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Organizations Must Think, Communicate and Act Differently to Survive!

Guest post by: Roger Ingbretsen

Article Overview: Grudgingly or simply out of habit it appears that most organizations try to react to their ever-changing complex environment using linear industrial age thinking. This normally means trying to make the organization a smooth running machine. Get the systems, processes and incentives right, get the strategic plan, policies and job descriptions in place, get the financials in order – and everything will be just fine. This may have worked in the past, but it is a formula for failure in our present and future chaotic economic environment.

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Organizations Must Think, Communicate and Act Differently to Survive!

Grudgingly or simply out of habit it appears that most organizations try to react to their ever-changing complex environment using linear industrial age thinking. This normally means trying to make the organization a smooth running machine. Get the systems, processes and incentives right, get the strategic plan, policies and job descriptions in place, get the financials in order – and everything will be just fine. This may have worked in the past, but it is a formula for failure in our present and future chaotic economic environment.

Typically, management tries to fix a part or parts of the organization, thinking all will be well. Often parts are fixed and not even communicated to the rest of the organization. When you don’t give people information they make up their own. When a top-down hierarchical process, through decisions developed behind closed doors is the only means used to drive significant change, people don’t feel included, empowered, confident or inspired. Doubt will be present, rumors will be spread and people will be highly anxious about what they already perceive to be an already uncertain future. People are left wondering what was done, why was it done and puzzled at the fact they were not asked if the change was expected to have any affect on their piece of the action. A good example at the national governmental organizational level is the healthcare debacle.

It is almost impossible to make change happen unless people understand what’s going on and how they will be impacted by the change in a positive manner. Most if not all of the time when a part of the organization is “fixed” it has a ripple effect on other parts of the organization creating new problems elsewhere. Also, the tendency of most organizations is to use only their existing strengths to fix problems and then quickly seek the comfort of stability. However, one of two situations normally occurs. Either the organizations is so tightly structured that it can’t react or it is so chaotic that it can’t react. Typically the next move is to call an outside consultant.

Because of this use of old thinking to deal with new problems I believe many organizations are at the critical crossroads of determining and understanding how they will work successfully in the future. It appears the major roadblock to accepting or understanding the new paradigm, is that organizations and their collective people do not truly understand the internal and external environments in the information age. It is as if the organization is trapped in a twilight zone. The new way of organizing for the future has not unfolded and in most instances can barely be discerned and yet the past way of organizing is for the most part not working very well.

Many people and organizations feel trapped in uncertainty between the old linear world and the new world of chaos. Partly to blame for this condition is the fact that collectively we fail to remove the filters that screen out reality. Most organizations not wanting to face reality continue to cling to for example, the rigid structure of the organizational chart. They believe that if they simply rearrange the chart that will foster increased productivity, redirect responsibility and improve the financial picture. The organization needs to focus on what employees do instead of where on the organization chart they do it.”

It seems as if we are continually searching for the one right organization, the silver bullet organization. We want quick solutions to today’s problems not stopping to realize that most often, today’s solutions become tomorrow’s problems. We fail to realize that there are no quick fixes to complex problems. The truth is, the complex problems will continue, and a rigid or traditional organizational structure won’t fix it. The ultimate Swiss army knife that claims to do everything does not exist when it comes to an answer for organizational operation and structure. There are no panaceas. What must be done however is continually search for new ways of doing both old and new things.

Einstein said that no problem could be solved from the same consciousness that created it. This says to me, you must step out of what you are currently thinking and doing in order to see things with a fresh image. The quintessential act of organizational change or rethinking leadership of an organization is the act of changing our minds and hearts, or more to the point, changing the mind and heart of the leader and of each member of the organization. When I step back, I see that now and in the future a winning strategy will require the generation and sharing of great amounts of knowledge from both inside and outside the organization. The essential “substance” of the organizational enterprise will be human thought, influenced by a totally shared information flow. Knowledge is power and shared knowledge is power multiplied.

Leaders need to develop a high degree of appreciation for the intangible knowledge captive in the minds and experiences of those they lead. The essence of knowledge sharing is open and honest communication. Communication is the key, because it is involved in all human relations. Communication is the nervous system of any organized group of people. When communication does not take place the organization can and most often does suffer a breakdown. Now and in the future, the creative use of information will be the load-bearing structure of the organization.

Passionate communication by the leader is important because it persuades. Success will be measured on how extensive the organization's communication and information networks have permeated the very heart and soul of the organization and its individual people. People will not make sacrifices unless they think the potential benefits of change are attractive and unless they really believe that transformation to a new level is possible. Without credible communication, and a lot of it…employees’ hearts and minds are almost never captured.

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Home > Leadership > Roger Ingbretsen > Organizations Must Think Communicate and Act Differently to Survive >
Article Tags: organizational environment, organizational structure, organizational thinking

About the Author: Roger Ingbretsen
RSS for Roger's articles - Visit Roger's website

Roger has a Masters degree in Organizational Leadership, from Gonzaga University, a dual undergraduate degree in Economics & Business Administration, from Park University, an AA degree in Business, as well as 1,500 certified hours of training in technical disciplines. He’s had over forty articles, numerous white papers and two books and two eBooks published.

Roger is a member of the International Coaching Federation. Additionally, he has completed many professional training programs attaining numerous certifications, a few of which include: The Harvard Law School “win-win” negotiation process, the Center for Creative Leadership “360-Degree Feedback” evaluation process and “Coach the Coach” program, the Zenger Miller “Team Training Certification Seminar” and “Executive Coaching” practices from the Professional School of Psychology, California. He is also a qualified administrator of the Myers-Briggs Type Indicator personality inventory.

 

 




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