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Kris De Leon Articles

Written by: Kris De Leon

Winning Market Share in a Tough Economy - Click To Read Article
Many business owners are facing the challenge of winning market share in a tough economy. The recession has hurt many businesses, forcing many to shut down as they experienced a rapid decline in sales and market share. With consumers spending less than they have in the past, businesses must now find creative ways not only to increase their sales in the short term, but also implement sustainable practices to ensure long term success.

5 Creative Ways to Increase Engagement With Your Facebook Fans - Click To Read Article
Now that you’ve driven targeted traffic to your Facebook Page, the next step is to keep them interested in your Page by coming up with creative and fun ways to engage with them. The goal here is get them to like, share and comment on your posts. Here are 5 ways you can increase your fan engagement.

3 Ways to Drive More Traffic to Your Facebook Page - Click To Read Article
With over 750 million users globally on Facebook, there are great opportunities to connect with people who can potentially use your products or services. The advantage with Facebook is that you can create a marketing campaign that targets a specific demographic audience. There is also a huge potential for your Facebook Page to go viral, especially when your Fan base likes your content and ends up sharing your content with their followers.

7 Ways to Drive Traffic to Your Blog - Click To Read Article
Now that you created some amazing content for your blog, are you feeling a bit stuck on how to get the right people to look at your blog post? It can be frustrating when you spend a great deal of time writing that ideal article, but are having a hard time figuring out how to get the right people to look at what you wrote. Here are 7 ways you can drive traffic to your blog, and get the right audience to become avid readers.

How to Create & Profit from Your Facebook Page - Click To Read Article
Facebook now has over 750 million active users and is the 2nd most visited site in the world after Google. Given these facts, Facebook offers a huge potential to profit and grow your business, and it’s free to create your business page. A Facebook business page, sometimes called a fan page, is more than just another way to connect with prospects and customers online. Your business page can drive more traffic to your company website, build your e-mail list, announce special offers and promotions, provide value and improve your relationships with your prospects and customers. As business pages are public, you can communicate directly with the people who “like” your page. When a person joins your business page, it is published in their News feed so all their friends can see, giving it a viral quality.

3 Tips to Generate Business on LinkedIn - Click To Read Article
While Facebook and Twitter have been regarded as great marketing tools for the B2C market, business owners and corporate executives have cited LinkedIn as valuable to their B2B marketing efforts. Here are 3 great tips on using LinkedIn as a marketing tool for your business.

3 Key Questions to Ask Yourself Before Starting a Social Media Marketing Campaign - Click To Read Article
If you build it, they will come. Does this statement hold true for social media marketing? I have met several business owners who told me they thought that if they put up a Facebook page or set up a Twitter account, customers would come flooding through their doors or that their phones would ring off the hook. When they didn’t see any results, they sometimes wonder if social media is all hype. They’ve heard stories of how other businesses generated a large volume of leads and customers through social media. Why haven’t they seen similar results in their own business? When I ask them if they have a social media strategy in place, they often reply back with a silent look, sometimes feeling a bit embarrassed. They even mentioned that after creating their profiles, they did little or nothing to keep their profiles consistently active.

5 Twitter Marketing Tips to Grow Your Fan Base - Click To Read Article
Twitter has great potential as a marketing tool, especially since it doesn’t cost a thing if you do it properly. Compared to other social networks, Twitter marketing can be utilized to target distinct groups. Here are some tips and tactics to boost your marketing efforts.

3 Simple Facebook Marketing Tips to Keep in Mind - Click To Read Article
With over 750 million users globally on Facebook, Facebook marketing is a popular way to reach a wider target audience. Since Facebook marketing is totally different from any other type of marketing previously done on the Internet, it is important to learn how to use Facebook properly for business. Otherwise, it will cost you money, time and effort.

Five Positive Traits to Enhance Flexibility - Click To Read Article
Flexibility is often cited as one of the most important traits of every successful entrepreneur and leader. It is the ability to adapt your behavior to treat others the way they want to be treated. If you want to become more flexible in your way of interacting with others, cultivate the following 5 positive traits.

