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Book Review: The Yes Factor - Secrets of Persuasive Communication
| Guest post by: Ben Nash |
Article Overview: Why do so many authors purport to reveal secretes of various kinds in their new books? I think if I had secrets-perhaps the secrets to a better body or longer life, greater happiness, or more persuasive communication-I would not waste my time and go straight for the Nobel Prize. At the very least I would try to make a killing by patenting the idea!
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Free Download - Keeping the Change Process Cool By Ben Nash |
Book Review: The Yes Factor - Secrets of Persuasive Communication
Why do so many authors purport to reveal secretes of various kinds in
their new books? I think if I had secrets—perhaps the secrets to a
better body or longer life, greater happiness, or more persuasive
communication—I would not waste my time and go straight for the Nobel
Prize. At the very least I would try to make a killing by patenting the
idea!
But instead so many authors seem to reveal their secrets in poorly
written self-help books and spend their time extolling the virtues of
their work on any TV show that will have them, like a used car salesman
trying to unload the last Daewoo on their lot! Lately, Tonya Reiman has
been in serious “used car salesman” mode with her new book, “The Yes
Factor: Get What You Want. Say What You Mean - The Secrets of Persuasive
Communication.” Tonya claims to reveal secrets of persuasive
communication, which, of course, have already been revealed by more
serious researchers and writers in better written books with less
consumer packaging and hype (see “Getting to Yes” by Roger Fisher and
William Ury).
Take, for example, her stunning revelation that “by reading this book
you learn something that you already knew, but you didn’t know why you
knew it” - huh?
Or “Practice one new thing each day – the first day, practice making
eye contact…the second day practice smiling… the third day listen to
how you sound.”
Our advice: practice avoiding purchasing this book (except possibly
for beach reading). If Tonya Reiman is seeking the Nobel Prize for this
one she will need to be a little more persuasive in her communication.
Book Review: Persuasion: The Art of Getting What You Want
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About the Author: Ben Nash RSS for Ben's articles - Visit Ben's website Ben Nash is the editor-in-chief of DailyHRTips.com. He is the founder and chief developer of the blog, providing tech/design support as well as tips and book reviews. Ben has held many interesting jobs in his professional career, including: barista, landscaper, public policy intern, barista (again), professional horse wrangler, ski lift attendant (aka "liftie"), political science teaching assistant, marketing and sales assistant, and an ecommerce/web developer. He also doubles as the Creative Director at Aspen Organization Development Consulting. Ben has interacted with many people, in many different organizations and offers some interesting insight on the human resources game. You can read his blog at http://www.DailyHRTips.com and visit his website at http://www.AspenOD.com. Click here to visit Ben's website   Dont Subtract the ADDIE Successful Transitioning from an Individual Contributor to a Supervisor Role Turning a Cinderella Training Course Into a thing of Beauty Always Look on the Bright Side of Life but remember the dark side of personality Career Development and Playing the Banjo |
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Re: Top 50 Lists
- Hi Evan,
How about "Top 50":
-Inventor Blogs To Watch
-Franchising Blogs To Watch
-Business Book Review Blogs
-Women Entrepreneur Blogs
-Young Entrepreneur Blogs
Re: Essential Leadership skills
- Vision
Values
Mission
Strategic Thinking
Decision Making
Communication
Team Bonding
People Development
Coaching / Mentoring / Guiding / Grooming
Presentation
Thanks
Robert
Book: Why Good Girls Don't Get Ahead But Gutsy Girls Do
- Book: Why Good Girls Don't Get Ahead But Gutsy Girls Do: Nine Secrets every career woman must know
Kate White
1995
Foy years Kate White lived as a good girl - a rule follower, a people pleaser, a busy beaver - until she was passed over for the job of editor-in-chief of a magazine she had been running for months. She finally realized that being gutsy, not good, was the only way to succeed.
A gutsy girl :
1. Breaks the rules
2. Has one clear goal for the future
3. Does only what's essential
4. Doesn't worry whether people like her
5. Walks and talks like a winner
6. Asks for what she wants
7. Faces trouble head on
8. Trusts her instincts
9. Takes smart risks
This book has NO table of contents, but above are the chapter headings.
A good book, although I really wish they'd stop talking about "girls" and start talking about women.
My reading log
- Hi OmnivoreInk,
Before starting my business, I read the following books as research:
-"The Art of the Start" by Guy Kawasaki
-"The AdSense Code" by Joel Comm
-"Don't Think Pink" and "Mind Your X's and Y's" by Lisa Johnson
And since then I've continued my "research" by reading (in this order):
-"Technical Tennis" by Rod Cross
-"For One More Day" by Mitch Albom
-"The Twits" by Roald Dahl
-"Little Black Book of Connections" by Jeffrey Gitomer
-"The Secret" by Rhonda Byrne
-"The Profitable Retailer" by Doug Fleener
-"Blink" by Malcolm Gladwell
-"Little Gold Book of YES! Attitude" by Jeffrey Gitomer
-"The Chronicles of Narnia: Prince Caspian" by C.S. Lewis
-"Little Green Book of Getting Your Way" by Jeffrey Gitomer
-"Harry Potter and the Deathly Hallows" by J.K. Rowling
And I'm currently reading and am in the process of finishing the following:
-"There's No Such Thing as Public Speaking" by Jeanette and Roy Henderson
-"The Tipping Point" by Malcolm Gladwell
-"The Book of Tells" by Peter Collett
-"Little Red Book of Sales Answers" by Jeffrey Gitomer
-"Chocolates on the Pillow Aren't Enough: Reinventing The Customer Experience" by Jonathan M. Tisch
-"The Artist's Way: A Spiritual Path to Higher Creativity" by Julia Cameron
-"The Inner Game of Tennis" by Timothy Gallwey
Re: Significance of Review Sites
- Exactly!
Review sites are very helpful for providing better understanding to a product or service.
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