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Business Blog Step 13 - More Promotion Using Methods Specific to Blogs
| Guest post by: Gary Baker |
Article Overview: Further to the earlier article on blog promotion here are some more ideas specific to blogs:
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Free Download - Writing and Publishing eBooks Made Easy #14 - Your Sales Page and eBook Cover By Gary Baker |
Business Blog Step 13 - More Promotion Using Methods Specific to Blogs
Further
to the earlier article on blog promotion here are some more ideas specific to
blogs:
Blog
Tags
These
are tags or phrases which are added to a post by its author to indicate the
main elements of its content and so should give an accurate reflection of what
areas the post is talking about. For blogs, the most commonly used are tags for
Technorati – the Search Engine then allows you to search not only in a general
fashion but also by individual tags.
Other
sites which were the pioneers of this type of “social tagging” are Flickr and
del.icio.us. Including tags in a post will allow you to attract people who are
searching on specific areas with tags rather than through general search
methods, and used correctly can be very effective for both author and reader.
Post
Comments on other Blogs
Right
from the start, I have been encouraging you to dip your toe in the enormous
number of blogs that are out there and following some that most interest you or
you find most relevant.
Ideally,
once you have your own blog up and running then you should not only be reading
them but also commenting on them. It’s a way of getting your name out into the
blogosphere as well as encouraging people back to your own blog.
When
you post a comment, most blogs request your name and your website address –
then when you submit your comment, it appears with your name which forms a link
back to your site.
Try to
avoid comments which just say “Great Post” or something similar; although it
will create a link back to your site, it really doesn’t encourage people to use
it. However, if you add value to the post in your comment, then there is a
greater likelihood that people will want to follow the link from your comment
back to your own blog to read more of what you have to say.
Trackbacks
When
you write articles which reference other blogs, then you should always credit
the original source and place a link to it within the text of your post.
Wherever possible, you should also use a trackback.
A
trackback will automatically inform the author that you have referenced their
post in your blog and are continuing the themes from their article in your own
post. At the same time, it will also create a link in the comments section of
the original post which people can follow back to your blog.
Once
again, the quality of the post that you write will then determine whether
people consider it worthwhile to have followed the trackback and visited your
blog so try to ensure that you are adding something to the original or taking
it in another direction.
Blog to Promote Yourself and Business
How to Blog Your Way to a Successful Home Business
Online Businesses - How to Make Money with Blogs
Blogging Your Way to a Successful Home Business
Defining Success Metrics for Corporate Blogs
How to Guest Blog
Blogheads
Should you blog?
Business Blog Step 12 - Promotion Using Methods Specific to Blogs
Can You Really Make Money Flipping Blogs?
How to Stay Focused as A Blogger
Business Blog Step 14 - General Online Methods of Marketing/Promoting your Blog
Overview of Blogging
Free Online Marketing Methods For Promoting Your Website
Why Your Business Needs a Blog
10 Ways to Maximize Your Blog's Impact
Writing for Blogs - 5 Tips
DoFollow Blogs Build Links Get Traffic and Improve Your Google Rankings
Blogs should have some basic essentials
How to Get Started with Blogs for Real Estate Marketing
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About the Author: Gary Baker RSS for Gary's articles - Visit Gary's website I'm an Aerospace Engineering graduate with over 10 years experience who retrained as an Inbound Marketing Certified Professional and now owns and manages part-time an online marketing business that specialises in building websites, SEO, PPC and Facebook fan pages, viral applications and contests. So if you'd like a FREE, no obligation consultation, quotation or review please feel to contact me HERE. I'm also on the Executive Board of a global brand that gives away free products and services and shares great daily deals. So if you'd like to join our team as a Social Affiliate Marketer or advertise your products, services or daily deals to our millions of members around the world for FREE please don't hesitate to get in touch HERE. Click here to visit Gary's website   1 Easy Way To Become an Expert 10 Secret Steps to Wealth and |
Related Forum Posts
Re: Top 50 Lists
- Hi Evan,
How about "Top 50":
-Inventor Blogs To Watch
-Franchising Blogs To Watch
-Business Book Review Blogs
-Women Entrepreneur Blogs
-Young Entrepreneur Blogs
Re: Your choice between...