How to Make the Mastermind Group Unlock the Door to Success - Click To Read Article
I came across the concept of the mastermind group after reading Napoleon Hill’s book Think and Grow Rich. According to Hill, the mastermind group is formed when two or more minds work actively together in perfect harmony toward a common definite object. Hill noted that every successful person in history had a mastermind group that helped him achieve greatness. No one mind is ever complete in itself, so you need to have a mastermind group to help you achieve those objectives.

How to Plant the Seeds and Reap the Harvest of Success in Network Marketing - Click To Read Article
If you’re new to network marketing and prefer to build a business offline, start planting a lot of seeds. Seeds take time to grow, and you reap what you sow. The more seeds you plant, the bigger your harvest. So what exactly are the seeds? The seeds are the prospecting tools provided by your company, and the soil is your prospects. Hand out your prospecting tools, like brochures or videos, to as many people as possible. Now that you planted these seeds, let the prospecting tools do most of the work for you. Before you hand out any of these tools, ask them some pre-qualifying questions. You can simply ask, “If I could show you a way to make extra income part time that won’t interfere with your current job, would you at least take a look at it?” If your prospect says yes to this question, hand them the prospecting tools.

How to Properly Develop Relationships Using Social Media - Click To Read Article
How many times have you cringed after receiving a message from someone you just connected with immediately pitching his or her opportunity? We’ve all heard them tell you that they have the best compensation plan, they’re going to be the next billion-dollar company, and that their juice, lotion or potion is the cure for cancer. They even create a sense of urgency by telling you that if you don’t sign up by midnight, you’ll lose out on a once in a lifetime opportunity. Sound familiar?

Important Steps to Take When Starting to Build a Network Marketing Business - Click To Read Article
So now that you have signed up to join a network marketing company, what is the next step and how do you start building a business? Your upline or sponsor should provide you the necessary training on how to start, but if you have not heard anything from your sponsor once you have signed up, make sure you follow these five steps when starting to build a network marketing business.

Why You Must Master Self-Discpline - Click To Read Article
How many times have you felt the urge to take a small break and watch TV while you are in the middle of writing an article? Or perhaps you’re in the middle of making your prospect calls, and suddenly you decide you want to chat with your friend about weekend plans without completing your other calls? I know it’s important to take breaks once in a while, and you should to recharge your batteries, but have you ever experienced taking a break, and suddenly that break turns into a few hours and you suddenly don’t want to do that task anymore? Most of us have been guilty at one point or another, but it’s important to complete income-producing tasks to put you closer to your goals. Out of all the skills, mastering self-discipline and focus is key to success.

Simple Preparations on How to Start a Home Based Business - Click To Read Article
Do you have great ideas, but not sure how to start a home based business? Many of us get excited about the prospects of being your own boss and starting a home based business. However, a number of people get too caught up in the excitement that they forget basic things. By forgetting the basics, it’s easy to get overwhelmed, which can lead to struggle in the beginning before you can even taste success. I’ve outlined a few basic things to help prepare yourself on how to start a home based business.

How to Follow Up When Prospecting Into Your Network Marketing Business - Click To Read Article
Successful network marketers know how to follow up because they understand that it is important to cultivate relationships with prospects before converting them into customers or new distributors. When you learn how to follow up, you will start cultivating relationships.

Goal Achieving Process Parts 4 & 5 - Implementation and Accountability / Repeat Process - Click To Read Article
I’m now completing my series on the Goal Achieving Process with parts 4 & 5 here. There are two major reasons why people don’t reach they’re goals – they lack action (implementation) and follow-through (accountability). You may have the biggest dreams, and create S.M.A.R.T. goals, but without taking any action and following through your goals, then it’s worth nothing at all. You need to have a means and method to implement goals, and then follow-up. This all comes as a result of accountability.

Goal Achieving Process Part 2: Dreaming Big Dreams - Click To Read Article
The next step in the goal achieving process is dreaming big dreams. This is my favorite part of the process because it unlocks my inner child and opens up my creative faculties. We are all creators of our experiences, so why not make them as big and exciting as possible? Big dreams help you tremendously with goal achievement, especially since big dreams give you power and enthusiasm. When obstacles get in your way and things don’t go according to plan, big dreams make up for it with energy and enthusiasm. Small dreams don’t really give you any kind of power.

