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MLM Recruiting and Lead Generation Tips: How to Get Invited To Your Prospect’s World as a Welcomed Guest and Not a Pest

Guest post by: Mike Mundell

Article Overview: We are drowning in a waterfall of information and endless marketing “noise” thanks to the internet. As a result, we have raised our guard and surrounded ourselves in ironclad fortresses to stave off the onslaught of hands trying to get into our pockets. These fortresses have taken on the form of SPAM blockers, pop up blockers, caller ID, spyware software, and the “Do Not Call List.” In the midst of all this marketing “noise,” there are two methods of lead generation you can use to build your network marketing or MLM business.

MLM Recruiting and Lead Generation Tips: How to Get Invited To Your Prospect’s World as a Welcomed Guest and Not a Pest

One of the most commonly asked questions I get is "Mike, do you have any MLM recruiting tips that I can use to build my MLM with little to no money?" Yes, I have a boat load; however, there is one basic concept you must understand first. If you don't understand the basics of Attraction Marketing, I could give you all the MLM recruiting tips in my arsenal but they wouldn't do any good.

Like a house on a shaky foundation, if you don't have a solid grasp on the basics, your business is destined to collapse.

Anybody that's spent any time hanging fliers, cold calling, calling purchased leads, and trying to convince family and friends to join their business knows the sting of getting rejected over and over and over again while building their MLM or Network Marketing business utilizing this type of lead generation.

These "old school" sales techniques have become more difficult for a new network marketer in this age of technology and the increasing role the internet is playing in our lives.

We are drowning in a waterfall of information and endless marketing "noise" thanks to the internet.

Think about this...we can't look in any direction without a product or service being pushed in our face. As a result, we have raised our guard and surrounded ourselves in ironclad fortresses to stave off the onslaught of hands trying to get into our pockets. These fortresses have taken on the form of SPAM blockers, pop up blockers, caller ID, spyware software, and the "Do Not Call List." DVRs are not only used to record our favorite programs, but to skip the commercials, too!

There is little tolerance for solicitation and we just want to be left alone.

In the midst of all this marketing "noise," there are two methods of lead generation you can use to build your network marketing or MLM business.

1. You can follow your upline's advice and continue to play the numbers and see what sticks by purchasing more leads, spending more money, and having voicemails and emails go unreturned. Simply put...getting rejected.

Or

2. You can educate yourself, learn a specific skill set and then educate others while positioning and branding yourself as an expert and a leader. Those that are following your advice are coming back for more. As word gets out and your exposure grows, more and more leads seek you out and are contacting you in an effort to ask about your business.

Which do you choose?

Obviously, any sane person would choose number two as the lead generation of choice.

Attraction Marketing

Here's the deal...if you have even just an ounce more knowledge than someone with a common interest, you hold value to that person. As you share your knowledge and skill through common mediums including forums, blog posts, and even social groups like Facebook or Twitter, you are positioning yourself as an expert.

By positioning yourself as an expert, you gain your prospect's trust and then those iron clad fortresses they surrounded themselves in begin to crumble. You will be welcomed with open arms by a group of raving fans that are drawn to your leadership, expertise, and skill.

Recognized as an identifiable leader and expert, these raving fans will turn into distributors begging to work with you and customers anxious to buy from you.

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Article Tags: business mlm, lead generation, Mike Mundell, MLM recruiting tips, network marketing, old school sales techniques, recruiting tips



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