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Writing and Publishing eBooks Made Easy #06 - Niche Markets
| Guest post by: Gary Baker |
Article Overview: One question that people keep asking is how they can survive, selling eBooks or Info-Products in this oversaturated Information Market, where competition is high.
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Free Download - Writing and Publishing eBooks Made Easy #14 - Your Sales Page and eBook Cover By Gary Baker |
Writing and Publishing eBooks Made Easy #06 - Niche Markets
One question that people keep asking is how they can survive, selling eBooks or Info-Products in this oversaturated Information Market, where competition is high.
You know how it goes... Someone releases a new eBook with resell rights, and the next day, you see some other marketer offering the same product at a 50% discount.
It's not easy competing with people who sell below the price, especially, when it comes to Internet Marketing products.
Now, if you don't have a big list to sell your Info-Products to, you should consider niche markets.
The reason why it's much easier to sell niche products to a small group of people than selling Internet Marketing related products, is because IM products are being sold by people with HUGE lists to other marketers who see the same offers pop up everywhere.
There's just too much competition, so it's wiser to stick with small markets that are global making you part of the so called long tail economy.
For example, does your product appeal to gardeners? That's a wide market, so you can narrow it down.
Who is most likely to be interested? People looking for information about houseplants? Roses? Bonsai trees? After narrowing it down as far as you can, think of appropriate keywords.
Check with Google to see how many websites come up using your keywords.
Next you can use a website that tracks keyword usage (such as Word Tracker or Overture) to see if there are plenty of users looking for your specific information.
If there are enough potential customers and the competition is low, you may have found your perfect niche.
After you have chosen your niche, try to set up a website around it, and use the keywords in your domain name.
This will help your website ranking, and make interested people find your site faster. It's a fact... choosing the right niche will make you sales.
Just be sure to find a niche with plenty of potential customers and little competition. You can join a niche membership club.
Or you can search Google for Info-Products that contain your niche keyword and take it from there. It's up to you to do your homework, know your market and sell direct to that market.
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About the Author: Gary Baker RSS for Gary's articles - Visit Gary's website I'm an Aerospace Engineering graduate with over 10 years experience who retrained as an Inbound Marketing Certified Professional and now owns and manages part-time an online marketing business that specialises in building websites, SEO, PPC and Facebook fan pages, viral applications and contests. So if you'd like a FREE, no obligation consultation, quotation or review please feel to contact me HERE. I'm also on the Executive Board of a global brand that gives away free products and services and shares great daily deals. So if you'd like to join our team as a Social Affiliate Marketer or advertise your products, services or daily deals to our millions of members around the world for FREE please don't hesitate to get in touch HERE. Click here to visit Gary's website   1 Easy Way To Become an Expert 10 Secret Steps to Wealth and |
Related Forum Posts
Need a book recommendation for writing better
- I'm always looking for ways to improve my writing skills, so I was just wondering if anyone could recommend a good copywriting or copyediting book?
I was actually thinking of reading "The Copywriter's Handbook : A Step-by-Step Guide to Writing Copy That Sells" by Robert W Bly [u:w3cg00nn]OR[/u:w3cg00nn] "The Copyeditor's Handbook: A Guide for Book Publishing and Corporate Communications" by Amy Einsohn. Would anyone know if these books are any good?
Thanks
Different Hats
- CEO Sales & Marketing & Leadership Development Company
Strategic Vision 10
Alliances & Growth Strategies 10
Hiring & Managing People 8
Mentoring 8-9
Strategic Planning for Clients 10
Execution of Marketing Campaigns 9-10 (i have great people who do the nitty gritty)
Financial Management 9
Bookkeeping 3 (outsourced as I really hate the fine details like GST0
Administrative Follow Up 6-7 (again have great staff)
Writing & Publishing 9 (getting better all the time!)
Speaking 10 (so I have been told)
Self Promotion 9-10
Web development & Promotion 6-7 (learning more and have brought on players who are 10+)
Babysitting Employees (1 - wont do it, that's why I work so hard to hire and motivate the people I have)
Great topic Kevin!!
Jude
Re: e-Commerce and e-Payment providers
- When I came back to Japan in 1999 I sometimes used to ask my students if they would buy anything on the Internet and at that time most thought it was too risky. I'd encourage them to try by using well known sites such as Amazon.co.jp and also pointed out that using a credit card on a reputable site was safer than using it at a restaurant.
I can't remember the last time I had that discussion or when the "tipping point" occurred in Japan.
To answer your other question, I use Paypal for several reasons:
1. Brand familiarity
2. Easy to use
3. Free to withdraw 50,000yen+ to my Japanese bank account - a huge benefit (but maybe other systems also offer that...?)
4. Easy to cancel subscriptions
On the down side, their transaction fees are quite costly, they are difficult to contact and when disputes arise you can sometimes lose even when you can prove via your tracking service that the disputed item was "delivered" to the customer's address!
Re: Domain name sugestion
- Hi Anelly,
Support-Box.com sounds very good to me. Easy and catchy.
Re: HI EVERYONE
- HI All,
I'm back too.. Was on a hiatus creating an online product. Made myself accountable for that by getting customers to pay for it first while I created it with them.
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