Goal Achieving Process Part 1: Reflection and Evaluation - Click To Read Article
You must follow a certain process if you want to set and achieve your goals. When you are going on a road trip, you plan carefully how to get from A to B and follow that process. Goal achieving is similar, and if you follow a certain process, you will get to your goals in an effective manner.

Make Money or Make Up Excuses? What's Your Choice? - Click To Read Article
If you want to reach a higher level of success, there are two things that will catapult you to achieving your true potential – getting rid of your excuses, and understanding the power of perseverance.

Are You Tired of Making Other Peoples' Dreams Come True Instead of Your Own? - Click To Read Article
Life is not a game of chance, but a game of choice. Winners determine their futures in advance. They project what they want to occur in the future, and hold themselves accountable for that. My mentors often tell me that successful people and winners create their futures, rather than live reactive lives and acting like victims of circumstances. Most people, on the other hand, spend little time creating their dreams, and use most of their waking hours making other people’s dreams a reality.

Four Ways to Fuel Your Passion - Click To Read Article
If you want to take that quantum leap towards achieving your goals, a great way to do so is to fuel your passion. Passion is what separates champions from the rest of the field, and can keep you going for the long term. Passion is what drives you to get you closer to your goals. If you’re about to undertake a major goal, make sure you follow these four things that will help fuel your passion.

Are You a World Class Thinker That Produces Great Results? - Click To Read Article
Have you ever wondered why some people work very hard, but never seem to get great results? While others seem to work effortlessly, sometimes with minimal work, and achieve great things? My mentors told me that the difference all lies in their way thinking, and I’d like to share with you these points.

Why Developing Mental Toughness Will Bring Great Results - Click To Read Article
You will achieve great results through developing mental toughness. So what is mental toughness? It is the desire of taking control of your emotions in performance situations. Some people claim that they work well under pressure. My mentors often argue that the statement is a myth, and pressure can actually hurt you. With added pressure, the chances are high that you will start having negative self-talk, and then lose belief in your ability to complete a task or project.

Help! There Are Not Enough Hours in the Day - Click To Read Article
How many times do you hear yourself say, “I wish I had more hours in the day,” or “I don’t have enough time.” When you include sleep, can you honestly say that you’ve had a productive day and maximized all 1440 minutes allotted? Perhaps a quick glance at the evening news might turn into an hour. Maybe you planned on checking out one website, but find an interesting link and click on it, and then you continue clicking more links. Soon enough, you spent nearly two hours checking out travel deals and reading all the gossip news, and haven’t accomplished anything. Where did all the minutes go?

Five Techniques to Strengthen Your Mental Toughness - Click To Read Article
Have you ever wondered what it takes to become an Olympic Athlete, compete in the Ironman contest, or win a Grand Slam tennis match when you’re nearly at the brink of defeat? If you ask coaches and athletes, they will almost unanimously mention that mental toughness gave them the edge. Mental toughness is the ability to maintain focus and determination to stay on a course of action regardless of the difficulties.

5 Activities That Separate Successful People from the Rest - Click To Read Article
I have been observing the activities that separate top successful people from the rest across different industries, and have noticed that they have common characteristics. Although one can argue the number or variety of traits they share, I’ve noted five traits you can model if you want to join the ranks of the top 10% of successful people.

Can You Think Like Einstein? Learn to Develop Your Mental Capabilities - Click To Read Article
Many can argue that Albert Einstein had one of the greatest, if not greatest, minds in human history. What separated him from the rest of the crowd and achieved greatness? One of my mentors studied his history to learn what traits he had and how he developed the use of his mind. He learned that Einstein practiced four disciplines that allowed him to develop high use of his mental capabilities.

The Winner's Edge - It Separates the Winner from the Loser - Click To Read Article
So what separates the winners from the losers? It’s having the winner’s edge. It’s the little difference that makes all the difference in the world and separates people from the rest of the pact. The winners take the potential they were born with and live up to that potential. The winners make things happen, while losers simply let things happen. The winner’s edge lies in your attitude. The sharpness of that edge will all depend on whether your attitude is positive or negative.

7 Factors to Consider When Creating Strategic Action Plans to Reach Your Goals - Click To Read Article
Dreaming big dreams is the first start towards achieving a fulfilling goal. The main difference between a dream and a materialized goal is that goals are specific things written down with a specific plan to achieve that. When you have a clear picture of what you want, your mind begins to look at the world differently. Through these new lenses, you begin to notice the people, resources and ideas that will help you get closer to your goal. However, if your goal is not specific enough, your mind might not know exactly what to look for that will help your each your end destination.

