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Business Blog Step 24 - Interacting Using Your Blog
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| Guest post by: Gary Baker |
Article Overview: Here is some advice on how to make best use of the interactive features of a blog.
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Business Blog Step 24 - Interacting Using Your Blog
Here is
some advice on how to make best use of the interactive features of a blog.
a) Turn
comments on and use them
The
level of interactivity that you can achieve through the comments function of a
Blog should in itself convince you that you must have this function turned on -
in fact, there are some people who are of the opinion that it’s not a real blog
if you don’t.
This
doesn’t mean that you have to let all visitors leave comments immediately – you
can moderate comments or ask for people to sign up to leave a comment, in fact
most systems will give you good flexibility in this respect.
You
also should guard against Spam Comments which are automatically posted to
create backlinks to a site - a spam filter such as Akismet (excellent and free
of charge for most blog systems) will ensure that you avoid comment spam which
might drown out the real comments you receive. However you decide to accept
comments, make sure you DO accept them.
b)
Respond to your comments
This
may seem an obvious comment to make but it is often overlooked. If you are
receiving comments then that is great news because it demonstrates that you
have provoked enough interest in your readers that they want to comment on your
content.
So
reply to them, thank them for their comments and answer any points raised –
this lets them know that you have read their comment and starts up the first
elements of a conversation which you can then develop further.
c) Link
to other blogs and other sites
Never
miss an opportunity to link up to other sites. I don’t mean in an “I’ll put a
link to you if you put a link to me” reciprocal type of way that you might have
used for your website. I’m talking about you linking to others when you
reference their articles and refering to comments that they have made, both of
which you should do as often as necessary.
It may
seem mad that I am recommending that you link outwards when you also need to
develop inbound links to your blog, but these will come, I can assure you. The
blogosphere is all about links, that is how people connect most often so don’t
be afraid to link outward to others. Links will also be of interest to your own
visitors and, by giving them access to additional sources, you will quickly
become the hub of information for them on your area of expertise.
d) Make
comments on other blogs
Posting
relevant comments on other blogs is a great way to get yourself known and also
to encourage people to visit your own site, hopefully to continue the
conversation that you have started.
If you
don’t post comments on other blogs then you are just sitting and waiting for
others to comment on your own blog – conversations can be started by more than
one person, so go out and start some.
e)
Create a blogroll
Most blogs will have a list of other blogs that they consider are worth reading
which is called a blogroll. It’s a good idea to include one in your own blog to
show sites that you believe would add value.
Don’t
have hundreds of them or this will be unmanageable and will add little value;
instead, select the ones that you have found most useful from your own
perspective and that you believe your visitors would also find informative and
add these to your blogroll.
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About the Author: Gary Baker RSS for Gary's articles - Visit Gary's website I'm a happy husband of one and a sports mad dad of two who empowers individuals and businesses through personal development, online marketing and networking to Build Success without the BS!! I'm an Aerospace Engineering graduate with over 10 years experience who retrained as an Inbound Marketing Certified Professional and now owns and manages part-time an online marketing business that specialises in building websites, SEO, PPC and Facebook fan pages, viral applications and contests. So if you'd like a FREE, no obligation consultation, quotation or review please feel to contact me HERE. I'm also on the Executive Board of a global brand that gives away free products and services and shares great daily deals. So if you'd like to join our team as a Social Affiliate Marketer or advertise your products, services or daily deals to our millions of members around the world for FREE please don't hesitate to get in touch HERE. Click here to visit Gary's website 1 Easy Way To Become an Expert 10 Secret Steps to Wealth and |
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