Tweet

Make Money from Online Business- Attraction Marketing

Guest post by: Midge Hand

Article Overview: Are you versed in the ways of Attraction Marketing? Let's start off by talking about traditional selling methods. You would usually start with advertising, prospecting or cold calling. Once you have a lead you would do a presentation to demonstrate the benefits of your offer. If your prospect resists your approach and needs further convincing, you will take the advice of your upline and suggest a three way call where the experienced upline can apply a more persistent and harder sell. By taking this route, you will have to work harder to overcome their objections and convince them your business opportunity is the right one for them.

Make Money from Online Business- Attraction Marketing

Unfortunately, what most network marketers fail to understand is the harder you try to sell your business opportunity, the more the prospect will resist it. Why? Because most people today do not like selling. This works both ways – the person presenting the business opportunity does not like selling and the prospect does not like being sold to. People are wise to all the objection-handling techniques and the more polished your approach the more likely your prospect will resist.

Why? It has a lot to do with the freedom we enjoy in the 21st century. We have been empowered by the personal development gurus, we are more sensitive to manipulation than our previous generation, we question everything and we are spoiled for choice. So, it makes sense to do business with people we like, who care about us and who make the process of buying into a home based business fun and pleasurable.

However, the good news is: people do like to buy! Even people who hate being sold to, like to buy – BUT, only if the experience is good for them. To try and get into the psyche of your prospect, think about the last time you really enjoyed a shopping experience and what you enjoyed so much about it. Was it the music they were playing, was the store well laid out and you could find everything easily, was it well lit and stocked with different colours, sizes and choices for you? Did you feel comfortable touching anything you wanted to, able to stroke the cashmere on you way past, or even ruin their beautiful display by wanting the second to last sweater in the neatly folded pile. Was there a lovely shop assistant close by if you needed her but invisible when you didn't?

If all of these were evident as you wandered around the store you would remember this as a very pleasureable shopping experience. And if you didn't make a purchase that day, it doesn't matter because the store knows you enjoyed the experience so much you will be back. The focus was not on trying to make a sale today, but on creating a very pleasureable shopping experience for life.

This is attraction marketing. Attraction marketing is the only technique to use when you present your make money from online business opportunity – you need to create a pleasurable shopping experience. Your aim is to solve your prospect's problems and remember the focus should be on “leading” not “selling”. You need to be able to speak with authority about your company and its services, have a thorough knowledge of the compensation plan and ensure your prospect has all the relevant information they need to consider carefully your business opportunity. Share with them your experience and knowledge and let them know you can help them “move away from pain” and “move towards pleasure”.

Think and act like a leader and this will come through – you will gain trust and credibility and your prospect will realise that your main concern is not to make vast amounts of money, but to give value and information on how they can duplicate your success. It may well be a good move to cast your mind back to when you were a prospect and remember how you felt. Attraction marketing is the only way to make money from online business as it gives your prospect an opportunity to get to know you before they part with their hard-earned cash.

Yes, it will take time, education, knowledge, an understanding of technology and above all a genuine interest in your potential prospect. But it will be worthwhile as you will attract a more targeted lead for your business and just watch how people will be attracted to you. Attraction marketing is the way to go if you are serious about learning how to make money from online business. If you haven't had success in network marketing, it's probably because you have never been taught about attraction marketing.

The old ways to selling are gone! People don't like selling and people don't like to be sold to. Most of us are wise to the objection-handling techniques of the past and all the tactics that come with them and it has a lot to do with the freedom and choices available to us in the 21st century. There is now a new way to entice prospects to purchase your products or services and its called attraction marketing.

Take a look at any of the successful entrepreneurs or traditional business owners and see how they use this very powerful and natural technique. You need to establish yourself as an authority and leader, gain the respect and friendship of a prospective buyer and above all have a genuine interest in helping your prospect in their business before you can even think about presenting your products or services.

Related Articles
  Evolutionary Network Marketing System
  Making Money On The Internet With Attraction Marketing
  Using Attraction Marketing to Succeed in your MLM Business
  Serious Entrepreneurs Use “Attraction Marketing”
  Understanding and Applying Attraction Marketing Methods in Your Business

Article Tags: attraction marketing, business opportunity, make money from online business, midge hand, mlm, network marketing, online marketing
Referred by: http://www.mikemorganblog.com



Related Forum Posts
Re: What is your Business? - We are running a Online Marketing Firm and we have some good clients to which we are offering a complete Digital Marketing strategy like Search, Mobile Marketing, Branding and Design. I think in Online Marketing company online presence can be a wining factor for the success of the company.
Kevin's Case Study #11 - A New Forum Category? - Hi Everyone, 2009 is a new year and I'd like to create a new forum category to jazz things up! In the past, there's been some interest voiced about adding a "Social Media Marketing", "Online Marketing", "Internet Marketing" or "Online Promotion" category. I'll implement [u:1g2tv6tf]ONE[/u:1g2tv6tf] of those new categories, but can someone first tell me what the difference would be between the existing "Marketing" section and one of those new options mentioned above? Thanks
Re: Learn How to Improve Your Business and Personal Life - She is offering to talk about an interesting and diverse list of topics. Everyone seems to be talking about the Law of Attraction, but I took a look at her site and its interesting that her stand is that the Law of Attraction isn't enough to really succeed. Chris
Re: How many mambers of this forum are also member of WF? - Hi Kevin, I have to agree with Tanny. All forums are unique in their own way, but doesn't mean that one is better than the other. What you might get out of one forum, you may not get from another. For instance, the WF focuses on Internet Marketing, while this forum focuses on Entrepreneurship. Each has their own set of benefits. I don't think you can really compare one to the other, unless of course they focused on the same topic. I have learned a lot from this forum, stuff I would never have gotten from the WF. With that being said, I've learned a lot from the WF, specifically since I need to know about Internet Marketing and running an online business. The addition of the Online Business forum here will help, and Jeff is doing a great job as moderator.
Re: Let’s talk about the ways of marketing your products, servic - I agree with some of the others who responded it depends on what your selling... but to answer your questions here are some of the methods I use. Forum Marketing Yahoo Answers (I need to use more of) SEO (Search Engine Optimization) Bum Marketing or Article marketing P-P-C (Pay Per Click) Marketing Online Directories Hope this helps.


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Tweet

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

What Type of Business Should I Start?

Purchasing Real Estate using the SBA 504 Loan

Promoting your company and self with verve

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.