How the Gift of Giving Can Bring You Closer to Success - Click To Read Article
The gift of giving is perhaps one of the most important things you can do to get you closer to achieving success. It’s definitely important to focus your efforts on getting to your goal, but the one problem with goal setting is that you tend to have a “Me” focused attitude. You should focus on the gift of giving, and find a way where you can add value to someone else. Zig Ziglar said it best: “You can have everything you want in life if you will just help enough other people get what they want.”

Start Taking Action Now - You'll Be Closer to Your Dreams - Click To Read Article
Do you know what keeps people from achieving their goals or living their dreams? It’s not taking action. You can spend all the time in the world envisioning your future, setting goals, creating affirmation statements, meditating, and networking with successful people. However, if you spend all your time preparing and don’t take any action, your goals won’t materialize. Yes, you have to start taking action to make your goals and dreams come true.

What is the Secret of Success? - Click To Read Article
I have always wondered what was the secret of success, and it all made sense after listening to Earl Nightingale’s recording of the Strangest Secret. I’d like to share the main points of what he discussed, and encourage you to apply the secret of success in your life.

How to Stay in the Game for the Long Haul by Working in Success Cycles - Click To Read Article
My mentor taught me that by working in success cycles, you will stay in the game for the long haul. Just like nature works in seasons, there are also success cycles. There is a time to learn, a time to produce, a time to harvest and reap the rewards, and a time to rest. Most people live busy lives and try to squeeze in as many activities in the day as possible. We start the day working on one project, and then we get side tracked to do something else. A few hours later, we jump back into the same project we started with, but somehow lose the momentum and rhythm to do it. We try to multitask as much as possible. I’m not saying that we should stop multi-tasking, but sometimes we need to step back and perhaps focus on one thing at a time. We should learn how to work in success cycles.

Check for Consistency - It's How the Tortoise Beat the Hare - Click To Read Article
Remember Aesop’s fable of The Tortoise and The Hare? Both were in a race, and the hare dashed off to an incredible start. He became complacent, and even arrogant to the point where he took a nap, thinking that he could wake up and still beat the tortoise. When the hare woke up, he dashed as fast as he could to the finish line only to find the tortoise celebrating victory.

Why We Need to Create Associations of Success - Click To Read Article
To thrive in any entrepreneurial venture, we need to create associations of success. Most of us have heard the saying that we are the average of the 5 people with whom we are most closely associated. Your associations of success will help you follow through with your plan and achieve your goals. You can have the greatest vision and put together the most complete plan of achieving that goal. However, being surrounded by only negative and unsupportive people will derail your plans of making your goal and vision a reality.

3 Key Habits of Successful People - Click To Read Article
Over the years, I’ve had the opportunity to observe the daily habits of highly successful people across different industries. Although there are several habits that successful people incorporate into their lives, there are three that stand out that they practice consistently.

Why Building Trust is Necessary for a Successful Network Marketing Business - Click To Read Article
The most successful network marketing business owners will tell you that the key to their success was their ability to create a relationship of trust with the people they sponsored into their organization. You need to sell your prospect on yourself first, and then built a relationship with that customer until they have a reason to remain loyal to you. In order to sell yourself and build a successful network marketing business, you need to focus entirely on the prospect. Don’t focus on yourself, your business, and your products. Instead, you need to learn about your prospects wants and needs by asking the right questions.

How MLM Leaders Can Motivate Their New Distributors - Click To Read Article
As MLM Leaders, you should make every effort to keep your new distributors motivated at all times. Your passion and commitment for the business are two ways to encourage them, but it may not be enough to keep them committed for the long haul. When new distributors join a network marketing business, they feel excited and motivated at first. However, when they start experiencing frustration and setback from the beginning, they may lose motivation and be tempted to quit. All MLM leaders must stay in touch with them as frequently as possible to help them through the challenging times and help them achieve some results so that they can stay for the long haul. So how do you keep new distributors motivated? MLM leaders should follow these three suggestions.

