The Power of Writing a Statement of Intention
The Power of Writing a Statement of Intention
An intention exists for every thought and every action. It is a given. There is no question whether or not an intention exists; the question is, what is the intention? You might even consider that an intention is the thought behind a thought, or the thought that powers a thought. It can be very enlightening to bring your intention to the surface after an event. It is even more enlightening to create an intention before an event so that the identified intention guides you in more empowering actions.
If you identify an intention that you be “open and appreciative” in a certain situation, you have directed yourself to be in a particular consciousness. This intention suggests certain actions; however, no specific actions are necessary in order to be in a particular consciousness or attitude. Actions follow an intention. And actions follow an intention, whether you are aware of the intention or not.
The act of writing a few words or a complete sentence helps to focus attention more effectively than just thinking about an intention. I often recommend this technique to clients. Some clients tell me that they feel more accountable to themselves when they take a few seconds to write words that capture an intention.
Here are a few examples of Intention. Note the simplicity -- you will find it easier to remember a few words than a complex sentence. Note the focus -- you want to inspire yourself about a way of being, rather than to delineate specific actions or end results.
* To feel free.
* To approach this situation with openness and eagerness.
* With love in my heart.
* Open and appreciative.
* Fully engaged in the present moment.
* Seeking balance.
After I suggested this technique to one client (Timothy), he began to write down a statement or phrase of intention for each meeting, whether he was its leader, a participant, or an observer. When he was responsible for leading meetings, he knew he could manage certain aspects of the meeting to keep it on track and in alignment with his intention. At those times, he became aware of blending and checking his way of being (consciousness) and his ways of doing (actions).
However, Timothy's deeper realization of the power of this technique of writing his intention came during the meetings when he did not even speak. He wrote his few words on a pad of paper and kept the pad in his own private view. He watched in awe as the groups of people who had been meeting together regularly for years began to change during one or two meetings. He noticed that they were more communicative, open, responsive, engaged, and productive.
I introduced the power of identifying and writing intention to Timothy several years ago. I recently had a conversation with him. He tells me that now identifying an intention is so embodied into his management and personal life that he rarely writes down a statement of intention. He does write an intention, though, when a situation is particularly challenging to him.
In my view, a technique is useful until it is no longer needed because the corresponding principle is embodied. I identify and/or write a statement of my own intention for being with my clients so that I provide a space for them to move as they need or want. I consider that it is not so much a matter of what I do or say with clients, but how I am with them. My intention is to be fully present, engaged, and listening at all levels.
Copyright © 2007 Marshall House
The Power of Writing a Statement of Intention - To learn more about this author, visit Jeanie Marshall's Website.
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I consider that an important principle of empowerment is to identify an intention; a technique related to that principle is to write down the statement of intention. I consciously use the principle of intention in all aspects of my work, and express intention frequently with my clients. I also advocate writing down a statement of intention in certain situations.
An intention exists for every thought and every action. It is a given. There is no question whether or not an intention exists; the question is, what is the intention? You might even consider that an intention is the thought behind a thought, or the thought that powers a thought. It can be very enlightening to bring your intention to the surface after an event. It is even more enlightening to create an intention before an event so that the identified intention guides you in more empowering actions.
If you identify an intention that you be “open and appreciative” in a certain situation, you have directed yourself to be in a particular consciousness. This intention suggests certain actions; however, no specific actions are necessary in order to be in a particular consciousness or attitude. Actions follow an intention. And actions follow an intention, whether you are aware of the intention or not.
The act of writing a few words or a complete sentence helps to focus attention more effectively than just thinking about an intention. I often recommend this technique to clients. Some clients tell me that they feel more accountable to themselves when they take a few seconds to write words that capture an intention.
Here are a few examples of Intention. Note the simplicity -- you will find it easier to remember a few words than a complex sentence. Note the focus -- you want to inspire yourself about a way of being, rather than to delineate specific actions or end results.
* To feel free.
* To approach this situation with openness and eagerness.
* With love in my heart.
* Open and appreciative.
* Fully engaged in the present moment.
* Seeking balance.
After I suggested this technique to one client (Timothy), he began to write down a statement or phrase of intention for each meeting, whether he was its leader, a participant, or an observer. When he was responsible for leading meetings, he knew he could manage certain aspects of the meeting to keep it on track and in alignment with his intention. At those times, he became aware of blending and checking his way of being (consciousness) and his ways of doing (actions).
However, Timothy's deeper realization of the power of this technique of writing his intention came during the meetings when he did not even speak. He wrote his few words on a pad of paper and kept the pad in his own private view. He watched in awe as the groups of people who had been meeting together regularly for years began to change during one or two meetings. He noticed that they were more communicative, open, responsive, engaged, and productive.
I introduced the power of identifying and writing intention to Timothy several years ago. I recently had a conversation with him. He tells me that now identifying an intention is so embodied into his management and personal life that he rarely writes down a statement of intention. He does write an intention, though, when a situation is particularly challenging to him.
In my view, a technique is useful until it is no longer needed because the corresponding principle is embodied. I identify and/or write a statement of my own intention for being with my clients so that I provide a space for them to move as they need or want. I consider that it is not so much a matter of what I do or say with clients, but how I am with them. My intention is to be fully present, engaged, and listening at all levels.
Copyright © 2007 Marshall House
The Power of Writing a Statement of Intention - To learn more about this author, visit Jeanie Marshall's Website.
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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