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6 Of My Favorite Network Marketing Prospecting “No-No’s”

Guest post by: Andy Acciaioli

Article Overview: These are my favorite 6 “no-no’s” when prospecting for new team members for your group. They center on misrepresentation and going into too much detail which will ultimately scare off any prospect that might be mildly interested in what you have to say.

6 Of My Favorite Network Marketing Prospecting “No-No’s”

When I joined my first network marketing company, I can still recall the advice that our trainer gave us: under promise and over deliver.

Over the years, I have tried to live by this mlm golden rule.

Over the years, I have compiled a list of “no-no’s” when talking to prospects. Unfortunately, these top six have the dubious honor of coming from my own team members.

1. 1.) “We are going to make tons and tons of money.” I despise anyone making a money claim to me. As an example, outside of our network marketing industry, one car dealer recently told me that everyone lies about what they paid for their car just to impress someone. When it comes out of the mouth of a network marketer, it attempts to make the business opportunity seem too good to be true. And that’s exactly it: the claim is too good to be true. Most prospects can see right through inflated money claims.

2. 2.) “Our product is so in demand, everyone just has to use it.” Oh, yeah? As far as I know, oxygen ranks pretty far up there on the everyone just has to use it list. And the last time I checked, oxygen was free. Face the reality that not everyone wants or will buy your product. You might even be talking to a prospect who will never alter their purchasing behavior to even purchase your product. Move on.

3. 3.) “Our business opportunity is exploding. People are tripping all over themselves to get into it.” One of my team members who I learned used this line was told by his prospect: if so many people were entering your group, why are you wasting time with constantly calling me? Out of the mouths of babes.

4. 4.) “Our comp plan is the best one ever created. First you get in then you sponsor 3 more who will all achieve this promotion level within 30 days…that will promote you to Almost Big Kahuna…now you will be earning a 6.5% commission on all the reps in your Less Than Big Kahuna Level unless your customer base falls below 17 active autoships a month…blah, blah, blah.” Seriously, I was with one of my reps when he started to run the comp plan to a total stranger who was having coffee at a table across from us. He made MY eyes glaze over, I imagine this stranger made a resolution to never step foot in that coffee shop again. (By the way, I made up the Big Kahuna position levels to protect the network marketing company involved.)

5. 5.) “We have an upline Executive Director who will gladly come and conduct every one-on-one business presentation for you. He especially wants my group to grow and that means he is going to give us his undivided attention.” This was said to a prospect by someone five or six levels below me. At the time I had reached a leadership position and was trotting around doing hotel group meetings practically every night of the week. I would gladly do a three-way call or do one-on-one’s over lunch or coffee provided I was in the area. Undivided attention? I don’t think so. This is a pretty good illustration of raising a prospect’s expectations over something that was not going to happen.

6. 6.) “Right now our company is pretty much in a few states. But this is really ground floor. We will be expanding internationally within the next year.” Funny how my training words never reached down a few levels. I would encourage people to go out and sponsor the people they knew across the street or across town before trying to sponsor someone across the globe.

Hope these few simple “no-no’s” help you to better monitor the prospecting talking points spoken by your team members.

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Article Tags: mlm prospecting, network marketing prospecting



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Re: Even more profile options - [quote="Evan":3lxxf1dd]Thanks for the suggestions guys - I've now added: - Favorite Business Quote - What I Do - Favorite Hobby Looking forward to seeing your responses![/quote:3lxxf1dd] This is awesome - at some point today I'm going to need to modify my profile and add this stuff. Nice work!
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