Why Dedication to Lifelong Learning is a Key to Success - Click To Read Article
Jim Rohn said it best that you should “Work harder on yourself than you do on your job.” The most successful people in any industry will tell you that they spent a considerable amount of time honing their skills and working on their personal development.

Five Factors to Consider When Choosing a Good Network Marketing Company - Click To Read Article
If you are reading this article, you are probably in the process of choosing a network marketing company, or wondering whether or not you chose the right company. If you already found a network marketing business that you are happy with, great job on making the right choice! You are on the right path towards enjoying the benefits of a network marketing, such as enjoying the residual income through owning your business, and continuing with your personal development as you are guided by your mentors. But if you’re wondering how to choose the right network marketing company, I recommend keeping the five points below in mind.

Key Variables for Your 2010 Success Formula - Click To Read Article
Heading into the New Year, I’m constantly thinking whether a success formula exists, and if so, are there any key variables that form that equation. My friend gave a wonderful gift for Christmas, which is a book called Three Feet from Gold by Sharon Lechter and Greg Reid. A century ago, Napoleon Hill began his research for his bestseller Think and Grow Rich, which contained principles of self-motivation, leadership, service and achievement. He derived these principles through countless interviews with successful people during his day. Three Feet from Gold is a story about a young entrepreneur who faced adversity when his life seemed to fall apart. However, he rose to the occasion by following the principles taught by Napoleon Hill and ended up becoming very successful.

Two Great Places I Found to Advertise My Home Business for Free - Click To Read Article
As many of us begin our adventures in network marketing with a limited budget, I’m sure we are thinking, “Where can I advertise my home business for free?” This was a major thought going through my mind when I started my home business, especially since I had such a limited marketing budget.

The Seven Inherent Growth Steps for Every Leader - Click To Read Article
As part of my ongoing commitment to personal development, I attended a seminar over the weekend where the speaker talked about the seven inherent growth steps every leader must take. I have made a firm commitment to follow these steps as I develop as a leader within the network and online marketing industry. I’d like to share these seven growth steps of leadership with you, and ask if you are already incorporating these steps as a leader.

How a Low Cost Lead Generation Program Jump-Started My Business - Click To Read Article
I knew that online marketing was an effective method to expand my network beyond what traditional or old school methods could accomplish. I researched a few low cost lead generation programs, and I managed to find an effective one through a referral. Through this program, I learned the value of attraction marketing. Within a few days, I learned so many ways on how to market myself, from content/article marketing, social media, blogging and video marketing.

4 Fundamental Activities to Boost Network Marketing Productivity - Click To Read Article
When I entered the world of network and online marketing, my mentors taught me to always incorporate 4 fundamental activities into my weekly schedule. Speaking from their successful experience, they emphasized that these four activities will help boost my network marketing productivity and performance. They said I should have absolutely no excuse not to do these 4 things.

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About the Author: Kris De Leon
RSS for Kris's articles - Visit Kris's website

I am the Founder and CEO of KDL Interactive LLC, a Las Vegas based online marketing consulting company. As a Social Media Strategist, my expertise lies in helping small businesses build their online presence and generate leads and customers through Facebook, Twitter, LinkedIn and Blogging. My blog, krisdeleon.com, is geared to help entrepreneurs and business owners overcome their challenges and achieve success.

Here are some of the challenges and problems I help solve for entrepreneurs and small business owners:

- Help them gain clarity on their target market and ideal customer profile, and making sure their marketing message is crystal clear to them
- Help them to drive targeted leads to their online profiles
- Help them create an engagement strategy that gets their followers to actively participate, and rave about their business to their network of followers
- Help them convert their followers into paying customers, and get their followers to spend with them time and time again.
- Help them measure the results of their online marketing and social media campaigns so that their time and money is best spent on activities getting them results

Prior to my career in online marketing and social media, I have strong international experience with a solid track record of building businesses in Japan and the U.K.

I graduated from the University of Pennsylvania in 2000, and have a strong passion for adventure travel and learning new cultures. I speak business-level Japanese after living over 5 years in Japan, and I am also a certified Scuba Diving Assistant Instructor with PADI.

Want to generate more customers and improve your bottom line? Grab your FREE copy of my E-book 5 Steps to Creating a Successful Facebook Marketing Campaign, and learn the proper way to build your fan base and convert them into paying customers.


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