Small Business Liquidation? Then What? Get Ready To Start Over.

Business liquidators are operating in every major city, including Los Angeles, Boston, Atlanta, Phoenix, Baltimore and New York. Small business owners often opt to conduct their own liquidation sales, and contact professional liquidators to haul away their excess inventory, office furniture, computers and fixtures.

Small business owners faced with selling to a liquidator can expect to receive only a portion of the original cost of the inventory or equipment.  However, the upside is that within a specific time frame their responsibilities for that portion of the business will be over.

Sometimes the proceeds from liquidation can keep a business owner from bankruptcy.  Unfortunately there is often not enough money generated to pay off creditors. In either case, the business owner may come to view the final day of liquidation as the beginning of a new phase of his life.

When the business is finally wound down and closed, the sense of relief may soon be replaced with a feeling of anxiety. The certainty of the old business has been replaced with a clean, if not clear, view of the future. What are the owner's options? Starting another business? Getting a job?

True entrepreneurs will start looking for the next venture, and will compare the potential of each new opportunity with the successes and failures of his past. If liquidation served to point out the downside of business overhead and inventory costs, perhaps a new business model will be examined.

Many former owners of brick-and-mortar businesses have turned to the internet to find an alternative business model to the one which ended in liquidation. Unfortunately, their investigation usually begins with re-creating their former business by making a website. For example, a store owner may try making an online store. Such ventures are often dragged down by lack of knowledge on how to market online and create new customers.

Traditional off-line marketing methods are outdated when it comes to internet businesses. The advertising methods used in offline media are not effective for small businesses online.  In addition, re-creating an offline business such as a store will carry many of the same problems which destroyed its offline counterpart: inventory costs; overhead (web site design and maintenance, and warehousing inventory) employees & geographic limitations (shipping restrictions).

A truly new internet business model includes electronic delivery of information products, no employees, no inventory costs, no warehousing and an unlimited world market. Some business opportunities following this model also include a turnkey marketing system and expert marketing training.