How to sell yourself to others

You've heard there is a ton of money to be made in the sales arena.  But what if you don't have sales experience?  Well, we all have sales experience to be sure.  We've all sold ourselves to others.  It started when you were a kid.  Remember when you wanted that cookie or that new toy?  How did you work mom or dad to get that?  You sold yourself.  The begging, the pleading, the pouty face, eventually the crying and screaming with a little foot stomping.  Did it work?  Probably not, but there you learned the elements that did work.  The give and take, I'll do this if I get that, Billy got one why can't I?  As you got older it was the dating scene, now if that isn't selling I don't know what is. 

            Now it is for the big stuff; Money.  Some believe it is the pitch that matters, some say the product but I believe it is neither of these.  You need to understand your customer and be able to skillfully respond to them.  It is about your social awareness and social savvy not how many closing tactics you have.  Connecting with your customer is not an innate trait it can be learned you can work on them to achieve outstanding performance. 

            You want to increase your empathy when entering into the realm of your customers feelings.  This will create the bond that will sell.  Show your customer you care about them not the product you are selling.  Work on your self presentation.  Foster credibility and trust and your customer will have confidence in you and your product.

            Don't sweat over sales strategies just work on being you because in the end that is what sells and that is what you are best at.  I mean who knows you better then you?