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Is Your Website a Gold Mine Or a Bust?



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SMB Change Management - Do You Embrace It Or Run From It? - By Pam Lokker

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There are several things you can do to ensure that your website will be a gold mine and provide bountiful traffic and cash -- and not be a bust. Let's take a look at some of the things you can do to protect your website from turning away traffic.

Ensure your links are active!


I'm afraid one of my pet peeves is when I go to a website, click on a link to go read more about something or purchase a product and boom, zilch, nada. I just sit there and don't go anywhere or I get the dreaded 404 error. What a letdown!

For those of you individuals out there that advise newbies that mistakes are okay, Stop It! A working link is vital to the success of your site.

Check your links on a scheduled basis!

I can hear you now. I don't have time to go through all my links to check them. Woe is me. Listen to me people. One bad link will turn a visitor to your website or blog away never to return. We need to do everything we can to make our sites a pleasure to be on.

If you, yourself, don't have time to check those links, then outsource to someone that will. You can find lots of providers that will do this work for you at a very economical price.You can check in Google under "freelance marketplaces."

Random check multiple links

A link that does not work will turn people off from ever coming back to your site, or even your article, report, eBook, or what have you. Take the time to check multiple links every so often to make sure nothing has changed to make them inoperable. The investment in time that you make to do this will go a long way to get potential clients for your services or potential buyers for your products.

So what are you going to do to ensure that your website is a gold mine and not a bust? Are you going to take extra care when your create your links to ensure they are active and work right, or are you going to rush into things and not preview your work? Remember the old adage, "haste makes waste." Are you going to do routine checkups of your links on a regular basis? Or, are you even going to periodically check 2-3 links to make sure they work? Hmmm? I recommend you highly follow all three recommendations so your website, blog site, or article is widely successful.


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Free PDF Download
SMB Change Management - Do You Embrace It Or Run From It? - By Pam Lokker

Name: Email:

About the Author: Pam Lokker

RSS for Pam's articles - Visit Pam's website
Borlok Virtual Assistants (Borlok VA) has the global expert services with quality, on-time delivery that you require. Get more tips on increasing your knowledge in the world of VA and come see us. We are based in Phoenix, Arizona. Our experience has been gained from freelancing as a virtual assistant since 2006. Our areas of specialty include transcription; data entry (Excel and online); internet research, article marketing, customer service, and a multitude of other roles that come into play at our clients' requests.


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