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Big Bird’s Guide to Change Management - Learn your A, B, C, Ds

Guest post by: Ben Nash

Article Overview: In the 1950s, psychologist Albert Ellis introduced Rational Therapy in which people were taught the A-B-C-D approach for dealing with uncomfortable situations. The A-B-C-D approach states that when a person is confronted with an adversity A, their beliefs B, will influence the way they respond to that adversity and lead to emotional and behavioral consequences C. If the beliefs B, are rigid, absolute, and unrealistic, the consequences C, will likely be self-defeating and destructive. If the beliefs B, are flexible and constructive, the consequences C, will likely be self-helping and constructive. People can change their lives and their consequences by D, disputing and challenging their beliefs.

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Big Bird’s Guide to Change Management - Learn your A, B, C, Ds

In the 1950s, psychologist Albert Ellis introduced Rational Therapy in which people were taught the A-B-C-D approach for dealing with uncomfortable situations. The A-B-C-D approach states that when a person is confronted with an adversity A, their beliefs B, will influence the way they respond to that adversity and lead to emotional and behavioral consequences C. If the beliefs B, are rigid, absolute, and unrealistic, the consequences C, will likely be self-defeating and destructive. If the beliefs B, are flexible and constructive, the consequences C, will likely be self-helping and constructive. People can change their lives and their consequences by D, disputing and challenging their beliefs.

Ellis and later researchers who developed “Cognitive Therapy” were working in the field of clinical psychology and did not intend their work to apply to organizational change – however the simple A-B-C-D model is also a useful approach to thinking through the people issues involved in organizational change:

Like Big Bird in Sesame Street, if change managers can get people in the organization to think through their A-B-C-Ds, they will be less likely to end up like Grouches living in metaphorical garbage cans.

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Home > Human-Resources > Ben Nash > Big Birds Guide to Change Management Learn your A B C Ds >
Article Tags: albert ellis, behavioral consequences, change management, human resources, organiztional development, psychologist, rational therapy

About the Author: Ben Nash
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Ben Nash is the editor-in-chief of DailyHRTips.com. He is the founder and chief developer of the blog, providing tech/design support as well as tips and book reviews. Ben has held many interesting jobs in his professional career, including: barista, landscaper, public policy intern, barista (again), professional horse wrangler, ski lift attendant (aka "liftie"), political science teaching assistant, marketing and sales assistant, and an ecommerce/web developer. He also doubles as the Creative Director at Aspen Organization Development Consulting. Ben has interacted with many people, in many different organizations and offers some interesting insight on the human resources game. You can read his blog at http://www.DailyHRTips.com and visit his website at http://www.AspenOD.com.



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