- I will take the $100,000 and double it on it becomes millions before I spend it. Though I am crazy about information, yet I would rather take the money and turn it into a million before I spend a dime out of it. I will do it in 4 steps.
Step 1 turn $100,000 to $200,000
Step 2 turn $200,000 to $400,000
Step 3 turn $400,000 to $800,000
Step 4 turn $800,000 to $1600,000.
After getting the goal of step 4, I will spend the $600,000 on myself then continue to double the millions again. I could then by the book for $1,000,000
Re: How can I promote my site?
- There are various useful techniques for promoting a website. In SEO the techniques could be "white hat" and "black hat" techniques. White hat techniques includes following techniques to promote website as per the search engine rules.
- Search Engine Friendly Tags
- Website submission to Search Engines
- Website Submission to Social Sites (Like twitter, Facebook)
- Articles Promotion & Press Release Promotion
- Quality Directories promotion
- Contribution to Blogs, Forums
Black hat techniques can reduce website strength in the search engine and can treat site as spam that could be following.
- Keywords Stuffing.
- Hidden Links
- Maximum Links of unknown sites.
Step by step approach
- Here's what I would do;
Step 1 - Observe Wal-Mart’s target customers, what does Wal-Mart offer them? How long do they stay? Discover what it is that they might want or need that Wal-Mart doesn't offer, and then write those ideas down. Some ideas to get you started are - A cafe or fast food venue, something for the kids to do while the parents shop, etc
Step 2 - Take that list, and weigh up the pros and cons of each idea, and then select the best one for you. Don't worry about not using all the space.
Step 3 - Start the best business for you, and then release the other ideas to the general market and sublet the rest of the space to those who could fill some of the niches you've come up with, plus any they can come up with. If money isn't a factor then developing the building to suit multiple small leases may be a better option, as it's a diversified income, which is potentially more stable than one big income stream.
Top 19 Copywriting books
- 1. Ogilvy on Advertising. David Ogilvy. Wiley.
2. Positioning: The Battle for your Mind. Al Ries and Jack Trout. Warner.
3. The New Positioning. Jack Trout. McGraw-Hill.
4. Tested Advertising Methods. John Caples. Prentice-Hall.
5. How to Make your Advertising Make Money. John Caples. Prentice-Hall.
6. Guerrilla Advertising. Jay Conrad Levinson. Houghton Mifflin.
7. Direct Mail Copy that Sells. Herschell Gordon Lewis. Prentice-Hall.
8. Sales Letters that Sizzle. Herschell Gordon Lewis. NTC Business Books.
9. Herschell Gordon Lewis on the Art of Writing Copy. Herschell Gordon Lewis. Prentice-Hall.
10. Romancing the Brand. David Martin. American Management Association.
11. The Art of Writing Advertising: Conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves. NTC Business Books.
12. Confessions of an Advertising Man. David Ogilvy. NTC Business Books.
13. My Life in Advertising. Claude Hopkins. NTC Business Books.
14. Scientific Advertising. Claude Hopkins. NTC Business Books.
15. How to Become an Advertising Man. James Webb Young. NTC Business Books.
16. The Lasker Story as He Told It. NTC Business Books.
17. Advertising Concept and Copy. George Felton. Prentice Hall.
18. The Copy WorkShop Workbook. Bruce Bendinger. The Copy Workshop.
19. Hey, Whipple, Squeeze This: A Guide to Creating Great Ads. Luke Sullivan. Wiley.
This should keep you busy for at least a year.
Enjoy!
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by: Erin Ferree, Small Business Branding Coach
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