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Change Management - Obama Style

Guest post by: Ben Nash

Article Overview: In the end President Obama got what he wanted-significant change in health care legislation. What lessons can change managers in organizations learn from the year long battle between the Republicans and the Democrats over this issue? And what grade can we give the Obama administration for managing the process. John Kotter’s change model is a useful analysis tool for this job.

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Change Management - Obama Style

In the end President Obama got what he wanted—significant change in health care legislation. What lessons can change managers in organizations learn from the year long battle between the Republicans and the Democrats over this issue? And what grade can we give the Obama administration for managing the process. John Kotter’s change model is a useful analysis tool for this job. Kotter identified eight steps that organizations go through to achieve successful change:

  1. Create a sense of urgency for change—low marks for Obama here! He did not come out fighting until the 11th hour.
  2. Create a guiding collation to move the process forward—not too successful here either.
  3. Develop a clear vision and a strategy for change—Whoops! Where was the clear vision of what was needed? It seemed to morph weekly if not daily.
  4. Communicate the change vision—Obama “the great communicator” did not step up on this one either.
  5. Empower broad based action—nope! He seemed to abdicate his power to congress most of the time.
  6. Generate short term wins—None to speak of!
  7. Consolidate gains and drive for more change—Seemed to have been more losses than gains from the original Democrats proposals.
  8. Anchor new approaches in the culture—Let’s see if the legislation sticks after the November election!
Bottom line—The Obama administration got the change they wanted (by the skin of their teeth) but the process sucked! Grade for the Obama change process C-.

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Home > Human-Resources > Ben Nash > Change Management Obama Style >
Article Tags: change management, health care, human resources, john kotter, obama, organization development

About the Author: Ben Nash
RSS for Ben's articles - Visit Ben's website

Ben Nash is the editor-in-chief of DailyHRTips.com. He is the founder and chief developer of the blog, providing tech/design support as well as tips and book reviews. Ben has held many interesting jobs in his professional career, including: barista, landscaper, public policy intern, barista (again), professional horse wrangler, ski lift attendant (aka "liftie"), political science teaching assistant, marketing and sales assistant, and an ecommerce/web developer. He also doubles as the Creative Director at Aspen Organization Development Consulting. Ben has interacted with many people, in many different organizations and offers some interesting insight on the human resources game. You can read his blog at http://www.DailyHRTips.com and visit his website at http://www.AspenOD.com.



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Re: Will Politics Help Or Harm Your Business? Re: Will Politics Help Or Harm Your Business? - [quote="OmnivoreInk":c6d55zsv] I'm listening to Rush Limbaugh even as I type, and he's aired some soundbytes from last night, a couple of people on the Charlie Rose show, talking about how little is known about Obama, how he's a "personality cult' , for example apparently when he gave his acceptance speech he was on stage all alone - no Joe Biden (locked in a bar somewhere, Rose speculated) no family. First time that had ever happened. I can't remember all of what they said, but they were talking about a man who has just been elected President and they "don't know anything about him." They don't know what books he's read, they don't know his plans... all they know are his speeches where he talks about "Change" and "Yes we can." without giving specifics. [/quote:c6d55zsv] I've been saying for months that the American people don't know squat about Obama - how do people elect someone to have that kind of power without knowing anything of substance about them? Sure he gives pretty speeches - but when he doesn't have a teleprompter - his words are bizarre and frightening. Fascinating how that substance has been squashed and hidden for almost two years while he was in the public eye - with rose colored glasses, but all over the news. His first press conference is about to start - would love to hear his real thoughts without a prepared speech. At least this TV appearance won't cost his supporters millions - well, not for the air time anyway. Shri


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