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3 Tips to Rock Your Internet Presence
| Guest post by: David Beairsto |
Article Overview: If your goal is to ‘Rock The World’ of those who find you online, your internet presence requires these 3 steps. Set yourself and your business up as unique and valuable to your target niche by drawing them into your world.
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Free Download - International Online Business: How Local Business Owners Are Going Global By David Beairsto |
3 Tips to Rock Your Internet Presence
How Your Site Can Rock Their World
In an increasingly saturated if not overloaded ‘World Wide Web' of content, your internet presence can either rock someone's world or rock them to sleep.
Here's what you need to stand apart from the crowd:
1. A headline or title that speaks to the crowd you want to reach
2. A video that relates, educates and entertains
3. A compelling reason and way for them to respond
What's In A Name?
‘The Rose' as a title is easily misconstrued in almost any context. If you picked up a book with that title you'd need to read more to get the gist.
Online you don't always get that chance even among rose enthusiasts. They simply don't have time to read everything out there and your internet presence can get lost in the sea of ambiguous titles.
‘The Rose Garden' says more to people and offers clarity. By adding one word we've described:
• A place you can visit
• Something you can cultivate
• A unique experience that can be captured in literature or art
The Movie Version
Online video has given explosive power even where a weaker or ambiguous title or headline might have failed.
3 seconds into the video about ‘The Rose' will clearly distinguish those people who hoped to find an action adventure from amateur botanists looking for fertilizer tricks.
Where we've already used a niche centric title or headline, an online video can captivate our audience by offering an experience that words will never match.
Direct Response
Assuming you've accomplished the goals in the first two objectives your audience is already engaged. They've fully identified with the purpose behind your internet presence and they're ready to dig deeper.
You Want To Touch A Nerve
Emotional triggers will be met with varying degrees of enthusiasm just like everyone at a rock concert enjoys the music but only a few are crazy enough to jump up on the stage. The question to ask is, ‘Does everyone at some level want to jump up onto the stage?'
The rubber meets the road when conversion takes place and unless direct response is incorporated into every internet presence you establish, you're losing customers. If they're ready to respond but have no way to respond it isn't their fault; always continue the discussion.
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Article Tags: conversion, direct response, emotional triggers, headline, internet presence, niche centric title, online video, title, your internet presence
Referred by: http://jaykubassek.com
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About the Author: David Beairsto RSS for David's articles - Visit David's website I work with aspiring entrepreneurs and business owners that are looking to unravel the mystery of online business. The mission of my Internet Marketing Company is to enable anyone with a desire to succeed online to overcome any technical obstacles or confusion. I've written two books designed as guides so that people can establish their online presence or create their 'Online Business World.' Both are available at lulu.com: "3 Online Anchors Every Business Needs" "How To Create Your Online Business World In 6 Days" If you're serious about making a change in your life that will produce financial security and personal freedom visit my website at: http://WorkAtHomeBusinessFromAnywhere.com It doesn't matter where you live, your education level or background. All that matters is a serious unwavering commitment for positive and permanent change in your lifestyle. Click here to visit David's website   Acres of Diamonds As A Man Thinketh Science of Getting Rich Think and Grow Rich |
Related Forum Posts
Business Tips
- How about:
Tips for managers to handle employees more effectively?
Tips on how to deal with difficult customers?
Tips on how to deal more effectively with suppliers?
The only three I have in mind right now, but will try to come up with something else.
Chris
Re: Kevin's Case Study #7 - How do you promote your new book?
- Hey! Shri you Rock!
The only thing I would add is something I have personally found to be very profitable, and that is centres of influence. Identify people who are selling/promoting into the same target market as you and get them to recommend you.
I've also done a lot of list building and promotion leading up the release of the book. In fact, I had sold 100 copies before it was even finished.
I highly recommend Shri's book too! Great resource.
Jude
Re: Forums Blog?
- [quote="Evan":1yww01zw]Interesting idea Don. In my weekly newsletter I show the most recent forum posts and on the side of every page on the website (not the forums) I also show the most recent entries.[/quote:1yww01zw]
The Newsletter update is great for people _already_ signed up to the forums. The Blog would be a teaser for those who are unaware of it entirely.
[quote="Evan":1yww01zw]How often would you see the blog being updated?[/quote:1yww01zw]
I would say no more frequently than once a week. It would be more an an ad than an interactive forum. Although, that can change.
[quote="Evan":1yww01zw]Any other ideas out there on a blog or ways to show the most popular topics?[/quote:1yww01zw]
If you really want a big Internet Presence, this is what I have learned works very well:
1/ Website
2/ Blog
3/ MySpace
4/ Press Release
5/ Ads posted on free & paid classified websites
6/ Networking
7/ website submission to search engines
You will notice that only 1 out of the 7 requires human contact. The other 6 will begin to create a presence and if the right keywords are used, then people doing searches for those keywords will find many references to this site. Networking helps build your 'real world presence'.
I haven't done any aggressive marketing of my site yet the hits just keep on increasing on a monthly basis. I'm on track to be making 20,000 hits (probably more) this year. Not bad for not spending a dime on advertising and being fairly casual about what I do with the site.
That's what I have learned thus far online. The more I learn, the more hits grow.
Re: 4 Home Based Opportunities For 2011
- Hi,
Thanks, for sharing these value information with us. Internet make easy us to earn money even at home. Internet offers a lot of opportunities to earn money. Internet Marketing is the biggest example of money making.
Re: Using Craigslist SEO to Promote Your Website
- Great Craiglist Tips for driving traffic. I can definitely use these to drive traffic to my blog.
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