Managing Your Business Online
Congratulations on your Decision to Start or Grow your Business Online. This article is about managing that business, you, your equipment, tools, and time. Just because you may be working from home, treat you business like a business. Discipline yourself and follow a daily plan of action to build your business. Doing business online is a far cry from just becoming an affiliate or getting your own domain, building a website and off you go!
1. Let us Get Comfortable So you have either been in the online business or looking to get into it. I call this section “Get Comfortable” because this online venture is not a 5 – 20 minutes a day job, no matter what you are told by others. If you have been online for a while, then you probably already know that.
Your website(s) have to be marketed, regardless if it 100% autopilot, no sponsorship required, we do the marketing for you, or any of the other “hype” stories that you have or will be told.
2. If You Use Paid or Email Advertising Set up you ads, spend your money, and wait for the next time you need to top off of advertising budget. Make several ads, ads need to be monitored, tested - to see what works, what doesn’t work- ultimately what brings in and converts the buyers.
Setup and periodically run your email advertising program. Get leads for your email and check your ads for spam. You need to learn advertising and marketing techniques. And the list goes on....
3. If You Use the Various Traffic Programs You either have to buy credits to run your ads, or your click or surf the sites hour after hour to earn credits to posts your ads. Ads often have to be posted on a daily basis, so you have to access each site daily to post your ads. Ads posted to various free, or Free-For-All (FFA), ads blasters, etc.; these often require confirmation, so after you have posted your ads, you need to check your email to confirm the posting.
4. Working at home To think, read, write and work without the TV, and other distractions – especially if one of your income opportunities includes Forex. Adjust your online work hours for your day job, if you have one, and for the best time to work without distractions. Forget the chat rooms, social networks, Skype, etc. which is time consuming or limit your time to these methods of creating business for yourself.
Get a good chair and desk, table or workstation of proper height for your keyboard to minimize your discomfort.
5. Self-Discipline A favorite of the work-at-homers: Work in your pajamas, shorts or whatever. Sounds great, but I recommend that you treat your online venture like any job. No, you do not need a tie, but get up shower and shave, brush your teeth (you get the point ladies)
Whether full-time or part-time treat your online job as a business and not a hobby. Your advantage is that you can do it at home. Great: No buses, no traffic and none of all those other inconveniences that you put up with in having to leave the house for an outside job. You will feel better, work better, and be more productive
6. Managing your Computer and Software I get very uncomfortable and frustrated when I am trying to do something and my computer and other equipment is not working properly. I need this equipment to do my job, if they do not work properly; how can I be productive?
Microsoft versus Apple
I have with been with Microsoft since the very early days and do not have any Apple experience other than testing and having compatibly problems, so my comments here are Windows based.
If you can afford it, get a good high-speed computer, printer/fax combination, broadband or wireless modem, and a bigger monitor. Additional memory is cheap so it is value for dollar to upgrade your memory and graphics
Social networking, even email requires that your computer be able to cope with the video and graphic demands made of it. Check your computer Windows Experience rating.
Whether you are buying a new computer or using and older one; check your Windows Experience Index base score to see what you might do to improve your computer’s performance
Go to Start Control Panel, System and Maintenance, Performance Information and Tools; Check Your Computer’s Window Experience Index Base Score. Click on Window Experience Index link
This screen will advise you of the weak points in your computer that you might make an upgrade to improve performance, again check the memory. Usually, the memory and graphics will be your computers weak points. Again, if you are buying new, be sure to check this before your leave the shop. The above picture shows a rating of 4.8, which is the memory ram. Below is same machine after it has been upgraded.