aspects of business that are catered for here which will help you along the way,
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