|
|
Like this article? PLEASE +1 it! |  |
|
Internet Marketing-The wave of Video
| Guest post by: Jason Bronson |
Article Overview: Internet Marketing and personal brand builders are looking for consumers who are taking a break, who are watching video, who are relaxed, of mobile video applications.
 |
Free Download - 5 Major Steps to Attraction Marketing from a Leader Listen Up By Jason Bronson |
Internet Marketing-The wave of Video
Internet Marketing and personal brand builders are looking for consumers who are taking a break, who are watching video, who are relaxed, of mobile video applications. Television has done this successfully for fifty years, but now there are too many ads and not enough Internet targeting. In the realm of Internet Marketing, brand building this way does not work because consumers are not relaxed or taking a break. They are multi-tasking with social networks, sending emails, reading news. Mobile, on the other hand, engages viewers who are only watching video content. They are not talking, texting or emailing while they watch mobile video.
An added bonus is mobile ads can be spread all the way through assorted parts of the day because consumers watch throughout their days of occupation, evenings and as they run errands or wait in line to pick up kids from school. Internet Marketing through Mobile video also offers advertisers the ability to count ads and the ads cannot be skipped over by viewers.
The mobile platform allows for the monetization of entire television shows from celebrity news shows such as Access Hollywood to cartoons such as the American Dad. The platform sources content from more than 150 top-tiered television shows so that the consumers and marketers know they will get quality, produced content each time they watch.
To date mobile video seems to perform better when it is new. Entertainment shows, celebrity shows are performing well because consumers tune in to watch via mobile and return day after day to watch new content. The same mentality coincides with how mobile viewers interact with the ads sponsoring their content: They like fresh ads not repeated plays. With more more people doing internet marketing through mobile devices this concept will be the wave of the future.
"The consumer cannot click away, so the rules that online video ads must be seconds or less are not true here. "Still, the vast majority of mobile ads are seconds and it is working well, but companies have had no trouble with longer ads. The problem starts when the same ad is shown over and over. The ad content has to be fresh to keep the consumer interested and engaged. The annoyance for viewers is repeatedly seeing the same feature."
Companies will launch a list of tools offering seamlessly integrated ad units including pre-ad footage, full-page videos, sponsorship badges and interactive banners. These interactive ad units give added value to marketers because consumers can click from the ad to a longer-length video, website, iTunes or other destinations. By offering a seamless transition click throughs are increased. To date, click throughs have ranged between 3% to 11%.
If television was a whole meal then mobile would be the appetizer. But, many companies have found since the launch of mobile videos is that full-length shows are spiraling up and being watched. Younger people are quite comfortable watching full-length shows. The future of mobile video will definitely full length videos.
Pep Up Your Video Marketing Online
How to Get Tons of Cash With Video Marketing! Cash Secret Revealed
Look out, there’s a (Google) wave coming
How To Find Online Video Sites
Internet video a winner in tough economic climate
Article Tags: consumers, internet business ideas, internet marketing, internet marketing mobile, personal brand, video applications
Referred by: http://jaykubassek.com
|
About the Author: Jason Bronson RSS for Jason's articles - Visit Jason's website Jason Bronson is a International Marketing consultant and Online entrepreneur that represents http://newplan4life.com and specializes in helping individuals and families with their success. Visit and he will give you a FREE Video about why traditional businesses do not work anymore! http://JasonBronson.com Click here to visit Jason's website   FDI International Opportunities Is This Hype Or For Real Patience is How to become Financially Independent How To Survive with these Great Network Marketing Tips Do MLM Companies Work For the Average Person Financial Freedom of America Get Better Educated |
Related Forum Posts
Re: YouTube - closing in on 10,000 views / month
- Video is definitely an exciting wave to ride - if you guys need any help just let me know - I think I learned everything the hard way!
@David - Jan is always better than Dec in general for my website so that's one reason. I also increased my video production output. Right now I'm doing 3-4 / month.
Re: Top Franchises For 2007
- Engine -
I dont necessarily think there are any correlations here, just simply the wave of the social economic ups and downs...ride the roller coasters...
one day your on a diet, so fitness is key, the next, you throw the diet out the door and hit your nearest fast food concept...
this cycle has repeated for generations and will most likely continue...
ride the wave while you can....
Dramatized the product
- Tough one...
It's going to have t be a mix of different media.
1. Testimonials of current owners of the product and how it's helped them. This can be done thru Video and print
2. Somehow I believe there will have to be Video of it being "dramatized"
3. People of influence will have to support or sponsor the product.
just some that came to mind..
Re: How do you earn trust with an online business?
- Add VALUE to your target market. How? Well depends. If your business can start by Educating the target market about how your product or Service can add value to their lives.
This can be done via Video (hot right now), basic text, audio etc.
I've had a lot of success with Video and am using it primarily as a lead generation tool. If done right your Content can add Value and add to your bottom line at the same time while building Trust.
Chatting on websites
- For myself, I'd find this very annoying and obtrusive.
But probably the wave of the future as computers become more and more interactive...
Share this article with your friends. Fund someone's dream.
Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
Featured Article
by: Trending Articles
4 Building Blocks of an Effective Talent Management System
Simon Fuller Quotes
Lesson #3: “Tell ‘em quick and tell ‘em often”
Searching for the Stars: How Yang and Filo Took Their Business to New Heights
Salesperson Wimp-Out: I Need Help 
Newsletter
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Popular Articles
The Biggest Domain Name Myth
Google Panda and Your Search Engine Rankings
Here's a great ROI
The Biggest Domain Name Myth
Google Panda and Your Search Engine Rankings
Here's a great ROI
Suggestions
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.