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RESEARCHING AN ONLINE HOME BASED BUSINESS

Written by: Janet Houghton

Article Overview: You’ve made the decision that you want to work as an online home based business entrepreneur – perhaps you are not far off retirement age, or you want to spend more time with the family, or perhaps you’re just finding it hard to get a job. Whatever the reason, it is important to do thorough research; statistics show that the majority of people actually buy into 7 online businesses before they find either a genuine one, or one that suits them. As you can imagine, this can become a costly exercise. This article guides the reader on what to look for in an online business.

RESEARCHING AN ONLINE HOME BASED BUSINESS



You’ve made the decision that you want to work as an online home based business entrepreneur – perhaps you are not far off retirement age, or you want to spend more time with the family, or perhaps you’re just finding it hard to get a job. Whatever the reason, it is important to do thorough research; statistics show that the majority of people actually buy into 7 online businesses before they find either a genuine one, or one that suits them. As you can imagine, this can become a costly exercise.

So how do you tell before you hand over your hard-earned cash if a business is going to be a scam, or if it is a genuine one which is going to make you lots of money? The short answer of course if that you don’t; however there are several things to look for and research.

1. Is it a Unique Product that has a high demand?

For example there are many hundreds, maybe thousands of online nutritional companies, and although there is certainly a high demand for various vitamins and health juices, it is going to be very hard for you to get your voice heard among everyone else who is competing for a sale. So look very carefully for a niche market (one way to do this is with one of the keyword tools). Information marketing is a good area to look at, as there is a lot of demand for information on every subject under the sun, and you could tie it in to a subject that you are familiar with, such as a hobby or your trade.

Consider the value to you, what I mean by this is, that if there wasn’t a business attached to the particular product, would it be of any use to you?

2. What is the Compensation Plan like?

Some businesses have low upfront fees with a high residual, others high upfront but low residual. What you are looking for is a more balanced structure, as you need to make big commissions from the start in order to keep yourself positive and focused.

Look for a product which sells for $1000 or more, with a commission of at least 50%. There should also be income streams to provide you with a residual income opportunity, for when you want to retire or travel or just plain have a break.

3. Are there any Marketing Systems in place?

Does the marketing system suit your needs, is it an automatic system, is it easy to understand, does it include building and hosting a web site for you? (Important if you are relatively new to internet marketing).

4. Training and Support

What is the training system like – do they have staff or do you have to rely on the sponsor who brings you into the business? Is there a community forum, where you can meet others like yourself, and discuss different problems and solutions as a group of people happy to help one another? Is there a direct phone line where you can get one-on-one help if you need it?

5. Company management

Again, do your research on the people who are running the business. Google the names, check them out on Facebook, find out how long they’ve been in business, what their long term goals are, if they ‘give back’ to the community.

6. Take Your Time

Don’t rush into anything. It doesn’t matter if it takes 6-months…..a year. But follow these guidelines, and you are well on the way getting it right the first time

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Article Tags: business entrepreneur, information marketing, Janet Houghton, online business, online home based business, residual income opportunity, retirement age
Referred by: http://jaykubassek.com



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