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How to Become Recession Resistant in This Ugly Economy - 10 Key Considerations for Would-Be Entrepreneurs

Guest post by: Matt Buchenau

Article Overview: Despite the extended worldwide recession, or maybe because of it, more people are considering starting a small or home-based business. Is there a way to do this while becoming more recession resistant at the same time? It all depends upon the business model. This article offers 10 key new business considerations all would-be entrepreneurs should consider before purchasing a franchise or starting a home business.

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How to Become Recession Resistant in This Ugly Economy - 10 Key Considerations for Would-Be Entrepreneurs

Battered by the brutal and seemingly endless worldwide recession, many would-be entrepreneurs are wondering if there are viable ways to start businesses and become recession resistant at the same time. Is it possible to insulate themselves and their businesses from the wild fluctuations brought about by various economic factors, including: irresponsible nations and industries, war, natural and man-made disasters (see Gulf Oil Spill), unusually dense economic policy, politics and excessive government intrusion? It is, indeed, a daunting environment within which to consider starting an entrepreneurial venture. Nevertheless, many economists predict a 50 to 70% rise in such endeavors within the next few years.

It is certainly understandable. In this environment, control over one’s circumstances is as inviting as ever. To offer recession resistance, however, an entrepreneurial business opportunity should:

  1. Be Internet based - If a business or franchise does not have a firm grasp of internet marketing, it is not likely to survive in the new economy.
  2. Offer access to key education and support - How-to education, when combined with great support and entrepreneurial drive is a powerful combination.
  3. Fit with your personal values and lifestyle characteristics - If you’re, say, a Christian and the products the company you’re considering happen to be sex toys, you may want to veer elsewhere.
  4. Have a successful track record - If you’re considering a startup yourself, better not hook your wagon to anther one, even if it is offering that alluring “ground floor opportunity.”
  5. Employ a sound but innovative business model - Old-school business models sometimes endure, but innovation is vital to small business success.
  6. Feature steady, committed leadership - Strong leaders can be recruited elsewhere, leaving the company you just joined in the lurch.
  7. Never suggest that you will get rich without a true business owner’s mindset and a great deal of hard work and business savvy. The internet has certainly smoothed the path to more rapid wealth, but opportunities that push easy or quick riches should be red flagged.
  8. Offer an energizing compensation model - When starting a business, a taste of early success is massively motivating. Therefore, top tier compensation models are a must.
  9. Be accessible to more than just the super rich - Internet-based business opportunities should be accessible at buy-in so that the new entrepreneur isn’t buried in debt from the get-go, but offers as promising a chance at success as what the more affluent member is promised.
  10. Have a global appeal - The entrepreneurial spirit is alive and well in many parts of the world. Entrepreneurs should take full consideration of this when deciding which opportunity to join.


Certainly, a fledgling entrepreneur should pay attention to a slew of other start-up considerations, but the checklist above will help stack the deck in his or her favor.

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Article Tags: become recession resistant, becoming recession resistant, global web marketing, how to become recession resistant
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About the Author: Matt Buchenau
RSS for Matt's articles - Visit Matt's website

Published author, respected internet marketing professional, leading small business consultant and passionate advocate for those who wish to pursue their dreams, Matt Buchenau focuses his writing, blogging and vlogging on a selection of pertinent areas including inspiring dream followers and helping small and home-based business owners to succeed. Topic areas include breaking bad business habits, preventing professional burnout, top reasons for small business failure, top earning internet businesses, how to deal with work related stress, pursuing your dreams, as well as articles on mental, spiritual and physical well-being. Matt Buchenau is the author of Your Dream: God's Plan, a highly regarded manual for would-be dream followers. He is a dedicated family man, avid fly-fisherman, golfer and skier (two boards please).

Click here to visit Matt's website
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