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Network Marketing -- The Best Way to Make Sales

Written by: Thomas Plumb

Article Overview: Forget what you've been told. There are better ways to make sales than what your upline has told you.

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Network Marketing -- The Best Way to Make Sales

I remember being told by my upline in a number of network marketing businesses I started to make a list of my friends and family. After all, they are friends and family and they'll listen to me. So I did. I did opportunity meetings and I did product meetings. I enrolled some people and sold some products. And then my warm market was done and so was I.
Every opportunity I enrolled in I did the same, and after a short period of time, I was done.
Let's face it folks, this is not the way to sell products or sell a business opportunity. How many times have you had to deal with a very excited friend or in-law that you had to humor long enough to say no. Or were you chicken and signed up just to get them to go away?
If you want to enlist your friends or family either with the products or the opportunity the way to do it is to simply build your business the way any real business is built. Real businesses are built by providing products and services people want. And when you have 50 customers and 10 distributors you may not have to ask your friends and relatives to sign up, they'll ask you.
The only problem is you have to get the customers and the distributors first. And the way to do that is to learn how to market -- not sell. There is a huge difference.
Many will tell you that all you have to do to sell is to create a desire for the product and then convince your customer that it will be for his best good. But when you market something, the person already has a need for your product and all you have to do is show your customer how your product will solve the problem that they have.
For instance, let's say someone needs a piano for their youngster who is just beginning. The problem is they can't afford a new piano worth $10,000 -- they only have $2,000. The salesman spends an hour showing them how a $10,000 piano plays wonderfully. It has beautiful touch and exquisite sound and he convinces them that's what they must have. The result is they end up walking out of the store and no sale is made.
A marketer on the other hand would find out at the beginning that the child is just beginning and that they have only $2,000 to spend. Immediately he goes to the used pianos, finds the best piano available for $2,000 and recommends that they purchase this piano and when they have the money they can upgrade to a better piano. The marketer makes a sale and the family is very happy.
So whatever you are selling learn the obvious. More sales are made by marketing than selling and that's just as true in network marketing as it is in any other business. Find customers with a need for your product and show him how it will help him -- then you make an easy sale.

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Home > Home-Based-Business > Thomas Plumb > Network Marketing The Best Way to Make Sales
Article Tags: business opportunity, desire, friends and family, nbsp, network marketing, period of time, product meetings, relatives, short period, span style, style font, upline

About the Author: Thomas Plumb
RSS for Thomas's articles - Visit Thomas's website

From the age of 5 I have been involved in music, but as many musicians know it's hard to make a living in music unless you are extremely good. So I trained to teach music and hated the school room experience. Since then I have had a successful Dairy Queen franchaise, piano store and music school.  Over the last three years I have become quite involved on the internet and have found a great niche working with a team of internet specialists that understand how to help people become successful on the internet.


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Network Marketing The Best Way to Make Sales


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Re: Online Sales and Marketing vs Traditional Re: Online Sales and Marketing vs Traditional - [quote="ltrahan":31w9r2iz]Hi Evan, I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing[/quote:31w9r2iz] I second the request...
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